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Compare · iot platforms protocols

DDS (Data Distribution Service) VS USB

As of 30 October 2026, USB is named by 439 companies and DDS (Data Distribution Service) by 194; DDS (Data Distribution Service) skews to companies under 200 people (46% vs 47%), USB to companies over 1,000 (30% vs 29%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: DDS (Data Distribution Service)'s script and mail records show on hundreds of thousands of small sites, USB rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

DDS (Data Distribution Service): 2–200 employees
46%
USB: 2–200 employees
47%
DDS (Data Distribution Service): 1,000+ employees
29%
USB: 1,000+ employees
30%
Postings per company, 90 days
2.8 · 3.5
Website or DNS footprint
0 · 0
194companies name DDS (Data Distribution Service)
439companies name USB
0name both
545 · 1,543postings in 90 days, DDS (Data Distribution Service) · USB
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentDDS (Data Distribution Service)shareUSBshareLeans
Self-employed21%61%even
2-10 employees2613%419%DDS (Data Distribution Service)
11-50 employees2613%6615%even
51-200 employees3820%10023%USB
201-500 employees2312%6415%USB
501-1000 employees2312%317%DDS (Data Distribution Service)
1001-5000 employees2111%6014%USB
5001-10000 employees53%235%USB
10,001+ employees3015%4811%DDS (Data Distribution Service)
By industry
SegmentDDS (Data Distribution Service)shareUSBshareLeans
Manufacturing & industry7438%19244%USB
Technology & software4121%10925%USB
Business & finance services1910%6415%USB
Automotive126%133%DDS (Data Distribution Service)
Property & construction116%51%DDS (Data Distribution Service)
Public, community & associations74%82%even
Transport, logistics & rental74%61%DDS (Data Distribution Service)
Utilities & infrastructure74%113%even
Commerce & trade63%123%even
Media & content42%61%even
Health care32%82%even
Consumer services & leisure21%51%even
By country
SegmentDDS (Data Distribution Service)shareUSBshareLeans
United States12966%28164%DDS (Data Distribution Service)
Germany2312%297%DDS (Data Distribution Service)
United Kingdom84%235%even
France53%113%even
Switzerland32%41%even
India32%194%USB
Canada21%123%even
Spain21%51%even
Netherlands21%––outside top 12
Norway21%––outside top 12
Singapore21%––outside top 12
United Arab Emirates11%––outside top 12
Poland––61%outside top 12
Sweden––51%outside top 12
Austria––31%outside top 12
Australia––31%outside top 12
Postings by team (share of each tool's postings)
SegmentDDS (Data Distribution Service)shareUSBshareLeans
Software engineering31741%72435%DDS (Data Distribution Service)
Engineering (non-software)17022%1,00348%USB
Marketing & communications233%––outside top 12
IT operations & business systems223%311%even
Data & AI172%131%even
Finance & accounting142%––outside top 12
Quality, safety & environment111%121%even
Sales111%402%even
Product, program & project management101%80%even
Construction and civil61%––outside top 12
Skilled trades and field service61%70%even
Design & UX41%40%even
Customer service & success––111%outside top 12
Arts media and entertainment––80%outside top 12
Logistics warehouse and transport––40%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

USB is named by 439 companies in job postings and DDS (Data Distribution Service) by 194; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/dds-vs-usb)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

DDS (Data Distribution Service) vs USB: questions

Which is more used, DDS (Data Distribution Service) or USB?

By companies naming it in their own job postings, USB (439) over DDS (Data Distribution Service) (194). By website-and-DNS footprint, USB (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses DDS (Data Distribution Service)?

46% of DDS (Data Distribution Service) companies have 2 to 200 employees, against 47% for USB. 29% of DDS (Data Distribution Service) companies have over 1,000 employees, against 30% for USB.

Do companies run both?

0 companies name both in their postings, usually DDS (Data Distribution Service) in marketing and USB in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

Get either list your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every company on either tool,
with the person who owns it

Filter on DDS (Data Distribution Service) or USB. Start free, no card.

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