Bitrise VS GitLab CI/CD
As of 30 October 2026, GitLab CI/CD is named by 2,802 companies and Bitrise by 130; Bitrise skews to companies under 200 people (53% vs 50%), GitLab CI/CD to companies over 1,000 (26% vs 23%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Bitrise's script and mail records show on hundreds of thousands of small sites, GitLab CI/CD rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Bitrise: 2–200 employees
- 53%
- GitLab CI/CD: 2–200 employees
- 50%
- Bitrise: 1,000+ employees
- 23%
- GitLab CI/CD: 1,000+ employees
- 26%
- Postings per company, 90 days
- 1.7 · 2.9
- Website or DNS footprint
- 102 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Bitrise | share | GitLab CI/CD | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 2% | 24 | 1% | even |
| 2-10 employees | 6 | 5% | 206 | 7% | GitLab CI/CD |
| 11-50 employees | 30 | 23% | 526 | 19% | Bitrise |
| 51-200 employees | 33 | 25% | 655 | 23% | Bitrise |
| 201-500 employees | 20 | 15% | 422 | 15% | even |
| 501-1000 employees | 9 | 7% | 252 | 9% | GitLab CI/CD |
| 1001-5000 employees | 18 | 14% | 355 | 13% | even |
| 5001-10000 employees | 2 | 2% | 107 | 4% | GitLab CI/CD |
| 10,001+ employees | 10 | 8% | 255 | 9% | even |
| Segment | Bitrise | share | GitLab CI/CD | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 82 | 63% | 1,556 | 56% | Bitrise |
| Business & finance services | 24 | 18% | 530 | 19% | even |
| Media & content | 7 | 5% | 81 | 3% | Bitrise |
| Commerce & trade | 4 | 3% | 50 | 2% | even |
| Consumer services & leisure | 4 | 3% | 48 | 2% | even |
| Health care | 2 | 2% | 25 | 1% | even |
| Hospitality & travel | 2 | 2% | 15 | 1% | even |
| Transport, logistics & rental | 2 | 2% | 40 | 1% | even |
| Manufacturing & industry | 1 | 1% | 308 | 11% | GitLab CI/CD |
| Property & construction | 1 | 1% | – | – | outside top 12 |
| Utilities & infrastructure | 1 | 1% | 53 | 2% | even |
| Public, community & associations | – | – | 44 | 2% | outside top 12 |
| Automotive | – | – | 35 | 1% | outside top 12 |
| Segment | Bitrise | share | GitLab CI/CD | share | Leans |
|---|---|---|---|---|---|
| United States | 70 | 54% | 1,486 | 53% | even |
| France | 10 | 8% | 170 | 6% | even |
| United Kingdom | 8 | 6% | 182 | 6% | even |
| Japan | 7 | 5% | – | – | outside top 12 |
| India | 6 | 5% | 96 | 3% | even |
| United Arab Emirates | 4 | 3% | – | – | outside top 12 |
| Australia | 3 | 2% | 30 | 1% | even |
| Brazil | 3 | 2% | – | – | outside top 12 |
| Germany | 3 | 2% | 246 | 9% | GitLab CI/CD |
| Poland | 3 | 2% | 55 | 2% | even |
| BD | 2 | 2% | – | – | outside top 12 |
| Canada | 2 | 2% | 64 | 2% | even |
| Netherlands | – | – | 52 | 2% | outside top 12 |
| Switzerland | – | – | 38 | 1% | outside top 12 |
| Singapore | – | – | 37 | 1% | outside top 12 |
| Italy | – | – | 28 | 1% | outside top 12 |
| Segment | Bitrise | share | GitLab CI/CD | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 289 | 86% | 7,527 | 71% | Bitrise |
| Data & AI | 8 | 2% | 655 | 6% | GitLab CI/CD |
| IT operations & business systems | 4 | 1% | 1,136 | 11% | GitLab CI/CD |
| Engineering (non-software) | 3 | 1% | 288 | 3% | even |
| Skilled trades and field service | 3 | 1% | – | – | outside top 12 |
| Design & UX | 2 | 1% | – | – | outside top 12 |
| Product, program & project management | 2 | 1% | 65 | 1% | even |
| Marketing & communications | 1 | 0% | – | – | outside top 12 |
| Sales | 1 | 0% | 26 | 0% | even |
| Quality, safety & environment | – | – | 54 | 1% | outside top 12 |
| Customer service & success | – | – | 17 | 0% | outside top 12 |
| Unclassified | – | – | 15 | 0% | outside top 12 |
| Administration & office | – | – | 10 | 0% | outside top 12 |
| Construction and civil | – | – | 7 | 0% | outside top 12 |
| General management & consulting | – | – | 6 | 0% | outside top 12 |
The companies behind each column
Companies using Bitrise →
Companies using GitLab CI/CD →
ci cd ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
GitLab CI/CD is named by 2,802 companies in job postings and Bitrise by 130; 16 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/bitrise-vs-gitlab-ci)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Bitrise vs GitLab CI/CD: questions
Which is more used, Bitrise or GitLab CI/CD?
By companies naming it in their own job postings, GitLab CI/CD (2,802) over Bitrise (130). By website-and-DNS footprint, Bitrise (102 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Bitrise?
53% of Bitrise companies have 2 to 200 employees, against 50% for GitLab CI/CD. 23% of Bitrise companies have over 1,000 employees, against 26% for GitLab CI/CD.
Do companies run both?
16 companies name both in their postings, usually Bitrise in marketing and GitLab CI/CD in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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