{"source":"Breaknorm","page":"https://breaknorm.co/market/ecommerce/flowers_plants_home_fragrance_webshops/nl","license":"https://breaknorm.co/terms","vertical":"ecommerce","subvertical":"flowers_plants_home_fragrance_webshops","country":"NL","companies":2824,"by_leaf":[["plant_webshops",674],["flower_delivery_webshops",647],["mixed_flower_plant_and_gift_webshops",565],["home_fragrance_webshops",464],["home_decor_webshops",220],["garden_plant_webshops",203],["gift_and_giftware_webshops",137],["perfume_webshops",123],["retail_florists",49],["personalised_gift_webshops",46],["party_supply_webshops",44],["crystal_and_spiritual_supply_shops",42],["handmade_craft_product_shops",39],["garden_outdoor_furniture_webshops",36],["beauty_and_personal_care_webshops",27],["other_health_beauty_and_food_webshops",23],["general_merchandise_webshops",22],["other_consumer_goods_webshops_mixed",14],["flower_and_plant_wholesalers",12],["tea_retailers",12]],"by_headcount":[["0-1",1419],["2-10",1259],["11-50",124],["51-200",16],["201-500",5],["5001-10000",1]],"by_city":[["Amsterdam",58],["Rotterdam",23],["Aalsmeer",21],["Almere",21],["'s-Gravenhage",18],["Honselersdijk",15],["Haarlem",14],["Utrecht",14],["Rijnsburg",13],["Enschede",12],["Groningen",12],["Veenendaal",12]],"hiring":{"companies":2,"new_30d":0,"by_headcount":[["11-50",1],["5001-10000",1]]},"tech":[["microsoft_365",402],["cloudflare",396],["mxroute",340],["mailchimp_transactional",254],["facebook_pixel",249],["google_workspace",223],["mailchimp",182],["google_cloud_dns_google_domains",122],["microsoft_teams",102],["dmarc_report",98]],"platforms":[["woocommerce",903],["shopify",632],["jouwweb",187],["magento",89],["wix",64],["opencart",38]],"top_note":"The largest ecommerce stores of the segment, by headcount; marketplaces and portals left out.","top":[],"as_of":"2026-11-04","updated_at":"2026-11-01","hash":"34b66cfb961d01be","index_tier":2}