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Alation VS Atlan

As of 30 October 2026, Atlan is named by 109 companies and Alation by 219; Alation skews to companies under 200 people (27% vs 28%), Atlan to companies over 1,000 (43% vs 51%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Alation's script and mail records show on hundreds of thousands of small sites, Atlan rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Alation: 2–200 employees
27%
Atlan: 2–200 employees
28%
Alation: 1,000+ employees
51%
Atlan: 1,000+ employees
43%
Postings per company, 90 days
3.0 · 2.1
Website or DNS footprint
0 · 0
219companies name Alation
109companies name Atlan
79name both
663 · 234postings in 90 days, Alation · Atlan
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentAlationshareAtlanshareLeans
Self-employed10%––outside top 12
2-10 employees105%11%Alation
11-50 employees199%98%even
51-200 employees3114%2018%Atlan
201-500 employees2813%1514%even
501-1000 employees188%1716%Atlan
1001-5000 employees5023%2523%even
5001-10000 employees167%55%Alation
10,001+ employees4621%1716%Alation
By industry
SegmentAlationshareAtlanshareLeans
Technology & software8137%3633%Alation
Business & finance services6027%3028%even
Manufacturing & industry2813%98%Alation
Health care125%55%even
Commerce & trade73%87%Atlan
Utilities & infrastructure73%33%even
Media & content63%76%Atlan
Transport, logistics & rental52%44%even
Public, community & associations31%33%even
Consumer services & leisure31%11%even
Property & construction31%––outside top 12
Hospitality & travel21%11%even
Automotive––11%outside top 12
By country
SegmentAlationshareAtlanshareLeans
United States15169%7064%Alation
United Kingdom178%98%even
Canada73%44%even
France73%33%even
Australia63%33%even
Germany63%76%Atlan
Belgium31%11%even
Brazil31%11%even
Spain31%––outside top 12
Portugal31%––outside top 12
Switzerland21%––outside top 12
Colombia10%––outside top 12
India––22%outside top 12
Poland––22%outside top 12
Austria––11%outside top 12
EG––11%outside top 12
Postings by team (share of each tool's postings)
SegmentAlationshareAtlanshareLeans
Data & AI59877%19669%Alation
Product, program & project management405%197%even
IT operations & business systems203%114%even
Software engineering132%104%even
General management & consulting111%31%even
Legal, compliance & risk61%31%even
Customer service & success41%31%even
Marketing & communications41%––outside top 12
Sales41%31%even
Engineering (non-software)20%––outside top 12
Business development & strategy10%10%even
Design & UX10%10%even
Administration & office––21%outside top 12
Construction and civil––10%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Atlan is named by 109 companies in job postings and Alation by 219; 79 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/alation-vs-atlan)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Alation vs Atlan: questions

Which is more used, Alation or Atlan?

By companies naming it in their own job postings, Alation (219) over Atlan (109). By website-and-DNS footprint, Atlan (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Alation?

27% of Alation companies have 2 to 200 employees, against 28% for Atlan. 51% of Alation companies have over 1,000 employees, against 43% for Atlan.

Do companies run both?

79 companies name both in their postings, usually Alation in marketing and Atlan in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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Every company on either tool,
with the person who owns it

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