Salesforce Aura VS Zustand
As of 30 October 2026, Zustand is named by 374 companies and Salesforce Aura by 131; Salesforce Aura skews to companies under 200 people (35% vs 65%), Zustand to companies over 1,000 (13% vs 42%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Salesforce Aura's script and mail records show on hundreds of thousands of small sites, Zustand rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Salesforce Aura: 2–200 employees
- 35%
- Zustand: 2–200 employees
- 65%
- Salesforce Aura: 1,000+ employees
- 42%
- Zustand: 1,000+ employees
- 13%
- Postings per company, 90 days
- 2.4 · 2.1
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Salesforce Aura | share | Zustand | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 2% | 9 | 2% | even |
| 2-10 employees | 9 | 7% | 67 | 18% | Zustand |
| 11-50 employees | 14 | 11% | 98 | 26% | Zustand |
| 51-200 employees | 23 | 18% | 78 | 21% | Zustand |
| 201-500 employees | 19 | 15% | 48 | 13% | even |
| 501-1000 employees | 9 | 7% | 24 | 6% | even |
| 1001-5000 employees | 24 | 18% | 29 | 8% | Salesforce Aura |
| 5001-10000 employees | 11 | 8% | 10 | 3% | Salesforce Aura |
| 10,001+ employees | 20 | 15% | 11 | 3% | Salesforce Aura |
| Segment | Salesforce Aura | share | Zustand | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 71 | 54% | 249 | 67% | Zustand |
| Business & finance services | 28 | 21% | 66 | 18% | Salesforce Aura |
| Health care | 9 | 7% | 3 | 1% | Salesforce Aura |
| Manufacturing & industry | 9 | 7% | 7 | 2% | Salesforce Aura |
| Utilities & infrastructure | 5 | 4% | 4 | 1% | Salesforce Aura |
| Public, community & associations | 3 | 2% | 2 | 1% | even |
| Commerce & trade | 2 | 2% | 13 | 3% | even |
| Consumer services & leisure | 2 | 2% | 10 | 3% | even |
| Automotive | 1 | 1% | 2 | 1% | even |
| Media & content | 1 | 1% | 12 | 3% | Zustand |
| Property & construction | – | – | 3 | 1% | outside top 12 |
| Transport, logistics & rental | – | – | 2 | 1% | outside top 12 |
| Segment | Salesforce Aura | share | Zustand | share | Leans |
|---|---|---|---|---|---|
| United States | 89 | 68% | 212 | 57% | Salesforce Aura |
| United Kingdom | 9 | 7% | 23 | 6% | even |
| India | 6 | 5% | 35 | 9% | Zustand |
| Brazil | 4 | 3% | 5 | 1% | even |
| Canada | 3 | 2% | 7 | 2% | even |
| United Arab Emirates | 2 | 2% | 3 | 1% | even |
| Australia | 2 | 2% | 4 | 1% | even |
| Germany | 2 | 2% | 25 | 7% | Zustand |
| Spain | 2 | 2% | – | – | outside top 12 |
| France | 2 | 2% | 7 | 2% | even |
| Switzerland | 1 | 1% | – | – | outside top 12 |
| Czechia | 1 | 1% | – | – | outside top 12 |
| Poland | – | – | 7 | 2% | outside top 12 |
| Italy | – | – | 4 | 1% | outside top 12 |
| BD | – | – | 3 | 1% | outside top 12 |
| Segment | Salesforce Aura | share | Zustand | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 275 | 61% | 946 | 91% | Zustand |
| IT operations & business systems | 56 | 12% | – | – | outside top 12 |
| Customer service & success | 11 | 2% | – | – | outside top 12 |
| Product, program & project management | 8 | 2% | – | – | outside top 12 |
| Data & AI | 7 | 2% | 13 | 1% | even |
| Engineering (non-software) | 6 | 1% | 3 | 0% | even |
| Sales | 4 | 1% | 3 | 0% | even |
| Skilled trades and field service | 4 | 1% | 23 | 2% | even |
| Social care and community | 4 | 1% | – | – | outside top 12 |
| Finance & accounting | 3 | 1% | – | – | outside top 12 |
| Construction and civil | 2 | 0% | 6 | 1% | even |
| Healthcare clinical | 2 | 0% | – | – | outside top 12 |
| Logistics warehouse and transport | – | – | 4 | 0% | outside top 12 |
| Design & UX | – | – | 2 | 0% | outside top 12 |
| Facilities cleaning and security | – | – | 1 | 0% | outside top 12 |
| Marketing & communications | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Salesforce Aura →
Companies using Zustand →
frontend frameworks ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Zustand is named by 374 companies in job postings and Salesforce Aura by 131; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/salesforce-aura-vs-zustand)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Salesforce Aura vs Zustand: questions
Which is more used, Salesforce Aura or Zustand?
By companies naming it in their own job postings, Zustand (374) over Salesforce Aura (131). By website-and-DNS footprint, Zustand (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Salesforce Aura?
35% of Salesforce Aura companies have 2 to 200 employees, against 65% for Zustand. 42% of Salesforce Aura companies have over 1,000 employees, against 13% for Zustand.
Do companies run both?
0 companies name both in their postings, usually Salesforce Aura in marketing and Zustand in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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