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Compare · ERP suites

Lawson VS proALPHA

As of 30 October 2026, proALPHA is named by 104 companies and Lawson by 132; Lawson skews to companies under 200 people (7% vs 39%), proALPHA to companies over 1,000 (19% vs 80%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Lawson's script and mail records show on hundreds of thousands of small sites, proALPHA rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Lawson: 2–200 employees
7%
proALPHA: 2–200 employees
39%
Lawson: 1,000+ employees
80%
proALPHA: 1,000+ employees
19%
Postings per company, 90 days
5.3 · 1.8
Website or DNS footprint
0 · 0
132companies name Lawson
104companies name proALPHA
0name both
701 · 184postings in 90 days, Lawson · proALPHA
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentLawsonshareproALPHAshareLeans
11-50 employees32%66%proALPHA
51-200 employees65%3332%proALPHA
201-500 employees108%2827%proALPHA
501-1000 employees75%1514%proALPHA
1001-5000 employees2519%1313%Lawson
5001-10000 employees2116%22%Lawson
10,001+ employees6045%55%Lawson
2-10 employees––22%outside top 12
By industry
SegmentLawsonshareproALPHAshareLeans
Health care7355%11%Lawson
Technology & software118%22%Lawson
Commerce & trade108%44%Lawson
Public, community & associations86%33%Lawson
Manufacturing & industry75%8178%proALPHA
Business & finance services65%33%even
Utilities & infrastructure54%22%even
Consumer services & leisure32%––outside top 12
Hospitality & travel32%––outside top 12
Property & construction22%33%even
Transport, logistics & rental22%––outside top 12
Automotive11%44%proALPHA
Media & content––11%outside top 12
By country
SegmentLawsonshareproALPHAshareLeans
United States12292%66%Lawson
Canada32%––outside top 12
United Kingdom32%11%even
Australia11%––outside top 12
France11%11%even
Mexico11%––outside top 12
Germany––8582%outside top 12
Austria––66%outside top 12
Switzerland––22%outside top 12
Netherlands––22%outside top 12
Sweden––11%outside top 12
Postings by team (share of each tool's postings)
SegmentLawsonshareproALPHAshareLeans
Finance & accounting41945%4518%Lawson
Logistics warehouse and transport11712%4016%proALPHA
IT operations & business systems778%3112%proALPHA
Human resources475%––outside top 12
Healthcare clinical344%––outside top 12
Administration & office334%42%even
Healthcare support and caregiving283%––outside top 12
Procurement and purchasing222%177%proALPHA
Product, program & project management152%94%proALPHA
Customer service & success81%––outside top 12
Data & AI81%––outside top 12
Skilled trades and field service81%83%proALPHA
Sales––125%outside top 12
Engineering (non-software)––104%outside top 12
Manufacturing and production––73%outside top 12
Software engineering––62%outside top 12
Quality, safety & environment––52%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

proALPHA is named by 104 companies in job postings and Lawson by 132; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/lawson-vs-proalpha)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Lawson vs proALPHA: questions

Which is more used, Lawson or proALPHA?

By companies naming it in their own job postings, Lawson (132) over proALPHA (104). By website-and-DNS footprint, proALPHA (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Lawson?

7% of Lawson companies have 2 to 200 employees, against 39% for proALPHA. 80% of Lawson companies have over 1,000 employees, against 19% for proALPHA.

Do companies run both?

0 companies name both in their postings, usually Lawson in marketing and proALPHA in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

Get either list your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every company on either tool,
with the person who owns it

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