{"source":"Breaknorm","page":"https://breaknorm.co/market/ecommerce/on-magento/bg","license":"https://breaknorm.co/terms","vertical":"ecommerce","subvertical":"on-magento","platform":"magento","country":"BG","companies":196,"share_of_country":14376,"shops_only":144,"by_company_type":[["webshop",154],["manufacturer",18],["retail",9],["service",8],["wholesale",6],["nonprofit_public",1]],"by_leaf":[["consumer_goods_webshops_mixed",89],["health_beauty_and_food_webshops",24],["apparel_fashion_webshops",22],["trade_and_technical_equipment_webshops",19],["food_production_wholesale_and_retail",16],["vehicle_and_parts_retail",12],["books_publishing_and_retail",6],["industrial_machinery_manufacturing",6],["jewellery_watch_webshops",5],["consumer_goods_manufacturing",4],["industrial_and_chemical_distribution",3],["software_dev_ai_agencies",3],["textiles_clothing_and_bedding",3],["machinery_equipment_wholesale",2],["pet_supplies_webshops",2],["supplement_and_cosmetics_manufacturing",2],["b2b_saas_platforms",1],["charitable_foundations",1],["cleaning_pest_control_services",1],["digital_marketing_agencies",1]],"by_headcount":[["11-50",112],["2-10",34],["51-200",25],["0-1",14],["201-500",6],["501-1000",4],["1001-5000",1]],"by_city":[["Sofia",9],["София / Sofija",8],["Plovdiv",5],["Варна / Varna",4],["Пловдив / Plovdiv",3],["Синитово / Sinitovo",3],["Imperial",2],["Брезник / Breznik",2],["Бургас / Burgas",2],["Перник / Pernik",2],["Belaya Gora",1],["Burgas",1]],"hiring":{"companies":0,"new_30d":0,"by_headcount":[]},"tech":[["cloudflare",127],["facebook_pixel",66],["mailchimp",41],["microsoft_365",29],["meta",22],["google_workspace",21],["amazon_ses",19],["klaviyo",17],["zendesk",10],["microsoft_teams",7],["tawkto",7]],"platforms":[["mailchimp",41],["klaviyo",17],["clarity",11],["zendesk",10],["tawkto",7],["brevo",6],["mailerlite",6],["matomo",4],["hotjar",2],["klarna",1],["livechat",1]],"top_note":"The largest ecommerce stores on this platform in the country, by headcount; marketplaces and portals left out.","top":[{"domain":"lillydrogerie.bg","name":"Lilly Drogerie","country":"BG","city":"София / Sofija","headcount":"501-1000","leaf":"beauty_and_personal_care_webshops","summary":"Lilly Drogerie is a webshop that sells cosmetics, fragrances and personal-care products online to consumers throughout Bulgaria."},{"domain":"hippoland.net","name":"ХИПОЛЕНД","country":"BG","city":null,"headcount":"201-500","leaf":"baby_product_webshops","summary":"ХИПОЛЕНД is an online webshop that sells baby goods, kids' products and toys for consumers."},{"domain":"aiko-bg.com","name":"Aiko","country":"BG","city":null,"headcount":"201-500","leaf":"furniture_webshops","summary":"Aiko is a webshop that sells furniture, home goods, children's products, home textiles, lighting and home decor online."}],"as_of":"2026-11-04","updated_at":"2026-11-01","hash":"1d3295d15eef6d3b","index_tier":2}