AWS Systems Manager VS Azure Automation
As of 30 October 2026, Azure Automation is named by 120 companies and AWS Systems Manager by 164; AWS Systems Manager skews to companies under 200 people (40% vs 21%), Azure Automation to companies over 1,000 (53% vs 38%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: AWS Systems Manager's script and mail records show on hundreds of thousands of small sites, Azure Automation rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- AWS Systems Manager: 2–200 employees
- 40%
- Azure Automation: 2–200 employees
- 21%
- AWS Systems Manager: 1,000+ employees
- 38%
- Azure Automation: 1,000+ employees
- 53%
- Postings per company, 90 days
- 2.2 · 2.5
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | AWS Systems Manager | share | Azure Automation | share | Leans |
|---|---|---|---|---|---|
| 2-10 employees | 9 | 5% | 4 | 3% | AWS Systems Manager |
| 11-50 employees | 20 | 12% | 6 | 5% | AWS Systems Manager |
| 51-200 employees | 36 | 22% | 15 | 13% | AWS Systems Manager |
| 201-500 employees | 19 | 12% | 16 | 13% | even |
| 501-1000 employees | 18 | 11% | 14 | 12% | even |
| 1001-5000 employees | 33 | 20% | 31 | 26% | Azure Automation |
| 5001-10000 employees | 9 | 5% | 10 | 8% | Azure Automation |
| 10,001+ employees | 20 | 12% | 23 | 19% | Azure Automation |
| Self-employed | – | – | 1 | 1% | outside top 12 |
| Segment | AWS Systems Manager | share | Azure Automation | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 76 | 46% | 36 | 30% | AWS Systems Manager |
| Business & finance services | 31 | 19% | 30 | 25% | Azure Automation |
| Manufacturing & industry | 13 | 8% | 17 | 14% | Azure Automation |
| Commerce & trade | 8 | 5% | 4 | 3% | even |
| Media & content | 8 | 5% | 2 | 2% | AWS Systems Manager |
| Property & construction | 6 | 4% | 7 | 6% | Azure Automation |
| Utilities & infrastructure | 6 | 4% | 6 | 5% | even |
| Consumer services & leisure | 5 | 3% | 1 | 1% | AWS Systems Manager |
| Health care | 5 | 3% | 5 | 4% | even |
| Public, community & associations | 3 | 2% | 8 | 7% | Azure Automation |
| Automotive | 1 | 1% | 1 | 1% | even |
| Hospitality & travel | 1 | 1% | – | – | outside top 12 |
| Agriculture & forestry | – | – | 1 | 1% | outside top 12 |
| Segment | AWS Systems Manager | share | Azure Automation | share | Leans |
|---|---|---|---|---|---|
| United States | 106 | 65% | 74 | 62% | AWS Systems Manager |
| United Kingdom | 11 | 7% | 12 | 10% | Azure Automation |
| France | 8 | 5% | 2 | 2% | AWS Systems Manager |
| Australia | 6 | 4% | 2 | 2% | even |
| Canada | 5 | 3% | 5 | 4% | even |
| India | 4 | 2% | 2 | 2% | even |
| Spain | 3 | 2% | – | – | outside top 12 |
| Singapore | 3 | 2% | – | – | outside top 12 |
| Germany | 2 | 1% | 8 | 7% | Azure Automation |
| Japan | 2 | 1% | – | – | outside top 12 |
| Netherlands | 2 | 1% | 3 | 3% | even |
| Denmark | 1 | 1% | 1 | 1% | even |
| Austria | – | – | 1 | 1% | outside top 12 |
| Switzerland | – | – | 1 | 1% | outside top 12 |
| Czechia | – | – | 1 | 1% | outside top 12 |
| Segment | AWS Systems Manager | share | Azure Automation | share | Leans |
|---|---|---|---|---|---|
| IT operations & business systems | 194 | 40% | 213 | 61% | Azure Automation |
| Software engineering | 139 | 29% | 42 | 12% | AWS Systems Manager |
| Product, program & project management | 23 | 5% | 1 | 0% | AWS Systems Manager |
| Customer service & success | 14 | 3% | 2 | 1% | AWS Systems Manager |
| Data & AI | 14 | 3% | 18 | 5% | Azure Automation |
| Sales | 11 | 2% | 1 | 0% | even |
| Engineering (non-software) | 9 | 2% | 16 | 5% | Azure Automation |
| Education & training | 5 | 1% | – | – | outside top 12 |
| Quality, safety & environment | 4 | 1% | – | – | outside top 12 |
| Human resources | 2 | 0% | – | – | outside top 12 |
| Legal, compliance & risk | 2 | 0% | 2 | 1% | even |
| Administration & office | 1 | 0% | – | – | outside top 12 |
| General management & consulting | – | – | 2 | 1% | outside top 12 |
The companies behind each column
Companies using AWS Systems Manager →
Companies using Azure Automation →
iac config management ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Azure Automation is named by 120 companies in job postings and AWS Systems Manager by 164; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/aws-systems-manager-vs-azure-automation)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
AWS Systems Manager vs Azure Automation: questions
Which is more used, AWS Systems Manager or Azure Automation?
By companies naming it in their own job postings, AWS Systems Manager (164) over Azure Automation (120). By website-and-DNS footprint, Azure Automation (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses AWS Systems Manager?
40% of AWS Systems Manager companies have 2 to 200 employees, against 21% for Azure Automation. 38% of AWS Systems Manager companies have over 1,000 employees, against 53% for Azure Automation.
Do companies run both?
0 companies name both in their postings, usually AWS Systems Manager in marketing and Azure Automation in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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