Handshake VS Naukri
As of 4 November 2026, Naukri is named by 134 companies and Handshake by 199; Handshake skews to companies under 200 people (26% vs 51%), Naukri to companies over 1,000 (18% vs 40%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Handshake's script and mail records show on hundreds of thousands of small sites, Naukri rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Handshake: 2–200 employees
- 26%
- Naukri: 2–200 employees
- 51%
- Handshake: 1,000+ employees
- 40%
- Naukri: 1,000+ employees
- 18%
- Postings per company, 90 days
- 1.5 · 1.1
- Website or DNS footprint
- 0 · 416
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Handshake | share | Naukri | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 1% | 7 | 5% | Naukri |
| 2-10 employees | 14 | 7% | 15 | 11% | Naukri |
| 11-50 employees | 12 | 6% | 23 | 17% | Naukri |
| 51-200 employees | 25 | 13% | 31 | 23% | Naukri |
| 201-500 employees | 31 | 16% | 24 | 18% | Naukri |
| 501-1000 employees | 36 | 18% | 10 | 7% | Handshake |
| 1001-5000 employees | 48 | 24% | 8 | 6% | Handshake |
| 5001-10000 employees | 9 | 5% | 4 | 3% | even |
| 10,001+ employees | 22 | 11% | 12 | 9% | Handshake |
| Segment | Handshake | share | Naukri | share | Leans |
|---|---|---|---|---|---|
| Consumer services & leisure | 87 | 44% | 14 | 10% | Handshake |
| Business & finance services | 24 | 12% | 35 | 26% | Naukri |
| Manufacturing & industry | 22 | 11% | 7 | 5% | Handshake |
| Public, community & associations | 19 | 10% | – | – | outside top 12 |
| Technology & software | 11 | 6% | 65 | 49% | Naukri |
| Property & construction | 9 | 5% | 3 | 2% | Handshake |
| Commerce & trade | 7 | 4% | 2 | 1% | Handshake |
| Utilities & infrastructure | 6 | 3% | 1 | 1% | Handshake |
| Media & content | 4 | 2% | 5 | 4% | even |
| Automotive | 3 | 2% | – | – | outside top 12 |
| Health care | 3 | 2% | 1 | 1% | even |
| Hospitality & travel | 2 | 1% | – | – | outside top 12 |
| Transport, logistics & rental | – | – | 1 | 1% | outside top 12 |
| Segment | Handshake | share | Naukri | share | Leans |
|---|---|---|---|---|---|
| United States | 177 | 89% | 55 | 41% | Handshake |
| United Kingdom | 3 | 2% | 6 | 4% | Naukri |
| Austria | 1 | 1% | – | – | outside top 12 |
| Canada | 1 | 1% | 1 | 1% | even |
| Germany | 1 | 1% | – | – | outside top 12 |
| Spain | 1 | 1% | – | – | outside top 12 |
| France | 1 | 1% | – | – | outside top 12 |
| India | 1 | 1% | 60 | 45% | Naukri |
| IR | 1 | 1% | – | – | outside top 12 |
| Japan | 1 | 1% | – | – | outside top 12 |
| MA | 1 | 1% | – | – | outside top 12 |
| Romania | 1 | 1% | – | – | outside top 12 |
| United Arab Emirates | – | – | 2 | 1% | outside top 12 |
| Netherlands | – | – | 1 | 1% | outside top 12 |
| PH | – | – | 1 | 1% | outside top 12 |
| Segment | Handshake | share | Naukri | share | Leans |
|---|---|---|---|---|---|
| Human resources | 116 | 34% | 183 | 73% | Naukri |
| Education & training | 103 | 30% | – | – | outside top 12 |
| Software engineering | 16 | 5% | 2 | 1% | Handshake |
| Product, program & project management | 8 | 2% | 1 | 0% | even |
| Business development & strategy | 7 | 2% | 3 | 1% | even |
| Customer service & success | 7 | 2% | 4 | 2% | even |
| Data & AI | 7 | 2% | 3 | 1% | even |
| Marketing & communications | 7 | 2% | 3 | 1% | even |
| Unclassified | 5 | 1% | 6 | 2% | even |
| Administration & office | 4 | 1% | – | – | outside top 12 |
| IT operations & business systems | 4 | 1% | 7 | 3% | even |
| Sales | 4 | 1% | 4 | 2% | even |
| Engineering (non-software) | 3 | 1% | – | – | outside top 12 |
| Design & UX | 2 | 1% | – | – | outside top 12 |
| Legal, compliance & risk | 2 | 1% | – | – | outside top 12 |
| General management & consulting | 1 | 0% | – | – | outside top 12 |
| Healthcare clinical | 1 | 0% | 1 | 0% | even |
| Public safety and protective services | 1 | 0% | – | – | outside top 12 |
| Research and science | 1 | 0% | – | – | outside top 12 |
| Social care and community | 1 | 0% | – | – | outside top 12 |
| Travel, leisure & events | 1 | 0% | – | – | outside top 12 |
| Finance & accounting | – | – | 3 | 1% | outside top 12 |
| Hospitality and food service | – | – | 2 | 1% | outside top 12 |
| Manufacturing and production | – | – | 2 | 1% | outside top 12 |
| Construction and civil | – | – | 1 | 0% | outside top 12 |
| Procurement and purchasing | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Handshake →
Companies using Naukri →
recruitment marketing job boards ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Naukri is named by 134 companies in job postings and Handshake by 199; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/handshake-vs-naukri)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Handshake vs Naukri: questions
Which is more used, Handshake or Naukri?
By companies naming it in their own job postings, Handshake (199) over Naukri (134). By website-and-DNS footprint, Naukri (416 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Handshake?
26% of Handshake companies have 2 to 200 employees, against 51% for Naukri. 40% of Handshake companies have over 1,000 employees, against 18% for Naukri.
Do companies run both?
0 companies name both in their postings, usually Handshake in marketing and Naukri in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
Get either list your way
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Every company on either tool,
with the person who owns it
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