Microsoft Entra Connect VS SAP Identity Authentication Service
As of 30 October 2026, SAP Identity Authentication Service is named by 188 companies and Microsoft Entra Connect by 158; Microsoft Entra Connect skews to companies under 200 people (23% vs 27%), SAP Identity Authentication Service to companies over 1,000 (49% vs 43%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Microsoft Entra Connect's script and mail records show on hundreds of thousands of small sites, SAP Identity Authentication Service rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Microsoft Entra Connect: 2–200 employees
- 23%
- SAP Identity Authentication Service: 2–200 employees
- 27%
- Microsoft Entra Connect: 1,000+ employees
- 43%
- SAP Identity Authentication Service: 1,000+ employees
- 49%
- Postings per company, 90 days
- 2.4 · 3.1
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Microsoft Entra Connect | share | SAP Identity Authentication Service | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 1% | 2 | 1% | even |
| 2-10 employees | 1 | 1% | 6 | 3% | SAP Identity Authentication Service |
| 11-50 employees | 14 | 9% | 22 | 12% | SAP Identity Authentication Service |
| 51-200 employees | 22 | 14% | 23 | 12% | even |
| 201-500 employees | 31 | 20% | 21 | 11% | Microsoft Entra Connect |
| 501-1000 employees | 20 | 13% | 22 | 12% | even |
| 1001-5000 employees | 32 | 20% | 34 | 18% | Microsoft Entra Connect |
| 5001-10000 employees | 7 | 4% | 16 | 9% | SAP Identity Authentication Service |
| 10,001+ employees | 29 | 18% | 42 | 22% | SAP Identity Authentication Service |
| Segment | Microsoft Entra Connect | share | SAP Identity Authentication Service | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 57 | 36% | 42 | 22% | Microsoft Entra Connect |
| Business & finance services | 32 | 20% | 50 | 27% | SAP Identity Authentication Service |
| Manufacturing & industry | 26 | 16% | 43 | 23% | SAP Identity Authentication Service |
| Commerce & trade | 6 | 4% | 9 | 5% | even |
| Health care | 6 | 4% | 4 | 2% | even |
| Property & construction | 6 | 4% | 5 | 3% | even |
| Utilities & infrastructure | 6 | 4% | 7 | 4% | even |
| Public, community & associations | 4 | 3% | 6 | 3% | even |
| Media & content | 4 | 3% | 12 | 6% | SAP Identity Authentication Service |
| Automotive | 3 | 2% | 6 | 3% | even |
| Consumer services & leisure | 3 | 2% | 1 | 1% | even |
| Hospitality & travel | 3 | 2% | – | – | outside top 12 |
| Transport, logistics & rental | – | – | 2 | 1% | outside top 12 |
| Segment | Microsoft Entra Connect | share | SAP Identity Authentication Service | share | Leans |
|---|---|---|---|---|---|
| United States | 93 | 59% | 84 | 45% | Microsoft Entra Connect |
| United Kingdom | 11 | 7% | 16 | 9% | even |
| Germany | 10 | 6% | 22 | 12% | SAP Identity Authentication Service |
| Canada | 7 | 4% | 5 | 3% | even |
| France | 6 | 4% | 5 | 3% | even |
| Australia | 5 | 3% | 11 | 6% | SAP Identity Authentication Service |
| India | 5 | 3% | 6 | 3% | even |
| Austria | 3 | 2% | 4 | 2% | even |
| Netherlands | 3 | 2% | 3 | 2% | even |
| Norway | 3 | 2% | – | – | outside top 12 |
| Denmark | 2 | 1% | – | – | outside top 12 |
| Hungary | 2 | 1% | – | – | outside top 12 |
| Italy | – | – | 5 | 3% | outside top 12 |
| Belgium | – | – | 4 | 2% | outside top 12 |
| Switzerland | – | – | 4 | 2% | outside top 12 |
| Segment | Microsoft Entra Connect | share | SAP Identity Authentication Service | share | Leans |
|---|---|---|---|---|---|
| IT operations & business systems | 365 | 77% | 207 | 27% | Microsoft Entra Connect |
| Engineering (non-software) | 22 | 5% | 4 | 1% | Microsoft Entra Connect |
| Customer service & success | 7 | 1% | 6 | 1% | even |
| Software engineering | 6 | 1% | 42 | 5% | SAP Identity Authentication Service |
| Facilities cleaning and security | 2 | 0% | – | – | outside top 12 |
| Hospitality and food service | 1 | 0% | – | – | outside top 12 |
| Marketing & communications | 1 | 0% | 83 | 11% | SAP Identity Authentication Service |
| Product, program & project management | 1 | 0% | 15 | 2% | even |
| Sales | 1 | 0% | 21 | 3% | SAP Identity Authentication Service |
| Finance & accounting | – | – | 240 | 31% | outside top 12 |
| Data & AI | – | – | 33 | 4% | outside top 12 |
| Administration & office | – | – | 5 | 1% | outside top 12 |
| Legal, compliance & risk | – | – | 3 | 0% | outside top 12 |
| Logistics warehouse and transport | – | – | 3 | 0% | outside top 12 |
The companies behind each column
Companies using Microsoft Entra Connect →
Companies using SAP Identity Authentication Service →
Identity ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
SAP Identity Authentication Service is named by 188 companies in job postings and Microsoft Entra Connect by 158; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/microsoft-entra-connect-vs-sap-identity-authentication-service)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Microsoft Entra Connect vs SAP Identity Authentication Service: questions
Which is more used, Microsoft Entra Connect or SAP Identity Authentication Service?
By companies naming it in their own job postings, SAP Identity Authentication Service (188) over Microsoft Entra Connect (158). By website-and-DNS footprint, SAP Identity Authentication Service (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Microsoft Entra Connect?
23% of Microsoft Entra Connect companies have 2 to 200 employees, against 27% for SAP Identity Authentication Service. 43% of Microsoft Entra Connect companies have over 1,000 employees, against 49% for SAP Identity Authentication Service.
Do companies run both?
0 companies name both in their postings, usually Microsoft Entra Connect in marketing and SAP Identity Authentication Service in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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