Breaknorm
Sign inStart free

Product

SignalsPeopleCompaniesLocal businessesMCP and API

Plays

Post engagersTeam build-outChampion movedHiring surgeNewly fundedLookalikesAll plays

Data

Coverage by countryHiring dataJob changesEmail verificationCompanies by toolWho is hiringMarket mapsOutboundCompany profilesCompare
PricingDatasetsDocsSign in
Compare · accounting software

MYOB VS QuickBooks Online

As of 30 October 2026, QuickBooks Online is named by 640 companies and MYOB by 104; MYOB skews to companies under 200 people (73% vs 82%), QuickBooks Online to companies over 1,000 (5% vs 11%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: MYOB's script and mail records show on hundreds of thousands of small sites, QuickBooks Online rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

MYOB: 2–200 employees
73%
QuickBooks Online: 2–200 employees
82%
MYOB: 1,000+ employees
11%
QuickBooks Online: 1,000+ employees
5%
Postings per company, 90 days
4.1 · 2.2
Website or DNS footprint
0 · 0
104companies name MYOB
640companies name QuickBooks Online
13name both
428 · 1,419postings in 90 days, MYOB · QuickBooks Online
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentMYOBshareQuickBooks OnlineshareLeans
Self-employed11%142%even
2-10 employees1010%9915%QuickBooks Online
11-50 employees4139%21934%MYOB
51-200 employees2524%20732%QuickBooks Online
201-500 employees1313%477%MYOB
501-1000 employees33%193%even
1001-5000 employees33%234%even
5001-10000 employees33%71%even
10,001+ employees55%51%MYOB
By industry
SegmentMYOBshareQuickBooks OnlineshareLeans
Business & finance services4846%26141%MYOB
Technology & software2120%10416%MYOB
Health care66%274%even
Manufacturing & industry66%254%even
Property & construction66%518%QuickBooks Online
Consumer services & leisure55%295%even
Public, community & associations44%8513%QuickBooks Online
Hospitality & travel33%51%MYOB
Commerce & trade22%163%even
Transport, logistics & rental22%––outside top 12
Media & content11%183%even
Utilities & infrastructure––81%outside top 12
Automotive––51%outside top 12
By country
SegmentMYOBshareQuickBooks OnlineshareLeans
Australia6159%41%MYOB
United States1918%55086%QuickBooks Online
Singapore99%––outside top 12
United Kingdom44%152%even
India33%41%MYOB
LK22%––outside top 12
United Arab Emirates11%––outside top 12
Canada11%518%QuickBooks Online
HK11%––outside top 12
MM11%––outside top 12
New Zealand11%––outside top 12
PH11%20%even
Germany––30%outside top 12
Italy––20%outside top 12
France––10%outside top 12
Ireland––10%outside top 12
MW––10%outside top 12
Norway––10%outside top 12
Postings by team (share of each tool's postings)
SegmentMYOBshareQuickBooks OnlineshareLeans
Finance & accounting47173%1,53678%QuickBooks Online
Administration & office386%744%MYOB
Customer service & success132%151%even
IT operations & business systems102%80%even
Sales71%332%even
Software engineering71%302%even
General management & consulting51%332%even
Product, program & project management51%191%even
Retail & store operations51%––outside top 12
Logistics warehouse and transport41%––outside top 12
Business development & strategy30%121%even
Education & training30%––outside top 12
Data & AI––161%outside top 12
Marketing & communications––70%outside top 12
Skilled trades and field service––70%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

QuickBooks Online is named by 640 companies in job postings and MYOB by 104; 13 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/myob-vs-quickbooks-online)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

MYOB vs QuickBooks Online: questions

Which is more used, MYOB or QuickBooks Online?

By companies naming it in their own job postings, QuickBooks Online (640) over MYOB (104). By website-and-DNS footprint, QuickBooks Online (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses MYOB?

73% of MYOB companies have 2 to 200 employees, against 82% for QuickBooks Online. 11% of MYOB companies have over 1,000 employees, against 5% for QuickBooks Online.

Do companies run both?

13 companies name both in their postings, usually MYOB in marketing and QuickBooks Online in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

Get either list your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every company on either tool,
with the person who owns it

Filter on MYOB or QuickBooks Online. Start free, no card.

  1. 01Sign up, no card
  2. 02Connect Claude, ChatGPT or an API key
  3. 03Ask for your market