Lawson VS SAP QM
As of 30 October 2026, SAP QM is named by 133 companies and Lawson by 132; Lawson skews to companies under 200 people (7% vs 22%), SAP QM to companies over 1,000 (65% vs 80%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Lawson's script and mail records show on hundreds of thousands of small sites, SAP QM rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Lawson: 2–200 employees
- 7%
- SAP QM: 2–200 employees
- 22%
- Lawson: 1,000+ employees
- 80%
- SAP QM: 1,000+ employees
- 65%
- Postings per company, 90 days
- 5.3 · 3.2
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Lawson | share | SAP QM | share | Leans |
|---|---|---|---|---|---|
| 11-50 employees | 3 | 2% | 14 | 11% | SAP QM |
| 51-200 employees | 6 | 5% | 11 | 8% | SAP QM |
| 201-500 employees | 10 | 8% | 8 | 6% | even |
| 501-1000 employees | 7 | 5% | 9 | 7% | even |
| 1001-5000 employees | 25 | 19% | 27 | 20% | even |
| 5001-10000 employees | 21 | 16% | 12 | 9% | Lawson |
| 10,001+ employees | 60 | 45% | 47 | 35% | Lawson |
| 2-10 employees | – | – | 4 | 3% | outside top 12 |
| Self-employed | – | – | 1 | 1% | outside top 12 |
| Segment | Lawson | share | SAP QM | share | Leans |
|---|---|---|---|---|---|
| Health care | 73 | 55% | – | – | outside top 12 |
| Technology & software | 11 | 8% | 15 | 11% | SAP QM |
| Commerce & trade | 10 | 8% | 5 | 4% | Lawson |
| Public, community & associations | 8 | 6% | 5 | 4% | Lawson |
| Manufacturing & industry | 7 | 5% | 78 | 59% | SAP QM |
| Business & finance services | 6 | 5% | 10 | 8% | SAP QM |
| Utilities & infrastructure | 5 | 4% | 2 | 2% | Lawson |
| Consumer services & leisure | 3 | 2% | 4 | 3% | even |
| Hospitality & travel | 3 | 2% | – | – | outside top 12 |
| Property & construction | 2 | 2% | – | – | outside top 12 |
| Transport, logistics & rental | 2 | 2% | – | – | outside top 12 |
| Automotive | 1 | 1% | 10 | 8% | SAP QM |
| Media & content | – | – | 4 | 3% | outside top 12 |
| Segment | Lawson | share | SAP QM | share | Leans |
|---|---|---|---|---|---|
| United States | 122 | 92% | 44 | 33% | Lawson |
| Canada | 3 | 2% | 3 | 2% | even |
| United Kingdom | 3 | 2% | 9 | 7% | SAP QM |
| Australia | 1 | 1% | – | – | outside top 12 |
| France | 1 | 1% | 8 | 6% | SAP QM |
| Mexico | 1 | 1% | – | – | outside top 12 |
| Germany | – | – | 36 | 27% | outside top 12 |
| India | – | – | 4 | 3% | outside top 12 |
| Switzerland | – | – | 3 | 2% | outside top 12 |
| Spain | – | – | 3 | 2% | outside top 12 |
| Italy | – | – | 3 | 2% | outside top 12 |
| Brazil | – | – | 2 | 2% | outside top 12 |
| Hungary | – | – | 2 | 2% | outside top 12 |
| Netherlands | – | – | 2 | 2% | outside top 12 |
| Segment | Lawson | share | SAP QM | share | Leans |
|---|---|---|---|---|---|
| Finance & accounting | 419 | 45% | 2 | 0% | Lawson |
| Logistics warehouse and transport | 117 | 12% | – | – | outside top 12 |
| IT operations & business systems | 77 | 8% | 281 | 51% | SAP QM |
| Human resources | 47 | 5% | – | – | outside top 12 |
| Healthcare clinical | 34 | 4% | – | – | outside top 12 |
| Administration & office | 33 | 4% | – | – | outside top 12 |
| Healthcare support and caregiving | 28 | 3% | – | – | outside top 12 |
| Procurement and purchasing | 22 | 2% | – | – | outside top 12 |
| Product, program & project management | 15 | 2% | 6 | 1% | even |
| Customer service & success | 8 | 1% | 1 | 0% | even |
| Data & AI | 8 | 1% | 2 | 0% | even |
| Skilled trades and field service | 8 | 1% | – | – | outside top 12 |
| Quality, safety & environment | – | – | 172 | 31% | outside top 12 |
| Software engineering | – | – | 15 | 3% | outside top 12 |
| Research and science | – | – | 6 | 1% | outside top 12 |
| General management & consulting | – | – | 5 | 1% | outside top 12 |
| Engineering (non-software) | – | – | 3 | 1% | outside top 12 |
| Manufacturing and production | – | – | 3 | 1% | outside top 12 |
| Sales | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Lawson →
Companies using SAP QM →
ERP suites ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
SAP QM is named by 133 companies in job postings and Lawson by 132; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/lawson-vs-sap-qm)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Lawson vs SAP QM: questions
Which is more used, Lawson or SAP QM?
By companies naming it in their own job postings, SAP QM (133) over Lawson (132). By website-and-DNS footprint, SAP QM (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Lawson?
7% of Lawson companies have 2 to 200 employees, against 22% for SAP QM. 80% of Lawson companies have over 1,000 employees, against 65% for SAP QM.
Do companies run both?
0 companies name both in their postings, usually Lawson in marketing and SAP QM in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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