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Airtable VS ARIS

As of 30 October 2026, ARIS is named by 110 companies and Airtable by 653; Airtable skews to companies under 200 people (60% vs 35%), ARIS to companies over 1,000 (46% vs 19%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Airtable's script and mail records show on hundreds of thousands of small sites, ARIS rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Airtable: 2–200 employees
60%
ARIS: 2–200 employees
35%
Airtable: 1,000+ employees
19%
ARIS: 1,000+ employees
46%
Postings per company, 90 days
2.6 · 2.6
Website or DNS footprint
6,117 · 0
653companies name Airtable
110companies name ARIS
0name both
1,696 · 288postings in 90 days, Airtable · ARIS
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentAirtableshareARISshareLeans
Self-employed234%22%even
2-10 employees9615%98%Airtable
11-50 employees15323%1211%Airtable
51-200 employees14322%1816%Airtable
201-500 employees7612%1211%even
501-1000 employees396%65%even
1001-5000 employees589%1715%ARIS
5001-10000 employees234%65%even
10,001+ employees426%2825%ARIS
By industry
SegmentAirtableshareARISshareLeans
Business & finance services13621%2926%ARIS
Technology & software11918%3431%ARIS
Public, community & associations9014%44%Airtable
Media & content8012%76%Airtable
Consumer services & leisure7411%22%Airtable
Manufacturing & industry396%1413%ARIS
Commerce & trade325%33%Airtable
Property & construction274%––outside top 12
Health care173%11%even
Hospitality & travel122%––outside top 12
Transport, logistics & rental112%44%even
Utilities & infrastructure91%87%ARIS
Automotive––22%outside top 12
Agriculture & forestry––11%outside top 12
By country
SegmentAirtableshareARISshareLeans
United States45470%3734%Airtable
Germany416%1816%ARIS
United Kingdom386%98%ARIS
Canada264%––outside top 12
France203%44%even
Netherlands102%76%ARIS
India71%––outside top 12
Singapore71%––outside top 12
Australia61%––outside top 12
Belgium51%44%ARIS
Spain41%44%ARIS
Italy20%––outside top 12
Austria––33%outside top 12
Poland––33%outside top 12
Lithuania––22%outside top 12
Luxembourg––22%outside top 12
Saudi Arabia––22%outside top 12
Postings by team (share of each tool's postings)
SegmentAirtableshareARISshareLeans
Marketing & communications24010%––outside top 12
Product, program & project management23010%62%Airtable
Administration & office1697%––outside top 12
Software engineering1567%113%Airtable
IT operations & business systems1466%12332%ARIS
Sales1215%92%Airtable
Business development & strategy984%––outside top 12
Data & AI974%72%Airtable
Arts media and entertainment894%––outside top 12
General management & consulting783%8121%ARIS
Customer service & success562%––outside top 12
Finance & accounting532%82%even
Legal, compliance & risk––113%outside top 12
Unclassified––51%outside top 12
Engineering (non-software)––41%outside top 12
Human resources––41%outside top 12
Quality, safety & environment––31%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

ARIS is named by 110 companies in job postings and Airtable by 653; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/airtable-vs-aris)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Airtable vs ARIS: questions

Which is more used, Airtable or ARIS?

By companies naming it in their own job postings, Airtable (653) over ARIS (110). By website-and-DNS footprint, Airtable (6,117 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Airtable?

60% of Airtable companies have 2 to 200 employees, against 35% for ARIS. 19% of Airtable companies have over 1,000 employees, against 46% for ARIS.

Do companies run both?

0 companies name both in their postings, usually Airtable in marketing and ARIS in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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Every company on either tool,
with the person who owns it

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