Amazon MSK VS NATS
As of 30 October 2026, NATS is named by 193 companies and Amazon MSK by 242; Amazon MSK skews to companies under 200 people (31% vs 55%), NATS to companies over 1,000 (19% vs 40%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Amazon MSK's script and mail records show on hundreds of thousands of small sites, NATS rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Amazon MSK: 2–200 employees
- 31%
- NATS: 2–200 employees
- 55%
- Amazon MSK: 1,000+ employees
- 40%
- NATS: 1,000+ employees
- 19%
- Postings per company, 90 days
- 2.7 · 2.2
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Amazon MSK | share | NATS | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 1 | 0% | 6 | 3% | NATS |
| 2-10 employees | 10 | 4% | 17 | 9% | NATS |
| 11-50 employees | 21 | 9% | 39 | 20% | NATS |
| 51-200 employees | 43 | 18% | 51 | 26% | NATS |
| 201-500 employees | 39 | 16% | 28 | 15% | even |
| 501-1000 employees | 31 | 13% | 16 | 8% | Amazon MSK |
| 1001-5000 employees | 45 | 19% | 26 | 13% | Amazon MSK |
| 5001-10000 employees | 16 | 7% | 4 | 2% | Amazon MSK |
| 10,001+ employees | 36 | 15% | 6 | 3% | Amazon MSK |
| Segment | Amazon MSK | share | NATS | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 125 | 52% | 105 | 54% | NATS |
| Business & finance services | 52 | 21% | 30 | 16% | Amazon MSK |
| Health care | 20 | 8% | 4 | 2% | Amazon MSK |
| Manufacturing & industry | 8 | 3% | 31 | 16% | NATS |
| Transport, logistics & rental | 7 | 3% | 1 | 1% | Amazon MSK |
| Utilities & infrastructure | 7 | 3% | 7 | 4% | even |
| Media & content | 5 | 2% | 6 | 3% | even |
| Automotive | 4 | 2% | – | – | outside top 12 |
| Public, community & associations | 4 | 2% | 8 | 4% | NATS |
| Consumer services & leisure | 4 | 2% | – | – | outside top 12 |
| Commerce & trade | 3 | 1% | – | – | outside top 12 |
| Property & construction | 2 | 1% | 1 | 1% | even |
| Segment | Amazon MSK | share | NATS | share | Leans |
|---|---|---|---|---|---|
| United States | 157 | 65% | 128 | 66% | even |
| United Kingdom | 21 | 9% | 8 | 4% | Amazon MSK |
| Canada | 10 | 4% | 6 | 3% | even |
| Germany | 5 | 2% | 7 | 4% | even |
| France | 5 | 2% | 8 | 4% | NATS |
| India | 5 | 2% | – | – | outside top 12 |
| Australia | 4 | 2% | – | – | outside top 12 |
| Brazil | 3 | 1% | – | – | outside top 12 |
| Switzerland | 3 | 1% | 4 | 2% | even |
| Singapore | 3 | 1% | 2 | 1% | even |
| Bulgaria | 2 | 1% | – | – | outside top 12 |
| China | 2 | 1% | – | – | outside top 12 |
| Sweden | – | – | 4 | 2% | outside top 12 |
| Netherlands | – | – | 3 | 2% | outside top 12 |
| Spain | – | – | 2 | 1% | outside top 12 |
| Poland | – | – | 2 | 1% | outside top 12 |
| Portugal | – | – | 2 | 1% | outside top 12 |
| Segment | Amazon MSK | share | NATS | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 283 | 36% | 434 | 72% | NATS |
| Data & AI | 201 | 26% | 42 | 7% | Amazon MSK |
| Healthcare clinical | 118 | 15% | 34 | 6% | Amazon MSK |
| IT operations & business systems | 69 | 9% | 21 | 3% | Amazon MSK |
| Product, program & project management | 9 | 1% | 17 | 3% | even |
| Sales | 7 | 1% | 3 | 0% | even |
| Engineering (non-software) | 4 | 1% | 8 | 1% | even |
| Marketing & communications | 4 | 1% | 1 | 0% | even |
| Business development & strategy | 3 | 0% | – | – | outside top 12 |
| Customer service & success | 3 | 0% | – | – | outside top 12 |
| Social care and community | 3 | 0% | 2 | 0% | even |
| Finance & accounting | 2 | 0% | – | – | outside top 12 |
| Arts media and entertainment | – | – | 1 | 0% | outside top 12 |
| Retail & store operations | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Amazon MSK →
Companies using NATS →
message brokers streaming ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
NATS is named by 193 companies in job postings and Amazon MSK by 242; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/amazon-msk-vs-nats)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Amazon MSK vs NATS: questions
Which is more used, Amazon MSK or NATS?
By companies naming it in their own job postings, Amazon MSK (242) over NATS (193). By website-and-DNS footprint, NATS (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Amazon MSK?
31% of Amazon MSK companies have 2 to 200 employees, against 55% for NATS. 40% of Amazon MSK companies have over 1,000 employees, against 19% for NATS.
Do companies run both?
0 companies name both in their postings, usually Amazon MSK in marketing and NATS in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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