Microsoft Power Automate VS Workato
As of 5 November 2026, Workato is named by 555 companies and Microsoft Power Automate by 4,065; Microsoft Power Automate skews to companies under 200 people (28% vs 31%), Workato to companies over 1,000 (31% vs 45%).
As of 5 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Microsoft Power Automate's script and mail records show on hundreds of thousands of small sites, Workato rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Microsoft Power Automate: 2–200 employees
- 28%
- Workato: 2–200 employees
- 31%
- Microsoft Power Automate: 1,000+ employees
- 45%
- Workato: 1,000+ employees
- 31%
- Postings per company, 90 days
- 2.8 · 1.9
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Microsoft Power Automate | share | Workato | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 63 | 2% | 10 | 2% | even |
| 2-10 employees | 177 | 4% | 24 | 4% | even |
| 11-50 employees | 328 | 8% | 47 | 8% | even |
| 51-200 employees | 636 | 16% | 103 | 19% | Workato |
| 201-500 employees | 585 | 14% | 111 | 20% | Workato |
| 501-1000 employees | 454 | 11% | 87 | 16% | Workato |
| 1001-5000 employees | 797 | 20% | 123 | 22% | Workato |
| 5001-10000 employees | 308 | 8% | 27 | 5% | Microsoft Power Automate |
| 10,001+ employees | 717 | 18% | 23 | 4% | Microsoft Power Automate |
| Segment | Microsoft Power Automate | share | Workato | share | Leans |
|---|---|---|---|---|---|
| Business & finance services | 992 | 24% | 90 | 16% | Microsoft Power Automate |
| Technology & software | 949 | 23% | 328 | 59% | Workato |
| Manufacturing & industry | 732 | 18% | 39 | 7% | Microsoft Power Automate |
| Commerce & trade | 211 | 5% | 14 | 3% | Microsoft Power Automate |
| Utilities & infrastructure | 199 | 5% | 7 | 1% | Microsoft Power Automate |
| Property & construction | 197 | 5% | 7 | 1% | Microsoft Power Automate |
| Public, community & associations | 164 | 4% | 10 | 2% | Microsoft Power Automate |
| Consumer services & leisure | 143 | 4% | 10 | 2% | even |
| Health care | 119 | 3% | 8 | 1% | even |
| Automotive | 113 | 3% | 10 | 2% | even |
| Transport, logistics & rental | 105 | 3% | 7 | 1% | even |
| Media & content | 76 | 2% | 20 | 4% | even |
| Segment | Microsoft Power Automate | share | Workato | share | Leans |
|---|---|---|---|---|---|
| United States | 2,115 | 52% | 425 | 77% | Workato |
| Germany | 321 | 8% | 14 | 3% | Microsoft Power Automate |
| United Kingdom | 275 | 7% | 36 | 6% | even |
| Canada | 166 | 4% | 9 | 2% | Microsoft Power Automate |
| Brazil | 113 | 3% | 2 | 0% | Microsoft Power Automate |
| Australia | 101 | 2% | 10 | 2% | even |
| France | 96 | 2% | 3 | 1% | even |
| Netherlands | 74 | 2% | 4 | 1% | even |
| India | 67 | 2% | 4 | 1% | even |
| Spain | 61 | 2% | – | – | outside top 12 |
| Switzerland | 41 | 1% | – | – | outside top 12 |
| Poland | 40 | 1% | – | – | outside top 12 |
| Belgium | – | – | 5 | 1% | outside top 12 |
| Finland | – | – | 3 | 1% | outside top 12 |
| Sweden | – | – | 3 | 1% | outside top 12 |
| Segment | Microsoft Power Automate | share | Workato | share | Leans |
|---|---|---|---|---|---|
| IT operations & business systems | 2,938 | 22% | 325 | 25% | Workato |
| Software engineering | 2,314 | 17% | 307 | 23% | Workato |
| Data & AI | 1,619 | 12% | 113 | 9% | Microsoft Power Automate |
| Finance & accounting | 722 | 5% | 6 | 0% | Microsoft Power Automate |
| Product, program & project management | 468 | 3% | 94 | 7% | Workato |
| Engineering (non-software) | 434 | 3% | 38 | 3% | even |
| General management & consulting | 375 | 3% | 5 | 0% | Microsoft Power Automate |
| Legal, compliance & risk | 186 | 1% | 1 | 0% | even |
| Human resources | 181 | 1% | 11 | 1% | even |
| Sales | 165 | 1% | 138 | 11% | Workato |
| Quality, safety & environment | 150 | 1% | – | – | outside top 12 |
| Logistics warehouse and transport | 130 | 1% | – | – | outside top 12 |
| Procurement and purchasing | 101 | 1% | – | – | outside top 12 |
| Administration & office | 90 | 1% | – | – | outside top 12 |
| Customer service & success | 83 | 1% | 26 | 2% | even |
| Marketing & communications | 75 | 1% | 35 | 3% | Workato |
| Business development & strategy | 50 | 0% | 4 | 0% | even |
| Education & training | 44 | 0% | – | – | outside top 12 |
| Unclassified | 39 | 0% | 1 | 0% | even |
| Skilled trades and field service | 27 | 0% | – | – | outside top 12 |
| Research and science | 23 | 0% | – | – | outside top 12 |
| Manufacturing and production | 14 | 0% | – | – | outside top 12 |
| Arts media and entertainment | 8 | 0% | – | – | outside top 12 |
| Construction and civil | 6 | 0% | 2 | 0% | even |
| Public safety and protective services | 6 | 0% | – | – | outside top 12 |
| Design & UX | 4 | 0% | – | – | outside top 12 |
| Agriculture and environment | 3 | 0% | – | – | outside top 12 |
| Real estate and property | 3 | 0% | – | – | outside top 12 |
| Healthcare clinical | 2 | 0% | – | – | outside top 12 |
| Personal care and wellness | 2 | 0% | – | – | outside top 12 |
| Facilities cleaning and security | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Microsoft Power Automate →
Companies using Workato →
Workflow automation ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Workato is named by 555 companies in job postings and Microsoft Power Automate by 4,065; 0 name both. (Breaknorm, 5 November 2026, https://breaknorm.co/compare/microsoft-power-automate-vs-workato)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Microsoft Power Automate vs Workato: questions
Which is more used, Microsoft Power Automate or Workato?
By companies naming it in their own job postings, Microsoft Power Automate (4,065) over Workato (555). By website-and-DNS footprint, Workato (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Microsoft Power Automate?
28% of Microsoft Power Automate companies have 2 to 200 employees, against 31% for Workato. 45% of Microsoft Power Automate companies have over 1,000 employees, against 31% for Workato.
Do companies run both?
0 companies name both in their postings, usually Microsoft Power Automate in marketing and Workato in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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