Gusto VS Workday Payroll
As of 30 October 2026, Workday Payroll is named by 155 companies and Gusto by 120; Gusto skews to companies under 200 people (77% vs 12%), Workday Payroll to companies over 1,000 (64% vs 3%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Gusto's script and mail records show on hundreds of thousands of small sites, Workday Payroll rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Gusto: 2–200 employees
- 77%
- Workday Payroll: 2–200 employees
- 12%
- Gusto: 1,000+ employees
- 3%
- Workday Payroll: 1,000+ employees
- 64%
- Postings per company, 90 days
- 1.7 · 2.2
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Gusto | share | Workday Payroll | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 5 | 4% | – | – | outside top 12 |
| 2-10 employees | 36 | 30% | 6 | 4% | Gusto |
| 11-50 employees | 35 | 29% | 9 | 6% | Gusto |
| 51-200 employees | 21 | 18% | 4 | 3% | Gusto |
| 201-500 employees | 12 | 10% | 15 | 10% | even |
| 501-1000 employees | 8 | 7% | 22 | 14% | Workday Payroll |
| 1001-5000 employees | 3 | 3% | 55 | 35% | Workday Payroll |
| 10,001+ employees | – | – | 28 | 18% | outside top 12 |
| 5001-10000 employees | – | – | 16 | 10% | outside top 12 |
| Segment | Gusto | share | Workday Payroll | share | Leans |
|---|---|---|---|---|---|
| Business & finance services | 42 | 35% | 31 | 20% | Gusto |
| Technology & software | 36 | 30% | 32 | 21% | Gusto |
| Manufacturing & industry | 9 | 8% | 22 | 14% | Workday Payroll |
| Public, community & associations | 8 | 7% | 4 | 3% | Gusto |
| Property & construction | 6 | 5% | 6 | 4% | even |
| Media & content | 5 | 4% | 6 | 4% | even |
| Consumer services & leisure | 3 | 3% | 8 | 5% | Workday Payroll |
| Health care | 3 | 3% | 15 | 10% | Workday Payroll |
| Commerce & trade | 2 | 2% | 11 | 7% | Workday Payroll |
| Hospitality & travel | 2 | 2% | 9 | 6% | Workday Payroll |
| Transport, logistics & rental | 2 | 2% | – | – | outside top 12 |
| Agriculture & forestry | 1 | 1% | – | – | outside top 12 |
| Automotive | – | – | 4 | 3% | outside top 12 |
| Utilities & infrastructure | – | – | 4 | 3% | outside top 12 |
| Segment | Gusto | share | Workday Payroll | share | Leans |
|---|---|---|---|---|---|
| United States | 106 | 88% | 119 | 77% | Gusto |
| United Kingdom | 6 | 5% | 8 | 5% | even |
| Australia | 2 | 2% | 4 | 3% | even |
| United Arab Emirates | 1 | 1% | – | – | outside top 12 |
| BD | 1 | 1% | – | – | outside top 12 |
| Brazil | 1 | 1% | – | – | outside top 12 |
| Germany | 1 | 1% | 2 | 1% | even |
| France | 1 | 1% | 1 | 1% | even |
| South Africa | 1 | 1% | – | – | outside top 12 |
| Canada | – | – | 12 | 8% | outside top 12 |
| India | – | – | 3 | 2% | outside top 12 |
| Estonia | – | – | 1 | 1% | outside top 12 |
| Hungary | – | – | 1 | 1% | outside top 12 |
| Lithuania | – | – | 1 | 1% | outside top 12 |
| MY | – | – | 1 | 1% | outside top 12 |
| Segment | Gusto | share | Workday Payroll | share | Leans |
|---|---|---|---|---|---|
| Finance & accounting | 171 | 61% | 195 | 48% | Gusto |
| Human resources | 51 | 18% | 35 | 9% | Gusto |
| Sales | 10 | 4% | – | – | outside top 12 |
| Administration & office | 6 | 2% | – | – | outside top 12 |
| Software engineering | 6 | 2% | 10 | 2% | even |
| General management & consulting | 5 | 2% | 7 | 2% | even |
| Customer service & success | 4 | 1% | – | – | outside top 12 |
| Product, program & project management | 4 | 1% | 6 | 1% | even |
| Marketing & communications | 3 | 1% | – | – | outside top 12 |
| Design & UX | 1 | 0% | – | – | outside top 12 |
| Education & training | 1 | 0% | – | – | outside top 12 |
| Hospitality and food service | 1 | 0% | – | – | outside top 12 |
| IT operations & business systems | – | – | 100 | 25% | outside top 12 |
| Data & AI | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Gusto →
Companies using Workday Payroll →
payroll eor ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Workday Payroll is named by 155 companies in job postings and Gusto by 120; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/gusto-vs-workday-payroll)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Gusto vs Workday Payroll: questions
Which is more used, Gusto or Workday Payroll?
By companies naming it in their own job postings, Workday Payroll (155) over Gusto (120). By website-and-DNS footprint, Workday Payroll (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Gusto?
77% of Gusto companies have 2 to 200 employees, against 12% for Workday Payroll. 3% of Gusto companies have over 1,000 employees, against 64% for Workday Payroll.
Do companies run both?
0 companies name both in their postings, usually Gusto in marketing and Workday Payroll in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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