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Compare · Identity

Active Directory VS Okta

As of 30 October 2026, Okta is named by 1,210 companies and Active Directory by 5,917; Active Directory skews to companies under 200 people (35% vs 35%), Okta to companies over 1,000 (35% vs 35%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Active Directory's script and mail records show on hundreds of thousands of small sites, Okta rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Active Directory: 2–200 employees
35%
Okta: 2–200 employees
35%
Active Directory: 1,000+ employees
35%
Okta: 1,000+ employees
35%
Postings per company, 90 days
2.8 · 2.9
Website or DNS footprint
0 · 1,496
5,917companies name Active Directory
1,210companies name Okta
575name both
16,796 · 3,511postings in 90 days, Active Directory · Okta
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentActive DirectoryshareOktashareLeans
Self-employed361%50%even
2-10 employees2624%938%Okta
11-50 employees69312%11710%Active Directory
51-200 employees1,10319%21818%even
201-500 employees1,00217%18315%even
501-1000 employees75413%17114%even
1001-5000 employees1,12419%23419%even
5001-10000 employees3075%565%even
10,001+ employees63611%13311%even
By industry
SegmentActive DirectoryshareOktashareLeans
Technology & software1,89632%60850%Okta
Business & finance services1,08918%26822%Okta
Manufacturing & industry94516%1028%Active Directory
Health care3416%302%Active Directory
Commerce & trade2664%292%Active Directory
Utilities & infrastructure2344%202%Active Directory
Public, community & associations2324%282%even
Property & construction2324%131%Active Directory
Consumer services & leisure1963%232%even
Transport, logistics & rental1513%181%even
Automotive1282%––outside top 12
Media & content1252%494%even
Hospitality & travel––121%outside top 12
By country
SegmentActive DirectoryshareOktashareLeans
United States3,28255%92576%Okta
Germany73912%292%Active Directory
United Kingdom3486%776%even
France2204%222%even
Canada1943%333%even
Australia932%111%even
Netherlands821%––outside top 12
Switzerland781%––outside top 12
Austria761%––outside top 12
India711%101%even
Italy661%––outside top 12
Poland621%––outside top 12
Brazil––81%outside top 12
Spain––71%outside top 12
Singapore––71%outside top 12
Japan––60%outside top 12
Belgium––50%outside top 12
Postings by team (share of each tool's postings)
SegmentActive DirectoryshareOktashareLeans
IT operations & business systems16,41870%2,25251%Active Directory
Software engineering9854%75417%Okta
Engineering (non-software)9374%712%Active Directory
Customer service & success6843%1082%even
Sales2881%2546%Okta
Product, program & project management2631%1313%even
Skilled trades and field service1581%––outside top 12
Data & AI1421%1062%even
General management & consulting640%150%even
Administration & office600%––outside top 12
Arts media and entertainment400%––outside top 12
Finance & accounting380%––outside top 12
Human resources––221%outside top 12
Marketing & communications––210%outside top 12
Legal, compliance & risk––190%outside top 12
Design & UX––120%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Okta is named by 1,210 companies in job postings and Active Directory by 5,917; 575 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/active-directory-vs-okta)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Active Directory vs Okta: questions

Which is more used, Active Directory or Okta?

By companies naming it in their own job postings, Active Directory (5,917) over Okta (1,210). By website-and-DNS footprint, Okta (1,496 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Active Directory?

35% of Active Directory companies have 2 to 200 employees, against 35% for Okta. 35% of Active Directory companies have over 1,000 employees, against 35% for Okta.

Do companies run both?

575 companies name both in their postings, usually Active Directory in marketing and Okta in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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