Kusto Query Language VS SOQL
As of 4 November 2026, SOQL is named by 747 companies and Kusto Query Language by 596; Kusto Query Language skews to companies under 200 people (28% vs 33%), SOQL to companies over 1,000 (37% vs 44%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Kusto Query Language's script and mail records show on hundreds of thousands of small sites, SOQL rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Kusto Query Language: 2–200 employees
- 28%
- SOQL: 2–200 employees
- 33%
- Kusto Query Language: 1,000+ employees
- 44%
- SOQL: 1,000+ employees
- 37%
- Postings per company, 90 days
- 2.3 · 2.3
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Kusto Query Language | share | SOQL | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 10 | 2% | 18 | 2% | even |
| 2-10 employees | 21 | 4% | 37 | 5% | even |
| 11-50 employees | 53 | 9% | 67 | 9% | even |
| 51-200 employees | 90 | 15% | 144 | 19% | SOQL |
| 201-500 employees | 89 | 15% | 121 | 16% | even |
| 501-1000 employees | 68 | 11% | 83 | 11% | even |
| 1001-5000 employees | 129 | 22% | 136 | 18% | Kusto Query Language |
| 5001-10000 employees | 44 | 7% | 53 | 7% | even |
| 10,001+ employees | 92 | 15% | 88 | 12% | Kusto Query Language |
| Segment | Kusto Query Language | share | SOQL | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 273 | 46% | 382 | 51% | SOQL |
| Business & finance services | 147 | 25% | 156 | 21% | Kusto Query Language |
| Manufacturing & industry | 55 | 9% | 59 | 8% | even |
| Utilities & infrastructure | 26 | 4% | 16 | 2% | Kusto Query Language |
| Commerce & trade | 24 | 4% | 15 | 2% | Kusto Query Language |
| Public, community & associations | 15 | 3% | 24 | 3% | even |
| Consumer services & leisure | 15 | 3% | 30 | 4% | even |
| Media & content | 10 | 2% | 20 | 3% | even |
| Automotive | 8 | 1% | 5 | 1% | even |
| Property & construction | 8 | 1% | 13 | 2% | even |
| Transport, logistics & rental | 7 | 1% | – | – | outside top 12 |
| Health care | 5 | 1% | 17 | 2% | even |
| Hospitality & travel | – | – | 5 | 1% | outside top 12 |
| Segment | Kusto Query Language | share | SOQL | share | Leans |
|---|---|---|---|---|---|
| United States | 334 | 56% | 501 | 67% | SOQL |
| United Kingdom | 60 | 10% | 46 | 6% | Kusto Query Language |
| Germany | 33 | 6% | 13 | 2% | Kusto Query Language |
| Netherlands | 18 | 3% | – | – | outside top 12 |
| Canada | 16 | 3% | 18 | 2% | even |
| France | 14 | 2% | 16 | 2% | even |
| Australia | 11 | 2% | 8 | 1% | even |
| India | 10 | 2% | 37 | 5% | SOQL |
| Belgium | 7 | 1% | – | – | outside top 12 |
| Singapore | 6 | 1% | 6 | 1% | even |
| Austria | 5 | 1% | – | – | outside top 12 |
| Switzerland | 5 | 1% | – | – | outside top 12 |
| Brazil | – | – | 9 | 1% | outside top 12 |
| Spain | – | – | 9 | 1% | outside top 12 |
| Colombia | – | – | 5 | 1% | outside top 12 |
| Sweden | – | – | 5 | 1% | outside top 12 |
| Segment | Kusto Query Language | share | SOQL | share | Leans |
|---|---|---|---|---|---|
| IT operations & business systems | 1,063 | 66% | 356 | 15% | Kusto Query Language |
| Software engineering | 161 | 10% | 1,695 | 71% | SOQL |
| Data & AI | 105 | 6% | 54 | 2% | Kusto Query Language |
| Product, program & project management | 25 | 2% | 10 | 0% | even |
| Customer service & success | 20 | 1% | 13 | 1% | even |
| Engineering (non-software) | 14 | 1% | 11 | 0% | even |
| Facilities cleaning and security | 8 | 0% | – | – | outside top 12 |
| Sales | 8 | 0% | 59 | 2% | even |
| Skilled trades and field service | 5 | 0% | – | – | outside top 12 |
| Construction and civil | 4 | 0% | 2 | 0% | even |
| Legal, compliance & risk | 4 | 0% | – | – | outside top 12 |
| Design & UX | 2 | 0% | – | – | outside top 12 |
| Education & training | 2 | 0% | – | – | outside top 12 |
| General management & consulting | 2 | 0% | 4 | 0% | even |
| Public safety and protective services | 2 | 0% | – | – | outside top 12 |
| Finance & accounting | 1 | 0% | 1 | 0% | even |
| Unclassified | 1 | 0% | 3 | 0% | even |
| Marketing & communications | – | – | 8 | 0% | outside top 12 |
| Quality, safety & environment | – | – | 5 | 0% | outside top 12 |
| Business development & strategy | – | – | 2 | 0% | outside top 12 |
| Arts media and entertainment | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Kusto Query Language →
Companies using SOQL →
query languages ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
SOQL is named by 747 companies in job postings and Kusto Query Language by 596; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/kql-vs-soql)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Kusto Query Language vs SOQL: questions
Which is more used, Kusto Query Language or SOQL?
By companies naming it in their own job postings, SOQL (747) over Kusto Query Language (596). By website-and-DNS footprint, SOQL (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Kusto Query Language?
28% of Kusto Query Language companies have 2 to 200 employees, against 33% for SOQL. 44% of Kusto Query Language companies have over 1,000 employees, against 37% for SOQL.
Do companies run both?
0 companies name both in their postings, usually Kusto Query Language in marketing and SOQL in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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