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Company · Household consumer goods manufacturers

Sleep 21

As of 1 November 2026, Sleep 21 has 4 open roles (3 new in 30 days), its marketing & communications team is hiring most, and its postings name Shopify, Make and ChatGPT as the tools the team works in.

As of 1 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Apeldoorn, Netherlands11-50 employees10M-50M revenue, est.B2Bsleep21.com ↗LinkedIn ↗
Headquarters
Apeldoorn, Guelders, Netherlands
Employees
11-50 employees (linkedin)
Sells to
private label clients
Certifications on site
Site languages
EN
Career system
Recruitee
4open roles · 3 new in 30 days
3tools named in postings
Netherlandshiring locations
1change signals read in postings
02What they do, whom they sell to, who else does it

Sleep 21 in one screen

Read from sleep21.com: what the company does, the customers it names, the buyers we can actually see, and the companies that sell the same thing.

What Sleep 21 does

Sleep 21 is a manufacturer that designs, manufactures and distributes sleep systems for the pan-European market. Its product range includes waterbeds, box-springs and mattresses, produced under its own brands and for clients' private labels. The company serves private-label customers across Europe.

waterbedsbox-springsmattressesprivate label products
Whom it sells to

Named on the site: private label clients.

Who else sells this

Nearest companies by what they do, sell and whom they serve, 51+ employees. 555 scored.

Industria InnovationsCanada · 51-200 employeescse cosmetic solutions europeGermany · 51-200 employeesHEALTHCARE SPAINSpain · 201-500 employeesSavoir BedsUnited Kingdom · 51-200 employeesDrylock TechnologiesBelgium · 1001-5000 employeesdifabrics.comUnited States · 51-200 employees
03Tech stack, with the evidence

What Sleep 21 says it runs

Tools named in the company's own postings as the team's systems, with the sentence that says so. What the website and DNS show is listed separately.

ShopifyMarketing & communications · high confidence · 1 posting
• Shopify design/development.
Freelance Creative / Content Lead – DTC e-commerce launch · first seen 2026-09-30
Makemedium confidence · 1 posting
• Automatiseringen ontwikkelen: je bouwt praktische oplossingen met bijvoorbeeld n8n, Make, API's, webhooks en AI-technologie.
Freelance AI & Automation Specialist / Lead · first seen 2026-10-15
ChatGPTlow confidence · 1 posting
Alleen ervaring met ChatGPT, prompting of AI-trainingen is voor deze rol niet voldoende.
Freelance AI & Automation Specialist / Lead · first seen 2026-10-15
On the website or in DNS

Vendors whose code loads on sleep21.com or whose records sit in its DNS. Page plumbing (libraries, fonts, consent banners) is left out.

fastmailseen on sleep21.comflowmailerseen on sleep21.com
Google Workspaceseen on sleep21.com
Microsoft 365seen on sleep21.com
SendGridseen on sleep21.com
04Hiring

4 open roles, 3 opened in 90 days

Read hourly from the company's career system. Open roles and new roles in the last 30 days, by team. Companies hiring marketing & communications in Netherlands →

05Signals

What is changing, read from the postings

Intents are events the employer states about itself, each with the sentence and the posting it came from.

Launching a product
Voor de launch van een nieuw direct-to-consumer consumer brand zoeken we een ervaren freelance Creative / Content Lead die tijdelijk de overkoepelende regie pakt over de content en productpresentatie.
Freelance Creative / Content Lead – DTC e-commerce launch · · 2026-09-30
Decision makers at Sleep 21, with verified e-mails, and every change the moment it is posted.

Sales, marketing and IT leaders by function. Add Sleep 21 to a monitor and get a webhook when a role opens, a tool appears or a signal is read.

Start free, no card. The first 20 are above; e-mails are verified at the mail server when you open them.

06Lookalikes

Companies like Sleep 21

Nearest by what they do, what they sell and whom they sell to, 51+ employees. 6 of 555 scored.

Industria InnovationsTextile & garment manufacturing · Canada51-200 employees
cse cosmetic solutions europeContract cosmetics manufacturers · Germany51-200 employees
HEALTHCARE SPAINMedical device manufacturers · Spain201-500 employees
Savoir BedsFurniture manufacturers · United Kingdom51-200 employees
Drylock TechnologiesHousehold consumer goods manufacturers · Belgium1001-5000 employees
difabrics.comHome textiles & soft furnishings · United States51-200 employees
07Profile

From the company's own website

Legal nameSleep 21
IndustryManufacturing & industry · Household consumer goods manufacturers
Offeringswaterbeds · box-springs · mattresses · private label products
Target customersprivate label clients
Geographic scopeinternational · also Belgium
Reviews found
Public contact points1 role addresses · 1 phone numbers
Pages readhome, careers
Datescrawled 2026-09-25 · profiled 2026-09-26 · hiring built 2026-10-27
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Sleep 21 (Apeldoorn, Netherlands, 11-50 employees) has 4 open roles, 3 new in 30 days, and names 3 tools in its postings. (Breaknorm, 1 November 2026, https://breaknorm.co/company/sleep21.com)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ProfileBuilt from sleep21.com: summary, offerings, customers, certifications and contact points are extracted from its pages, with a confidence score per field.
  • HiringRead hourly from the company's Recruitee career site; reposts collapse into one record.
  • Tech stackTools the employer's own text names as the team's systems, with the quote; website scripts counted separately.
  • HeadcountLinkedIn where known, otherwise estimated from the site.
FAQ

Sleep 21: questions

Does Sleep 21 use Shopify?

Yes, by the company's own words: 1 posting name it, first seen 2026-09-30, in the marketing & communications team.

Is Sleep 21 hiring?

4 open roles as of 1 November 2026, 3 opened in the last 30 days and 0 closed. The largest team hiring is marketing & communications.

Where does this profile come from?

From sleep21.com itself: we crawled it on 2026-09-25, built the profile on 2026-09-26, and read its career site (Recruitee) hourly since. Headcount is from LinkedIn.

Who should I write to at Sleep 21?

The people are behind the login: decision makers by function, verified at the mail server when you open them. 1 public role addresses from the site are there too.

Companies and people

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