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Company · Ad serving & adtech platforms

Guideline

As of 1 November 2026, Guideline has 2 open roles (0 new in 30 days), its customer service & success team is hiring most, and its postings name Microsoft Excel, Microsoft PowerPoint and Salesforce as the tools the team works in.

As of 1 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

, United States51-200 employees10M-50M revenue, est.B2Bguideline.ai ↗LinkedIn ↗
Headquarters
, , United States
Employees
51-200 employees (linkedin)
Sells to
brands, agencies, publishers
Certifications on site
Site languages
EN
Career system
Paylocity
2open roles · 0 new in 30 days
7tools named in postings
United Stateshiring locations
0change signals read in postings
02What they do, whom they sell to, who else does it

Guideline in one screen

Read from guideline.ai: what the company does, the customers it names, the buyers we can actually see, and the companies that sell the same thing.

What Guideline does

Guideline is a software provider that delivers ad intelligence and media plan management technology for brands, agencies, publishers and hedge funds. Its offerings include the Ad Intelligence Suite and Media Plan Management Suite, plus named products such as Spend, Pricing, AI Agent, Reach and Insights. It aggregates $200 billion in annual global media spend data and powers over 60,000 media plans.

Ad Intelligence SuiteMedia Plan Management SuiteSpend productPricing productAI Agent productReach productInsights product3rd Party Integrations
Whom it sells to

Named on the site: brands, agencies, publishers, hedge funds, financial and investment analysts, brands and agencies.

Who else sells this

Nearest companies by what they do, sell and whom they serve, 51+ employees. 588 scored.

LineupUnited Kingdom · 51-200 employeesMediavineUnited States · 201-500 employeesTechEdgeDenmark · 51-200 employeesAudienceScienceUnited States · 201-500 employeesAdClarityUnited States · 51-200 employeesSmartlyUnited States · 501-1000 employees
03Tech stack, with the evidence

What Guideline says it runs

Tools named in the company's own postings as the team's systems, with the sentence that says so. What the website and DNS show is listed separately.

Microsoft ExcelCustomer service & success · medium confidence · 1 posting
· Proficiency in Excel, PowerPoint, and Salesforce; experience with Jira, Gong, and market data, alternative data, or advertising intelligence platforms is preferred
Senior Customer Success Manager, Capital Markets · first seen 2026-09-02
Microsoft PowerPointCustomer service & success · medium confidence · 1 posting
· Proficiency in Excel, PowerPoint, and Salesforce; experience with Jira, Gong, and market data, alternative data, or advertising intelligence platforms is preferred
Senior Customer Success Manager, Capital Markets · first seen 2026-09-02
SalesforceCustomer service & success · medium confidence · 1 posting
· Proficiency in Excel, PowerPoint, and Salesforce; experience with Jira, Gong, and market data, alternative data, or advertising intelligence platforms is preferred
Senior Customer Success Manager, Capital Markets · first seen 2026-09-02
GongCustomer service & success · low confidence · 1 posting
· Proficiency in Excel, PowerPoint, and Salesforce; experience with Jira, Gong, and market data, alternative data, or advertising intelligence platforms is preferred
Senior Customer Success Manager, Capital Markets · first seen 2026-09-02
JiraCustomer service & success · low confidence · 1 posting
· Proficiency in Excel, PowerPoint, and Salesforce; experience with Jira, Gong, and market data, alternative data, or advertising intelligence platforms is preferred
Senior Customer Success Manager, Capital Markets · first seen 2026-09-02
MediaoceanProduct, program & project management · low confidence · 1 posting
• Direct experience with media planning platforms (Camphouse, Mediaocean/Prisma, MINT, or similar) as a builder, buyer, or user.
Senior Manager of Product, Media Plan Management · first seen 2026-08-10
PrismaProduct, program & project management · low confidence · 1 posting
• Direct experience with media planning platforms (Camphouse, Mediaocean/Prisma, MINT, or similar) as a builder, buyer, or user.
Senior Manager of Product, Media Plan Management · first seen 2026-08-10
On the website or in DNS

Vendors whose code loads on guideline.ai or whose records sit in its DNS. Page plumbing (libraries, fonts, consent banners) is left out.

