proALPHA VS SAP SD
As of 30 October 2026, SAP SD is named by 376 companies and proALPHA by 104; proALPHA skews to companies under 200 people (39% vs 21%), SAP SD to companies over 1,000 (64% vs 19%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: proALPHA's script and mail records show on hundreds of thousands of small sites, SAP SD rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- proALPHA: 2–200 employees
- 39%
- SAP SD: 2–200 employees
- 21%
- proALPHA: 1,000+ employees
- 19%
- SAP SD: 1,000+ employees
- 64%
- Postings per company, 90 days
- 1.8 · 5.1
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | proALPHA | share | SAP SD | share | Leans |
|---|---|---|---|---|---|
| 2-10 employees | 2 | 2% | 15 | 4% | SAP SD |
| 11-50 employees | 6 | 6% | 22 | 6% | even |
| 51-200 employees | 33 | 32% | 41 | 11% | proALPHA |
| 201-500 employees | 28 | 27% | 30 | 8% | proALPHA |
| 501-1000 employees | 15 | 14% | 24 | 6% | proALPHA |
| 1001-5000 employees | 13 | 13% | 85 | 23% | SAP SD |
| 5001-10000 employees | 2 | 2% | 34 | 9% | SAP SD |
| 10,001+ employees | 5 | 5% | 123 | 33% | SAP SD |
| Self-employed | – | – | 2 | 1% | outside top 12 |
| Segment | proALPHA | share | SAP SD | share | Leans |
|---|---|---|---|---|---|
| Manufacturing & industry | 81 | 78% | 158 | 42% | proALPHA |
| Automotive | 4 | 4% | 13 | 3% | even |
| Commerce & trade | 4 | 4% | 29 | 8% | SAP SD |
| Business & finance services | 3 | 3% | 32 | 9% | SAP SD |
| Public, community & associations | 3 | 3% | 3 | 1% | proALPHA |
| Property & construction | 3 | 3% | 5 | 1% | even |
| Technology & software | 2 | 2% | 84 | 22% | SAP SD |
| Utilities & infrastructure | 2 | 2% | 13 | 3% | even |
| Health care | 1 | 1% | 8 | 2% | even |
| Media & content | 1 | 1% | 17 | 5% | SAP SD |
| Consumer services & leisure | – | – | 8 | 2% | outside top 12 |
| Transport, logistics & rental | – | – | 3 | 1% | outside top 12 |
| Segment | proALPHA | share | SAP SD | share | Leans |
|---|---|---|---|---|---|
| Germany | 85 | 82% | 79 | 21% | proALPHA |
| Austria | 6 | 6% | 9 | 2% | proALPHA |
| United States | 6 | 6% | 155 | 41% | SAP SD |
| Switzerland | 2 | 2% | 12 | 3% | even |
| Netherlands | 2 | 2% | 8 | 2% | even |
| France | 1 | 1% | 14 | 4% | SAP SD |
| United Kingdom | 1 | 1% | 19 | 5% | SAP SD |
| Sweden | 1 | 1% | – | – | outside top 12 |
| Canada | – | – | 10 | 3% | outside top 12 |
| India | – | – | 9 | 2% | outside top 12 |
| Italy | – | – | 8 | 2% | outside top 12 |
| Spain | – | – | 6 | 2% | outside top 12 |
| Australia | – | – | 5 | 1% | outside top 12 |
| Segment | proALPHA | share | SAP SD | share | Leans |
|---|---|---|---|---|---|
| Finance & accounting | 45 | 18% | 40 | 2% | proALPHA |
| Logistics warehouse and transport | 40 | 16% | 29 | 1% | proALPHA |
| IT operations & business systems | 31 | 12% | 1,589 | 66% | SAP SD |
| Procurement and purchasing | 17 | 7% | – | – | outside top 12 |
| Sales | 12 | 5% | 28 | 1% | proALPHA |
| Engineering (non-software) | 10 | 4% | 6 | 0% | proALPHA |
| Product, program & project management | 9 | 4% | 75 | 3% | even |
| Skilled trades and field service | 8 | 3% | – | – | outside top 12 |
| Manufacturing and production | 7 | 3% | – | – | outside top 12 |
| Software engineering | 6 | 2% | 200 | 8% | SAP SD |
| Quality, safety & environment | 5 | 2% | 6 | 0% | even |
| Administration & office | 4 | 2% | – | – | outside top 12 |
| Data & AI | – | – | 105 | 4% | outside top 12 |
| Customer service & success | – | – | 35 | 1% | outside top 12 |
| General management & consulting | – | – | 28 | 1% | outside top 12 |
| Retail & store operations | – | – | 8 | 0% | outside top 12 |
The companies behind each column
Companies using proALPHA →
Companies using SAP SD →
ERP suites ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
SAP SD is named by 376 companies in job postings and proALPHA by 104; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/proalpha-vs-sap-sd)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
proALPHA vs SAP SD: questions
Which is more used, proALPHA or SAP SD?
By companies naming it in their own job postings, SAP SD (376) over proALPHA (104). By website-and-DNS footprint, SAP SD (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses proALPHA?
39% of proALPHA companies have 2 to 200 employees, against 21% for SAP SD. 19% of proALPHA companies have over 1,000 employees, against 64% for SAP SD.
Do companies run both?
0 companies name both in their postings, usually proALPHA in marketing and SAP SD in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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