Adobe XD VS Sketch
As of 4 November 2026, Sketch is named by 1,663 companies and Adobe XD by 1,532; Adobe XD skews to companies under 200 people (71% vs 68%), Sketch to companies over 1,000 (14% vs 12%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Adobe XD's script and mail records show on hundreds of thousands of small sites, Sketch rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Adobe XD: 2–200 employees
- 71%
- Sketch: 2–200 employees
- 68%
- Adobe XD: 1,000+ employees
- 12%
- Sketch: 1,000+ employees
- 14%
- Postings per company, 90 days
- 3.8 · 4.4
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Adobe XD | share | Sketch | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 82 | 5% | 84 | 5% | even |
| 2-10 employees | 319 | 21% | 294 | 18% | Adobe XD |
| 11-50 employees | 515 | 34% | 534 | 32% | even |
| 51-200 employees | 248 | 16% | 305 | 18% | Sketch |
| 201-500 employees | 122 | 8% | 132 | 8% | even |
| 501-1000 employees | 59 | 4% | 79 | 5% | even |
| 1001-5000 employees | 97 | 6% | 113 | 7% | even |
| 5001-10000 employees | 24 | 2% | 39 | 2% | even |
| 10,001+ employees | 66 | 4% | 83 | 5% | even |
| Segment | Adobe XD | share | Sketch | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 706 | 46% | 765 | 46% | even |
| Business & finance services | 465 | 30% | 457 | 27% | Adobe XD |
| Consumer services & leisure | 86 | 6% | 66 | 4% | even |
| Media & content | 81 | 5% | 91 | 5% | even |
| Manufacturing & industry | 61 | 4% | 105 | 6% | Sketch |
| Commerce & trade | 42 | 3% | 47 | 3% | even |
| Public, community & associations | 28 | 2% | 25 | 2% | even |
| Property & construction | 25 | 2% | 55 | 3% | even |
| Hospitality & travel | 13 | 1% | 11 | 1% | even |
| Automotive | 8 | 1% | 13 | 1% | even |
| Transport, logistics & rental | 7 | 0% | 13 | 1% | even |
| Health care | 5 | 0% | – | – | outside top 12 |
| Utilities & infrastructure | – | – | 9 | 1% | outside top 12 |
| Segment | Adobe XD | share | Sketch | share | Leans |
|---|---|---|---|---|---|
| United States | 685 | 45% | 886 | 53% | Sketch |
| India | 183 | 12% | 157 | 9% | Adobe XD |
| Germany | 95 | 6% | 67 | 4% | Adobe XD |
| United Kingdom | 85 | 6% | 88 | 5% | even |
| Canada | 50 | 3% | 50 | 3% | even |
| France | 35 | 2% | 31 | 2% | even |
| Netherlands | 31 | 2% | 21 | 1% | even |
| Poland | 30 | 2% | – | – | outside top 12 |
| Australia | 29 | 2% | 18 | 1% | even |
| Italy | 21 | 1% | 19 | 1% | even |
| Singapore | 20 | 1% | 24 | 1% | even |
| Spain | 19 | 1% | 18 | 1% | even |
| United Arab Emirates | – | – | 27 | 2% | outside top 12 |
| Segment | Adobe XD | share | Sketch | share | Leans |
|---|---|---|---|---|---|
| Design & UX | 5,181 | 73% | 6,435 | 65% | Adobe XD |
| Software engineering | 753 | 11% | 905 | 9% | even |
| Marketing & communications | 116 | 2% | 235 | 2% | even |
| Product, program & project management | 100 | 1% | 180 | 2% | even |
| Unclassified | 92 | 1% | 49 | 0% | even |
| Sales | 67 | 1% | 117 | 1% | even |
| Human resources | 63 | 1% | 156 | 2% | even |
| Finance & accounting | 61 | 1% | 227 | 2% | even |
| IT operations & business systems | 48 | 1% | 46 | 0% | even |
| Education & training | 38 | 1% | 44 | 0% | even |
| Engineering (non-software) | 17 | 0% | 120 | 1% | even |
| Logistics warehouse and transport | 17 | 0% | 87 | 1% | even |
| Business development & strategy | 14 | 0% | 33 | 0% | even |
| Data & AI | 12 | 0% | 103 | 1% | even |
| Arts media and entertainment | 11 | 0% | 8 | 0% | even |
| Manufacturing and production | 5 | 0% | 5 | 0% | even |
| Quality, safety & environment | 5 | 0% | 219 | 2% | Sketch |
| Research and science | 5 | 0% | 6 | 0% | even |
| Customer service & success | 4 | 0% | 12 | 0% | even |
| General management & consulting | 3 | 0% | 3 | 0% | even |
| Social care and community | 3 | 0% | – | – | outside top 12 |
| Administration & office | 1 | 0% | 18 | 0% | even |
| Procurement and purchasing | 1 | 0% | – | – | outside top 12 |
| Real estate and property | 1 | 0% | 7 | 0% | even |
| Retail & store operations | 1 | 0% | – | – | outside top 12 |
| Hospitality and food service | – | – | 51 | 1% | outside top 12 |
| Healthcare clinical | – | – | 48 | 0% | outside top 12 |
| Construction and civil | – | – | 39 | 0% | outside top 12 |
| Legal, compliance & risk | – | – | 27 | 0% | outside top 12 |
| Skilled trades and field service | – | – | 14 | 0% | outside top 12 |
| Personal care and wellness | – | – | 6 | 0% | outside top 12 |
| Travel, leisure & events | – | – | 3 | 0% | outside top 12 |
| Facilities cleaning and security | – | – | 2 | 0% | outside top 12 |
The companies behind each column
Companies using Adobe XD →
Companies using Sketch →
Design ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Sketch is named by 1,663 companies in job postings and Adobe XD by 1,532; 1,038 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/adobe-xd-vs-sketch)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Adobe XD vs Sketch: questions
Which is more used, Adobe XD or Sketch?
By companies naming it in their own job postings, Sketch (1,663) over Adobe XD (1,532). By website-and-DNS footprint, Sketch (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Adobe XD?
71% of Adobe XD companies have 2 to 200 employees, against 68% for Sketch. 12% of Adobe XD companies have over 1,000 employees, against 14% for Sketch.
Do companies run both?
1,038 companies name both in their postings, usually Adobe XD in marketing and Sketch in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
Get either list your way
The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.
Every company on either tool,
with the person who owns it
Filter on Adobe XD or Sketch. Start free, no card.