SAP QM VS SAP S/4HANA Cloud
As of 30 October 2026, SAP S/4HANA Cloud is named by 127 companies and SAP QM by 133; SAP QM skews to companies under 200 people (22% vs 25%), SAP S/4HANA Cloud to companies over 1,000 (46% vs 65%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: SAP QM's script and mail records show on hundreds of thousands of small sites, SAP S/4HANA Cloud rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- SAP QM: 2–200 employees
- 22%
- SAP S/4HANA Cloud: 2–200 employees
- 25%
- SAP QM: 1,000+ employees
- 65%
- SAP S/4HANA Cloud: 1,000+ employees
- 46%
- Postings per company, 90 days
- 3.2 · 6.8
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | SAP QM | share | SAP S/4HANA Cloud | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 1 | 1% | – | – | outside top 12 |
| 2-10 employees | 4 | 3% | 3 | 2% | even |
| 11-50 employees | 14 | 11% | 14 | 11% | even |
| 51-200 employees | 11 | 8% | 15 | 12% | SAP S/4HANA Cloud |
| 201-500 employees | 8 | 6% | 18 | 14% | SAP S/4HANA Cloud |
| 501-1000 employees | 9 | 7% | 19 | 15% | SAP S/4HANA Cloud |
| 1001-5000 employees | 27 | 20% | 30 | 24% | SAP S/4HANA Cloud |
| 5001-10000 employees | 12 | 9% | 8 | 6% | SAP QM |
| 10,001+ employees | 47 | 35% | 20 | 16% | SAP QM |
| Segment | SAP QM | share | SAP S/4HANA Cloud | share | Leans |
|---|---|---|---|---|---|
| Manufacturing & industry | 78 | 59% | 33 | 26% | SAP QM |
| Technology & software | 15 | 11% | 43 | 34% | SAP S/4HANA Cloud |
| Automotive | 10 | 8% | 3 | 2% | SAP QM |
| Business & finance services | 10 | 8% | 19 | 15% | SAP S/4HANA Cloud |
| Commerce & trade | 5 | 4% | 7 | 6% | even |
| Public, community & associations | 5 | 4% | 2 | 2% | SAP QM |
| Consumer services & leisure | 4 | 3% | 3 | 2% | even |
| Media & content | 4 | 3% | 5 | 4% | even |
| Utilities & infrastructure | 2 | 2% | 5 | 4% | SAP S/4HANA Cloud |
| Transport, logistics & rental | – | – | 3 | 2% | outside top 12 |
| Health care | – | – | 2 | 2% | outside top 12 |
| Property & construction | – | – | 2 | 2% | outside top 12 |
| Segment | SAP QM | share | SAP S/4HANA Cloud | share | Leans |
|---|---|---|---|---|---|
| United States | 44 | 33% | 42 | 33% | even |
| Germany | 36 | 27% | 35 | 28% | even |
| United Kingdom | 9 | 7% | 8 | 6% | even |
| France | 8 | 6% | 7 | 6% | even |
| India | 4 | 3% | 3 | 2% | even |
| Canada | 3 | 2% | 2 | 2% | even |
| Switzerland | 3 | 2% | – | – | outside top 12 |
| Spain | 3 | 2% | – | – | outside top 12 |
| Italy | 3 | 2% | – | – | outside top 12 |
| Brazil | 2 | 2% | 3 | 2% | even |
| Hungary | 2 | 2% | – | – | outside top 12 |
| Netherlands | 2 | 2% | 5 | 4% | SAP S/4HANA Cloud |
| Finland | – | – | 3 | 2% | outside top 12 |
| Austria | – | – | 2 | 2% | outside top 12 |
| Australia | – | – | 2 | 2% | outside top 12 |
| Belgium | – | – | 2 | 2% | outside top 12 |
| Segment | SAP QM | share | SAP S/4HANA Cloud | share | Leans |
|---|---|---|---|---|---|
| IT operations & business systems | 281 | 51% | 723 | 67% | SAP S/4HANA Cloud |
| Quality, safety & environment | 172 | 31% | 4 | 0% | SAP QM |
| Software engineering | 15 | 3% | 55 | 5% | SAP S/4HANA Cloud |
| Product, program & project management | 6 | 1% | 53 | 5% | SAP S/4HANA Cloud |
| Research and science | 6 | 1% | – | – | outside top 12 |
| General management & consulting | 5 | 1% | 15 | 1% | even |
| Engineering (non-software) | 3 | 1% | – | – | outside top 12 |
| Manufacturing and production | 3 | 1% | – | – | outside top 12 |
| Data & AI | 2 | 0% | 3 | 0% | even |
| Finance & accounting | 2 | 0% | 25 | 2% | even |
| Customer service & success | 1 | 0% | 5 | 0% | even |
| Sales | 1 | 0% | 67 | 6% | SAP S/4HANA Cloud |
| Unclassified | – | – | 8 | 1% | outside top 12 |
| Logistics warehouse and transport | – | – | 5 | 0% | outside top 12 |
| Procurement and purchasing | – | – | 4 | 0% | outside top 12 |
The companies behind each column
Companies using SAP QM →
Companies using SAP S/4HANA Cloud →
ERP suites ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
SAP S/4HANA Cloud is named by 127 companies in job postings and SAP QM by 133; 5 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/sap-qm-vs-sap-s4hana-cloud)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
SAP QM vs SAP S/4HANA Cloud: questions
Which is more used, SAP QM or SAP S/4HANA Cloud?
By companies naming it in their own job postings, SAP QM (133) over SAP S/4HANA Cloud (127). By website-and-DNS footprint, SAP S/4HANA Cloud (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses SAP QM?
22% of SAP QM companies have 2 to 200 employees, against 25% for SAP S/4HANA Cloud. 65% of SAP QM companies have over 1,000 employees, against 46% for SAP S/4HANA Cloud.
Do companies run both?
5 companies name both in their postings, usually SAP QM in marketing and SAP S/4HANA Cloud in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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