HubSpotseen on guideline.aiappleseen on guideline.aiAtlassianseen on guideline.ai
atlassian_statuspageseen on guideline.ai
AWS Route 53seen on guideline.ai
dmarc_reportseen on guideline.ai
KnowBe4seen on guideline.ai
Microsoft 365seen on guideline.ai
Microsoft Entra IDseen on guideline.ai
microsoft_intuneseen on guideline.ai
OpenAIseen on guideline.aiPendoseen on guideline.aiResendseen on guideline.aiSendGridseen on guideline.ai
04Hiring

2 open roles, 2 opened in 90 days

Read hourly from the company's career system. Open roles and new roles in the last 30 days, by team. Companies hiring customer service & success in United States →

05Signals

What is changing, read from the postings

Intents are events the employer states about itself, each with the sentence and the posting it came from.

No change signals read in the current postings.

Decision makers at Guideline, with verified e-mails, and every change the moment it is posted.

Sales, marketing and IT leaders by function. Add Guideline to a monitor and get a webhook when a role opens, a tool appears or a signal is read.

Start free, no card. The first 20 are above; e-mails are verified at the mail server when you open them.

06Lookalikes

Companies like Guideline

Nearest by what they do, what they sell and whom they sell to, 51+ employees. 6 of 588 scored.

LineupAd serving & adtech platforms · United Kingdom51-200 employees
MediavineAd serving & adtech platforms · United States201-500 employees
TechEdgeAd serving & adtech platforms · Denmark51-200 employees
AudienceScienceAd serving & adtech platforms · United States201-500 employees
AdClarityAd serving & adtech platforms · United States51-200 employees
SmartlyAd serving & adtech platforms · United States501-1000 employees
07Profile

From the company's own website

Legal nameGuideline
IndustryTechnology & software · Ad serving & adtech platforms
OfferingsAd Intelligence Suite · Media Plan Management Suite · Spend product · Pricing product · AI Agent product · Reach product · Insights product · 3rd Party Integrations
Target customersbrands · agencies · publishers · hedge funds · financial and investment analysts · brands and agencies
Geographic scopeinternational · also Canada
Reviews found
Public contact points0 role addresses · 0 phone numbers
Pages readprivacy, pricing, terms, team, home, contact, careers, references
Datescrawled 2026-08-03 · profiled 2026-08-15 · hiring built 2026-10-27
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Guideline (, United States, 51-200 employees) has 2 open roles, 0 new in 30 days, and names 7 tools in its postings. (Breaknorm, 1 November 2026, https://breaknorm.co/company/guideline.ai)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ProfileBuilt from guideline.ai: summary, offerings, customers, certifications and contact points are extracted from its pages, with a confidence score per field.
  • HiringRead hourly from the company's Paylocity career site; reposts collapse into one record.
  • Tech stackTools the employer's own text names as the team's systems, with the quote; website scripts counted separately.
  • HeadcountLinkedIn where known, otherwise estimated from the site.
FAQ

Guideline: questions

Does Guideline use Microsoft Excel?

Yes, by the company's own words: 1 posting name it, first seen 2026-09-02, in the customer service & success team.

Is Guideline hiring?

2 open roles as of 1 November 2026, 0 opened in the last 30 days and 1 closed. The largest team hiring is customer service & success.

Where does this profile come from?

From guideline.ai itself: we crawled it on 2026-08-03, built the profile on 2026-08-15, and read its career site (Paylocity) hourly since. Headcount is from LinkedIn.

Who should I write to at Guideline?

The people are behind the login: decision makers by function, verified at the mail server when you open them. 0 public role addresses from the site are there too.

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