{"source":"Breaknorm","page":"https://breaknorm.co/market/commerce_trade/consumer_goods_webshops_mixed/nl","license":"https://breaknorm.co/terms","vertical":"commerce_trade","subvertical":"consumer_goods_webshops_mixed","country":"NL","companies":47795,"by_leaf":[["home_decor_webshops",3852],["gift_and_giftware_webshops",3269],["general_merchandise_webshops",2963],["furniture_webshops",2812],["sporting_goods_webshops",2650],["consumer_electronics_appliance_webshops",2147],["clothing_fashion_webshops",1967],["other_consumer_goods_webshops_mixed",1966],["kitchenware_household_goods_webshops",1913],["personalised_gift_webshops",1870],["childrens_toy_webshops",1781],["antique_and_vintage_dealers",1625],["tile_and_flooring_webshops",1435],["baby_product_webshops",1412],["party_supply_webshops",1230],["handmade_craft_product_shops",1187],["computer_hardware_webshops",1131],["toy_and_collectible_shops",1009],["fabric_yarn_craft_supply_webshops",957],["garden_outdoor_furniture_webshops",935]],"by_headcount":[["0-1",23920],["2-10",21295],["11-50",2033],["51-200",384],["201-500",102],["501-1000",28],["1001-5000",21],["10001+",6],["5001-10000",6]],"by_city":[["Amsterdam",1122],["Rotterdam",672],["'s-Gravenhage",419],["Eindhoven",377],["Utrecht",359],["Groningen",341],["Almere",315],["Breda",261],["Haarlem",261],["Nijmegen",237],["Amersfoort",235],["Tilburg",231]],"hiring":{"companies":140,"new_30d":27,"by_headcount":[["11-50",50],["2-10",33],["51-200",33],["201-500",15],["1001-5000",4],["5001-10000",3],["0-1",1],["501-1000",1]]},"tech":[["shopify",9242],["cloudflare",8126],["microsoft_365",6973],["mxroute",5187],["google_workspace",3958],["mailchimp_transactional",3761],["facebook_pixel",3621],["mailchimp",3399],["jouwweb",2596],["google_cloud_dns_google_domains",2157],["microsoft_teams",1708],["dmarc_report",1685]],"top_note":"The largest companies of the segment, by headcount; job boards and portals left out.","top":[{"domain":"coolblue.nl","name":"Coolblue","country":"NL","city":null,"headcount":"5001-10000","leaf":"consumer_electronics_appliance_webshops","summary":"Coolblue is an online electronics retailer that sells consumer electronics across categories such as computers & tablets, image & sound, telephony, gaming, smar."},{"domain":"picnic.app","name":"Picnic","country":"NL","city":"eMvelo","headcount":"5001-10000","leaf":"online_grocery_webshops","summary":"Picnic is a webshop that delivers groceries online via a mobile app, offering free delivery and low prices."},{"domain":"123inkt.nl","name":"123inkt.nl","country":"NL","city":"Nederhorst den Berg","headcount":"1001-5000","leaf":"office_supply_webshops","summary":"123inkt.nl is a webshop that sells ink cartridges, toners, printers and office supplies to consumers and companies."},{"domain":"wehkamp.nl","name":"Wehkamp","country":"NL","city":null,"headcount":"1001-5000","leaf":"general_merchandise_webshops","summary":"Wehkamp is an online retail webshop that sells fashion, home and garden items to consumers."},{"domain":"msmode.nl","name":"MSMode","country":"NL","city":"Diemen","headcount":"1001-5000","leaf":"womens_general_fashion_webshops","summary":"MSMode is an online fashion webshop that sells clothing directly to consumers."},{"domain":"makro.nl","name":"Makro","country":"NL","city":"Amsterdam-Duivendrecht","headcount":"1001-5000","leaf":"furniture_webshops","summary":"Makro is a wholesale retailer that supplies businesses, especially the horeca sector, with furniture, equipment and tableware."},{"domain":"morgana.nl","name":"Beddenzaak Morgana","country":"NL","city":null,"headcount":"201-500","leaf":"mattress_and_bed_webshops","summary":"Beddenzaak Morgana is a bed and mattress retailer that sells box springs, mattresses, mattress toppers, bed frames, sheets, duvet covers and bedding to consumer."},{"domain":"passasports.com","name":"PassaSport","country":"NL","city":"Waalwijk","headcount":"201-500","leaf":"sporting_goods_webshops","summary":"PassaSport is a webshop that sells sports equipment online, covering tennis, football and running."},{"domain":"nuvakeukens.nl","name":"Nuva Keukens","country":"NL","city":null,"headcount":"201-500","leaf":"kitchen_and_bathroom_showrooms","summary":"Nuva Keukens is a kitchen retailer that sells kitchen collections and appliances through showrooms in Bergeijk, Deurne, Heerlen, Someren and Tilburg."},{"domain":"jumboplay.com","name":"Jumbo Group B.V.","country":"NL","city":"Zaandam","headcount":"201-500","leaf":"childrens_toy_webshops","summary":"Jumbo Group B.V."},{"domain":"edelman.eu","name":"Edelman","country":"NL","city":"Reeuwijk","headcount":"201-500","leaf":"home_decor_webshops","summary":"Edelman is a wholesale distributor that supplies interior-decor products to customers, accessible through a client-only webshop."},{"domain":"dekkerhout.nl","name":"Dekker Hout","country":"NL","city":"'s-Gravenhage","headcount":"201-500","leaf":"door_window_webshops","summary":"Dekker Hout is a webshop that sells wood and building products online, offering doors, windows, door hardware, facade cladding, garden timber and door and windo."},{"domain":"edco.nl","name":"EDCO","country":"NL","city":"Eindhoven","headcount":"201-500","leaf":"general_trading_houses","summary":"EDCO is a B2B wholesale distributor in Eindhoven that supplies non-food products to retail businesses."},{"domain":"tica.nl","name":"TICA","country":"NL","city":"Uithoorn","headcount":"201-500","leaf":"general_merchandise_webshops","summary":"TICA is a wholesale supplier of interior and lifestyle products that offers online purchasing for businesses."},{"domain":"stateofart.com","name":"State of Art","country":"NL","city":"Lichtenvoorde","headcount":"201-500","leaf":"clothing_fashion_webshops","summary":"State of Art is a webshop that sells its own fashion brand online to consumers."},{"domain":"werkenbijkeukenloods.nl","name":"Keukenloods","country":"NL","city":"Alkmaar","headcount":"201-500","leaf":"kitchen_and_bathroom_showrooms","summary":"Keukenloods is a kitchen and built-in appliance retailer in the Netherlands that sells kitchens and appliances through 16 branches and an online shop."}],"as_of":"2026-11-04","updated_at":"2026-11-04","hash":"9e8574e6a132a7ba","index_tier":2}