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Microsoft Entra Connect VS OAuth

As of 30 October 2026, OAuth is named by 3,107 companies and Microsoft Entra Connect by 158; Microsoft Entra Connect skews to companies under 200 people (23% vs 41%), OAuth to companies over 1,000 (35% vs 43%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Microsoft Entra Connect's script and mail records show on hundreds of thousands of small sites, OAuth rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Microsoft Entra Connect: 2–200 employees
23%
OAuth: 2–200 employees
41%
Microsoft Entra Connect: 1,000+ employees
43%
OAuth: 1,000+ employees
35%
Postings per company, 90 days
2.4 · 2.9
Website or DNS footprint
0 · 0
158companies name Microsoft Entra Connect
3,107companies name OAuth
71name both
380 · 8,958postings in 90 days, Microsoft Entra Connect · OAuth
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentMicrosoft Entra ConnectshareOAuthshareLeans
Self-employed21%321%even
2-10 employees11%2117%OAuth
11-50 employees149%40613%OAuth
51-200 employees2214%64421%OAuth
201-500 employees3120%39813%Microsoft Entra Connect
501-1000 employees2013%32210%Microsoft Entra Connect
1001-5000 employees3220%53817%Microsoft Entra Connect
5001-10000 employees74%1585%even
10,001+ employees2918%39813%Microsoft Entra Connect
By industry
SegmentMicrosoft Entra ConnectshareOAuthshareLeans
Technology & software5736%1,63553%OAuth
Business & finance services3220%63420%even
Manufacturing & industry2616%2498%Microsoft Entra Connect
Commerce & trade64%793%even
Health care64%562%even
Property & construction64%552%Microsoft Entra Connect
Utilities & infrastructure64%752%even
Public, community & associations43%652%even
Media & content43%873%even
Automotive32%331%even
Consumer services & leisure32%592%even
Hospitality & travel32%––outside top 12
Transport, logistics & rental––472%outside top 12
By country
SegmentMicrosoft Entra ConnectshareOAuthshareLeans
United States9359%1,87060%even
United Kingdom117%2087%even
Germany106%1685%even
Canada74%652%Microsoft Entra Connect
France64%943%even
Australia53%411%even
India53%1164%even
Austria32%––outside top 12
Netherlands32%381%even
Norway32%––outside top 12
Denmark21%––outside top 12
Hungary21%––outside top 12
Brazil––482%outside top 12
Belgium––391%outside top 12
Switzerland––351%outside top 12
Singapore––351%outside top 12
Postings by team (share of each tool's postings)
SegmentMicrosoft Entra ConnectshareOAuthshareLeans
IT operations & business systems36577%2,62922%Microsoft Entra Connect
Engineering (non-software)225%1601%Microsoft Entra Connect
Customer service & success71%1782%even
Software engineering61%6,31154%OAuth
Facilities cleaning and security20%––outside top 12
Hospitality and food service10%––outside top 12
Marketing & communications10%80%even
Product, program & project management10%2272%even
Sales10%2042%even
Data & AI––5184%outside top 12
Construction and civil––200%outside top 12
General management & consulting––160%outside top 12
Business development & strategy––90%outside top 12
Quality, safety & environment––90%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

OAuth is named by 3,107 companies in job postings and Microsoft Entra Connect by 158; 71 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/microsoft-entra-connect-vs-oauth)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Microsoft Entra Connect vs OAuth: questions

Which is more used, Microsoft Entra Connect or OAuth?

By companies naming it in their own job postings, OAuth (3,107) over Microsoft Entra Connect (158). By website-and-DNS footprint, OAuth (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Microsoft Entra Connect?

23% of Microsoft Entra Connect companies have 2 to 200 employees, against 41% for OAuth. 43% of Microsoft Entra Connect companies have over 1,000 employees, against 35% for OAuth.

Do companies run both?

71 companies name both in their postings, usually Microsoft Entra Connect in marketing and OAuth in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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Every company on either tool,
with the person who owns it

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