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Compare · utility libraries

GSAP VS Hilt

As of 30 October 2026, Hilt is named by 134 companies and GSAP by 122; GSAP skews to companies under 200 people (76% vs 44%), Hilt to companies over 1,000 (35% vs 12%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: GSAP's script and mail records show on hundreds of thousands of small sites, Hilt rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

GSAP: 2–200 employees
76%
Hilt: 2–200 employees
44%
GSAP: 1,000+ employees
12%
Hilt: 1,000+ employees
35%
Postings per company, 90 days
2.0 · 1.4
Website or DNS footprint
0 · 0
122companies name GSAP
134companies name Hilt
0name both
239 · 190postings in 90 days, GSAP · Hilt
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentGSAPshareHiltshareLeans
Self-employed32%––outside top 12
2-10 employees1411%107%GSAP
11-50 employees4940%2216%GSAP
51-200 employees3025%2720%GSAP
201-500 employees65%1410%Hilt
501-1000 employees54%1410%Hilt
1001-5000 employees108%1914%Hilt
5001-10000 employees11%86%Hilt
10,001+ employees43%2015%Hilt
By industry
SegmentGSAPshareHiltshareLeans
Business & finance services5545%2116%GSAP
Technology & software4537%7455%Hilt
Media & content97%1310%Hilt
Consumer services & leisure32%43%even
Manufacturing & industry32%75%Hilt
Commerce & trade22%54%Hilt
Utilities & infrastructure22%32%even
Automotive11%––outside top 12
Hospitality & travel11%11%even
Transport, logistics & rental11%21%even
Health care––21%outside top 12
Public, community & associations––11%outside top 12
Property & construction––11%outside top 12
By country
SegmentGSAPshareHiltshareLeans
United States6957%6851%GSAP
United Kingdom1411%86%GSAP
India65%86%even
United Arab Emirates43%32%even
Poland32%97%Hilt
BD22%––outside top 12
Canada22%21%even
Germany22%––outside top 12
France22%43%even
Croatia22%––outside top 12
Italy22%32%even
Netherlands22%32%even
Singapore––32%outside top 12
Austria––21%outside top 12
Australia––21%outside top 12
Postings by team (share of each tool's postings)
SegmentGSAPshareHiltshareLeans
Software engineering19064%25695%Hilt
Design & UX269%––outside top 12
Engineering (non-software)83%––outside top 12
Sales62%––outside top 12
Marketing & communications52%––outside top 12
IT operations & business systems31%––outside top 12
Research and science31%––outside top 12
Data & AI21%––outside top 12
Education & training21%––outside top 12
Quality, safety & environment21%––outside top 12
Business development & strategy10%––outside top 12
Construction and civil10%––outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Hilt is named by 134 companies in job postings and GSAP by 122; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/gsap-vs-hilt)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

GSAP vs Hilt: questions

Which is more used, GSAP or Hilt?

By companies naming it in their own job postings, Hilt (134) over GSAP (122). By website-and-DNS footprint, Hilt (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses GSAP?

76% of GSAP companies have 2 to 200 employees, against 44% for Hilt. 12% of GSAP companies have over 1,000 employees, against 35% for Hilt.

Do companies run both?

0 companies name both in their postings, usually GSAP in marketing and Hilt in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

Get either list your way

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Every company on either tool,
with the person who owns it

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