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Compare · iot platforms protocols

Bluetooth VS Zigbee

As of 30 October 2026, Zigbee is named by 134 companies and Bluetooth by 269; Bluetooth skews to companies under 200 people (47% vs 55%), Zigbee to companies over 1,000 (27% vs 31%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Bluetooth's script and mail records show on hundreds of thousands of small sites, Zigbee rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Bluetooth: 2–200 employees
47%
Zigbee: 2–200 employees
55%
Bluetooth: 1,000+ employees
31%
Zigbee: 1,000+ employees
27%
Postings per company, 90 days
2.0 · 2.3
Website or DNS footprint
0 · 0
269companies name Bluetooth
134companies name Zigbee
79name both
548 · 302postings in 90 days, Bluetooth · Zigbee
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentBluetoothshareZigbeeshareLeans
Self-employed10%11%even
2-10 employees239%86%Bluetooth
11-50 employees4216%2619%Zigbee
51-200 employees6123%4030%Zigbee
201-500 employees4416%1713%Bluetooth
501-1000 employees145%64%even
1001-5000 employees3714%1612%even
5001-10000 employees135%75%even
10,001+ employees3413%1310%Bluetooth
By industry
SegmentBluetoothshareZigbeeshareLeans
Manufacturing & industry9335%4332%Bluetooth
Technology & software7929%3929%even
Business & finance services3212%1914%Zigbee
Automotive187%––outside top 12
Commerce & trade104%97%Zigbee
Property & construction104%86%Zigbee
Health care62%11%even
Public, community & associations52%11%even
Utilities & infrastructure52%64%Zigbee
Consumer services & leisure41%32%even
Media & content41%32%even
Transport, logistics & rental31%11%even
Hospitality & travel––11%outside top 12
By country
SegmentBluetoothshareZigbeeshareLeans
United States13249%6851%even
Germany2610%75%Bluetooth
United Kingdom176%118%even
India114%86%even
Sweden104%32%even
Canada83%43%even
France83%64%even
Netherlands83%––outside top 12
Spain41%21%even
Singapore41%32%even
United Arab Emirates31%21%even
Australia31%21%even
China––21%outside top 12
Postings by team (share of each tool's postings)
SegmentBluetoothshareZigbeeshareLeans
Software engineering41651%18843%Bluetooth
Engineering (non-software)18022%10323%even
IT operations & business systems314%378%Zigbee
Product, program & project management192%153%even
Logistics warehouse and transport182%––outside top 12
Sales152%102%even
Customer service & success61%31%even
Quality, safety & environment51%92%even
Skilled trades and field service51%31%even
Data & AI40%––outside top 12
Social care and community40%––outside top 12
Business development & strategy30%31%even
Unclassified––51%outside top 12
Arts media and entertainment––20%outside top 12
Education & training––20%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Zigbee is named by 134 companies in job postings and Bluetooth by 269; 79 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/bluetooth-vs-zigbee)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Bluetooth vs Zigbee: questions

Which is more used, Bluetooth or Zigbee?

By companies naming it in their own job postings, Bluetooth (269) over Zigbee (134). By website-and-DNS footprint, Zigbee (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Bluetooth?

47% of Bluetooth companies have 2 to 200 employees, against 55% for Zigbee. 31% of Bluetooth companies have over 1,000 employees, against 27% for Zigbee.

Do companies run both?

79 companies name both in their postings, usually Bluetooth in marketing and Zigbee in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

Get either list your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every company on either tool,
with the person who owns it

Filter on Bluetooth or Zigbee. Start free, no card.

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