Datadog VS OpenTelemetry
As of 4 November 2026, OpenTelemetry is named by 2,108 companies and Datadog by 3,230; Datadog skews to companies under 200 people (44% vs 41%), OpenTelemetry to companies over 1,000 (33% vs 28%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Datadog's script and mail records show on hundreds of thousands of small sites, OpenTelemetry rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Datadog: 2–200 employees
- 44%
- OpenTelemetry: 2–200 employees
- 41%
- Datadog: 1,000+ employees
- 28%
- OpenTelemetry: 1,000+ employees
- 33%
- Postings per company, 90 days
- 2.6 · 2.8
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Datadog | share | OpenTelemetry | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 109 | 3% | 67 | 3% | even |
| 2-10 employees | 267 | 8% | 197 | 9% | even |
| 11-50 employees | 443 | 14% | 282 | 13% | even |
| 51-200 employees | 700 | 22% | 391 | 19% | Datadog |
| 201-500 employees | 452 | 14% | 287 | 14% | even |
| 501-1000 employees | 344 | 11% | 198 | 9% | even |
| 1001-5000 employees | 455 | 14% | 306 | 15% | even |
| 5001-10000 employees | 135 | 4% | 113 | 5% | even |
| 10,001+ employees | 325 | 10% | 267 | 13% | OpenTelemetry |
| Segment | Datadog | share | OpenTelemetry | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 1,779 | 55% | 1,165 | 55% | even |
| Business & finance services | 650 | 20% | 411 | 19% | even |
| Manufacturing & industry | 181 | 6% | 156 | 7% | even |
| Media & content | 162 | 5% | 88 | 4% | even |
| Commerce & trade | 103 | 3% | 59 | 3% | even |
| Consumer services & leisure | 68 | 2% | 41 | 2% | even |
| Health care | 51 | 2% | 20 | 1% | even |
| Utilities & infrastructure | 47 | 1% | 50 | 2% | even |
| Transport, logistics & rental | 45 | 1% | 33 | 2% | even |
| Hospitality & travel | 42 | 1% | 21 | 1% | even |
| Property & construction | 38 | 1% | 20 | 1% | even |
| Public, community & associations | 35 | 1% | 28 | 1% | even |
| Segment | Datadog | share | OpenTelemetry | share | Leans |
|---|---|---|---|---|---|
| United States | 2,096 | 65% | 1,278 | 61% | Datadog |
| United Kingdom | 229 | 7% | 161 | 8% | even |
| France | 103 | 3% | 37 | 2% | even |
| Germany | 88 | 3% | 79 | 4% | even |
| Brazil | 80 | 2% | 51 | 2% | even |
| Canada | 64 | 2% | 41 | 2% | even |
| India | 57 | 2% | 50 | 2% | even |
| Australia | 39 | 1% | 29 | 1% | even |
| Japan | 36 | 1% | – | – | outside top 12 |
| Netherlands | 28 | 1% | 23 | 1% | even |
| Singapore | 25 | 1% | – | – | outside top 12 |
| Spain | 23 | 1% | 25 | 1% | even |
| Sweden | – | – | 33 | 2% | outside top 12 |
| Switzerland | – | – | 21 | 1% | outside top 12 |
| Segment | Datadog | share | OpenTelemetry | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 5,982 | 54% | 4,334 | 61% | OpenTelemetry |
| IT operations & business systems | 1,364 | 12% | 476 | 7% | Datadog |
| Data & AI | 999 | 9% | 1,039 | 15% | OpenTelemetry |
| Sales | 443 | 4% | 106 | 1% | Datadog |
| Customer service & success | 346 | 3% | 65 | 1% | Datadog |
| Product, program & project management | 193 | 2% | 98 | 1% | even |
| Engineering (non-software) | 147 | 1% | 76 | 1% | even |
| Quality, safety & environment | 45 | 0% | 7 | 0% | even |
| Marketing & communications | 30 | 0% | 17 | 0% | even |
| General management & consulting | 22 | 0% | 10 | 0% | even |
| Unclassified | 19 | 0% | 9 | 0% | even |
| Business development & strategy | 18 | 0% | 6 | 0% | even |
| Finance & accounting | 18 | 0% | 2 | 0% | even |
| Human resources | 15 | 0% | – | – | outside top 12 |
| Legal, compliance & risk | 15 | 0% | – | – | outside top 12 |
| Design & UX | 12 | 0% | 2 | 0% | even |
| Procurement and purchasing | 9 | 0% | – | – | outside top 12 |
| Skilled trades and field service | 6 | 0% | 1 | 0% | even |
| Administration & office | 5 | 0% | – | – | outside top 12 |
| Construction and civil | 5 | 0% | 8 | 0% | even |
| Facilities cleaning and security | 4 | 0% | – | – | outside top 12 |
| Arts media and entertainment | 3 | 0% | – | – | outside top 12 |
| Manufacturing and production | 2 | 0% | – | – | outside top 12 |
| Public safety and protective services | 2 | 0% | – | – | outside top 12 |
| Retail & store operations | 2 | 0% | – | – | outside top 12 |
| Agriculture and environment | 1 | 0% | – | – | outside top 12 |
| Healthcare clinical | 1 | 0% | – | – | outside top 12 |
| Healthcare support and caregiving | 1 | 0% | – | – | outside top 12 |
| Hospitality and food service | 1 | 0% | 1 | 0% | even |
| Research and science | 1 | 0% | – | – | outside top 12 |
| Logistics warehouse and transport | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Datadog →
Companies using OpenTelemetry →
apm tracing errors ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
OpenTelemetry is named by 2,108 companies in job postings and Datadog by 3,230; 754 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/datadog-vs-opentelemetry)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Datadog vs OpenTelemetry: questions
Which is more used, Datadog or OpenTelemetry?
By companies naming it in their own job postings, Datadog (3,230) over OpenTelemetry (2,108). By website-and-DNS footprint, OpenTelemetry (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Datadog?
44% of Datadog companies have 2 to 200 employees, against 41% for OpenTelemetry. 28% of Datadog companies have over 1,000 employees, against 33% for OpenTelemetry.
Do companies run both?
754 companies name both in their postings, usually Datadog in marketing and OpenTelemetry in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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with the person who owns it
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