{"source":"Breaknorm","page":"https://breaknorm.co/market/ecommerce/trade_and_technical_equipment_webshops/se","license":"https://breaknorm.co/terms","vertical":"ecommerce","subvertical":"trade_and_technical_equipment_webshops","country":"SE","companies":2437,"by_leaf":[["other_trade_and_technical_equipment_webshops",329],["tools_and_hardware_webshops",276],["hvac_and_plumbing_webshops",272],["consumer_electronics_appliance_webshops",147],["building_materials_webshops",119],["cleaning_equipment_webshops",117],["security_and_av_equipment_webshops",117],["kitchenware_household_goods_webshops",110],["electrical_supplies_webshops",106],["other_consumer_goods_webshops_mixed",105],["power_tool_webshops",93],["commercial_kitchen_equipment_webshops",90],["ppe_and_workwear_webshops",63],["lighting_and_led_webshops",60],["general_merchandise_webshops",57],["garden_machinery_webshops",53],["test_and_measurement_webshops",47],["camping_outdoor_gear_webshops",44],["solar_equipment_webshops",44],["sporting_goods_webshops",44]],"by_headcount":[["0-1",1566],["2-10",649],["11-50",188],["51-200",25],["1001-5000",5],["201-500",2],["10001+",1],["501-1000",1]],"by_city":[["Stockholm",72],["Malmö",47],["Göteborg",43],["Helsingborg",35],["Bromölla",25],["Södertälje",23],["Bromma",16],["Västerås",14],["Ängelholm",14],["Uppsala",13],["Värnamo",13],["Halmstad",12]],"hiring":{"companies":8,"new_30d":6,"by_headcount":[["1001-5000",3],["51-200",2],["10001+",1],["11-50",1],["201-500",1]]},"tech":[["microsoft_365",453],["cloudflare",430],["facebook_pixel",273],["google_workspace",156],["mailchimp",150],["microsoft_teams",149],["klarna",142],["microsoft_entra_id",100],["microsoft_intune",100],["sendgrid",84],["meta",66]],"platforms":[["woocommerce",849],["shopify",378],["opencart",40],["prestashop",39],["magento",36],["wix",24]],"top_note":"The largest ecommerce stores of the segment, by headcount; marketplaces and portals left out.","top":[{"domain":"dyson.com","name":"Dyson","country":"SE","city":null,"headcount":"10001+","leaf":"consumer_electronics_appliance_webshops","summary":"Dyson is a webshop that sells its own assortment of consumer electronics and home appliances online."},{"domain":"jula.se","name":"Jula","country":"SE","city":null,"headcount":"1001-5000","leaf":"general_merchandise_webshops","summary":"Jula is an online retail webshop that sells tools, machinery, building materials, clothing, garden and leisure products to private customers and companies."},{"domain":"bauhaus.se","name":"Bauhaus","country":"SE","city":"Järfälla","headcount":"1001-5000","leaf":"tools_and_hardware_webshops","summary":"Bauhaus is a webshop that sells home improvement, garden and DIY products online for consumers and companies."},{"domain":"bygghemma.se","name":"Byggvaruhuset på nätet","country":"SE","city":null,"headcount":"201-500","leaf":"building_materials_webshops","summary":"Byggvaruhuset på nätet is a webshop that sells building and home improvement products online."}],"as_of":"2026-11-04","updated_at":"2026-11-03","hash":"a687ea6f6c16440f","index_tier":2}