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Markdown VS XBRL

As of 30 October 2026, XBRL is named by 106 companies and Markdown by 252; Markdown skews to companies under 200 people (48% vs 24%), XBRL to companies over 1,000 (51% vs 31%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Markdown's script and mail records show on hundreds of thousands of small sites, XBRL rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Markdown: 2–200 employees
48%
XBRL: 2–200 employees
24%
Markdown: 1,000+ employees
31%
XBRL: 1,000+ employees
51%
Postings per company, 90 days
1.9 · 2.2
Website or DNS footprint
0 · 0
252companies name Markdown
106companies name XBRL
0name both
484 · 235postings in 90 days, Markdown · XBRL
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentMarkdownshareXBRLshareLeans
Self-employed21%––outside top 12
2-10 employees198%44%Markdown
11-50 employees4016%44%Markdown
51-200 employees6225%1716%Markdown
201-500 employees3213%1615%XBRL
501-1000 employees198%1110%XBRL
1001-5000 employees3614%2423%XBRL
5001-10000 employees146%66%even
10,001+ employees2811%2423%XBRL
By industry
SegmentMarkdownshareXBRLshareLeans
Technology & software14859%1918%Markdown
Business & finance services3313%3533%XBRL
Manufacturing & industry2610%2221%XBRL
Commerce & trade114%55%even
Public, community & associations94%33%even
Media & content94%33%even
Consumer services & leisure42%––outside top 12
Health care42%22%even
Property & construction31%55%XBRL
Transport, logistics & rental31%22%even
Hospitality & travel10%11%even
Utilities & infrastructure10%88%XBRL
Automotive––11%outside top 12
By country
SegmentMarkdownshareXBRLshareLeans
United States16666%7571%XBRL
United Kingdom229%55%Markdown
Germany198%––outside top 12
France94%––outside top 12
Canada62%22%even
Poland42%––outside top 12
Australia31%11%even
Austria21%––outside top 12
Belgium21%11%even
Brazil21%––outside top 12
Czechia21%––outside top 12
Italy21%––outside top 12
India––33%outside top 12
Singapore––33%outside top 12
Finland––22%outside top 12
Norway––22%outside top 12
Romania––22%outside top 12
United Arab Emirates––11%outside top 12
Switzerland––11%outside top 12
Postings by team (share of each tool's postings)
SegmentMarkdownshareXBRLshareLeans
Arts media and entertainment15826%––outside top 12
Software engineering8915%124%Markdown
Data & AI6010%62%Markdown
IT operations & business systems396%31%Markdown
Product, program & project management366%52%Markdown
Retail & store operations234%––outside top 12
Marketing & communications193%21%Markdown
General management & consulting122%21%even
Engineering (non-software)102%––outside top 12
Finance & accounting91%23175%XBRL
Customer service & success71%10%even
Education & training71%––outside top 12
Quality, safety & environment––62%outside top 12
Legal, compliance & risk––52%outside top 12
Administration & office––31%outside top 12
Hospitality and food service––10%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

XBRL is named by 106 companies in job postings and Markdown by 252; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/markdown-vs-xbrl)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Markdown vs XBRL: questions

Which is more used, Markdown or XBRL?

By companies naming it in their own job postings, Markdown (252) over XBRL (106). By website-and-DNS footprint, XBRL (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Markdown?

48% of Markdown companies have 2 to 200 employees, against 24% for XBRL. 31% of Markdown companies have over 1,000 employees, against 51% for XBRL.

Do companies run both?

0 companies name both in their postings, usually Markdown in marketing and XBRL in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

Get either list your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every company on either tool,
with the person who owns it

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