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Microsoft Graph VS OData

As of 30 October 2026, OData is named by 636 companies and Microsoft Graph by 689; Microsoft Graph skews to companies under 200 people (31% vs 35%), OData to companies over 1,000 (44% vs 42%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Microsoft Graph's script and mail records show on hundreds of thousands of small sites, OData rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Microsoft Graph: 2–200 employees
31%
OData: 2–200 employees
35%
Microsoft Graph: 1,000+ employees
42%
OData: 1,000+ employees
44%
Postings per company, 90 days
2.6 · 3.8
Website or DNS footprint
0 · 0
689companies name Microsoft Graph
636companies name OData
0name both
1,800 · 2,434postings in 90 days, Microsoft Graph · OData
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentMicrosoft GraphshareODatashareLeans
Self-employed71%20%even
2-10 employees325%427%even
11-50 employees7010%7912%OData
51-200 employees11316%10016%even
201-500 employees10215%7111%Microsoft Graph
501-1000 employees7311%599%even
1001-5000 employees12518%10416%even
5001-10000 employees538%477%even
10,001+ employees11417%13221%OData
By industry
SegmentMicrosoft GraphshareODatashareLeans
Technology & software26739%26942%OData
Business & finance services15823%9214%Microsoft Graph
Manufacturing & industry9814%13321%OData
Utilities & infrastructure325%223%even
Health care233%112%even
Property & construction233%132%even
Commerce & trade213%356%OData
Automotive152%213%even
Media & content152%112%even
Public, community & associations122%91%even
Consumer services & leisure91%81%even
Transport, logistics & rental91%81%even
By country
SegmentMicrosoft GraphshareODatashareLeans
United States39758%27143%Microsoft Graph
Germany568%12119%OData
United Kingdom558%437%even
Canada264%193%even
India132%254%OData
Belgium122%61%even
Australia112%173%even
Switzerland112%183%even
France101%203%even
Spain91%––outside top 12
Sweden91%––outside top 12
Norway81%––outside top 12
Netherlands––163%outside top 12
Czechia––61%outside top 12
Denmark––61%outside top 12
Postings by team (share of each tool's postings)
SegmentMicrosoft GraphshareODatashareLeans
IT operations & business systems91044%1,51651%OData
Software engineering44221%88029%OData
Data & AI26913%913%Microsoft Graph
Engineering (non-software)472%90%even
Product, program & project management311%221%even
Sales281%50%even
Customer service & success100%40%even
General management & consulting50%201%even
Facilities cleaning and security40%––outside top 12
Human resources30%30%even
Business development & strategy20%––outside top 12
Skilled trades and field service20%––outside top 12
Unclassified––50%outside top 12
Marketing & communications––30%outside top 12
Quality, safety & environment––30%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

OData is named by 636 companies in job postings and Microsoft Graph by 689; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/microsoft-graph-vs-odata)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Microsoft Graph vs OData: questions

Which is more used, Microsoft Graph or OData?

By companies naming it in their own job postings, Microsoft Graph (689) over OData (636). By website-and-DNS footprint, OData (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Microsoft Graph?

31% of Microsoft Graph companies have 2 to 200 employees, against 35% for OData. 42% of Microsoft Graph companies have over 1,000 employees, against 44% for OData.

Do companies run both?

0 companies name both in their postings, usually Microsoft Graph in marketing and OData in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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Every company on either tool,
with the person who owns it

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