Tools · CRM platforms

Companies using HubSpot_

As of 4 November 2026, 365,849 companies show HubSpot: 361,420 carry it on their website or in their DNS records, 9,919 name it in their own job postings, and 5,490 do both.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Largest market
United States · 179,556 companies
Companies with 51+ staff
67,357 · 19% of the footprint
Top industry
Business & finance services · 24%
Team that names it most
Sales · 10,582 postings
Hiring on it, last 30 days
6,824 companies
Most often alongside
Salesforce · 5,037 companies
365,849companies show HubSpot, all sources
361,420on their website or in DNS records
9,919name it in their own job postings
20,599postings naming HubSpot, last 90 days
02 — Two ways we see a tool

Where HubSpot shows up

Each population is counted on its own. We never add them up without saying so, because they answer different questions.

Website and DNS footprint361,420

Companies whose own pages load HubSpot's scripts or embeds, or whose domain's mail and hosting records (SPF, DKIM, MX, CNAME) point at HubSpot. From our crawl of 41.5M company websites and the DNS sweep behind it. Reach: the tool is in the building.

Job postings9,919

Companies whose own postings say the team works in HubSpot. Read hourly from ~70 applicant tracking systems, with the function, a quote and a date. Intent: the team that runs it is hiring.

Both5,490

Companies in the footprint whose postings also name HubSpot. The rest of the posting population (4,429) runs HubSpot without a public trace on the site or in DNS, which is where job data earns its place.

03 — Who uses it

Companies on HubSpot

Companies with 201+ employees and high-confidence evidence in their own postings; job boards and portals left out.

WestAirIndustrial gas distribution · San Diego, United States201-500 employeesBendelTanks silos & pressure vessel manufacturers · United States201-500 employeesCenter for Responsive SchoolsTeacher professional development · Turners Falls, United States201-500 employeesSTS SensorsSensor instrument manufacturers · Sirnach, Switzerland201-500 employeesDDS LabDental laboratory · Tampa, United States501-1000 employeesAmerican PestPest control services · Columbia, United States201-500 employeesCarNowAutomotive dealer software · Raleigh, United States201-500 employeesUNSW SydneyUniversities · Unsw Sydney, Australia1001-5000 employeesvFairsEvent management software · United States201-500 employeesDocuWareDocument management automation · Germering, Germany501-1000 employeesTekionAutomotive dealer software · Pleasanton, United States1001-5000 employeesTufts UniversityUniversities · Medford, United States10,001+ employeesNitroDocument management automation · United States201-500 employeesMorning ConsultMarket research providers · United States201-500 employeesSurveyMonkeyCustomer feedback survey software · San Mateo, Finland1001-5000 employeesPenn StateUniversities · United States10,001+ employeesJAMSMediation & adr services · United States501-1000 employeesForge Truck CentersCommercial vehicle dealers · Hutchins, United States201-500 employeesDeepSeasManaged cybersecurity services · San Diego, United States201-500 employeesSconza ChocolatesChocolatiers & confectioners · Oakdale, United States201-500 employees
Seen through the website or DNS only

Companies with 1,000+ employees whose website or DNS carries HubSpot but whose postings never name it: the part of the market job data alone misses.

365,849 companies show HubSpot; 4,064 of them have over 1,000 employees.

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04 — Footprint breakdown

By country, company size and industry

The 361,420 companies with HubSpot on their website or in DNS. Click a country for its own page where we have one.

By country
companiesshare
United States
179,55650%
United Kingdom
33,2139%
Germany
17,6205%
Australia
17,4985%
France
13,1274%
Canada
12,7364%
Spain
10,7553%
Netherlands
7,9312%
Brazil
6,4122%
Italy
6,2652%
Switzerland
3,7471%
Sweden
3,2511%
By company size
companiesshare
Self-employed
81,41223%
2-10 employees
104,27329%
11-50 employees
105,52329%
51-200 employees
45,43413%
201-500 employees
12,2693%
501-1000 employees
4,8711%
1001-5000 employees
3,6521%
5001-10000 employees
5690%
10,001+ employees
5620%
By industry
companiesshare
Business & finance services
86,12624%
Technology & software
72,64320%
Consumer services & leisure
41,32811%
Manufacturing & industry
32,6449%
Property & construction
30,2708%
Health care
21,4446%
Commerce & trade
18,4595%
Media & content
17,7855%
Public, community & associations
13,1444%
Hospitality & travel
8,6972%
Transport, logistics & rental
5,3451%
Automotive
5,2151%
05 — What their DNS and pages also say

The mail, hosting and web stack of HubSpot companies

Other tools found on the same companies' websites or in their DNS records. Mail providers and senders come from SPF, DKIM and MX; the rest from page code.

Microsoft 365158,533 companies · 44%
Google Workspace117,755 companies · 33%
Cloudflare95,679 companies · 26%
microsoft_teams64,265 companies · 18%
SendGrid60,299 companies · 17%
microsoft_intune56,628 companies · 16%
Microsoft Entra ID56,324 companies · 16%
Mailchimp50,008 companies · 14%
facebook_pixel46,142 companies · 13%
apple30,482 companies · 8%
AWS Route 5327,187 companies · 8%
Anthropic26,386 companies · 7%
Amazon SES25,333 companies · 7%
Hotjar24,456 companies · 7%Atlassian22,246 companies · 6%meta19,481 companies · 5%
06 — Job-posting evidence

Who runs HubSpot inside the company

The 9,919 companies whose postings name HubSpot: by country, size and the function of the role. The second number in the function table is companies.

Postings by function
postings · companies
Sales
10,582 · 5,061
Marketing & communications
7,166 · 3,973
Customer service & success
1,719 · 1,030
Business development & strategy
1,629 · 1,123
Software engineering
576 · 375
IT operations & business systems
497 · 355
Data & AI
466 · 327
Product, program & project management
462 · 357
Finance & accounting
306 · 231
Administration & office
301 · 185
Posting companies by country
companiesshare
United States
5,91060%
United Kingdom
7578%
Germany
7297%
Canada
2853%
France
2372%
India
2272%
Netherlands
1972%
Australia
1602%
Brazil
1421%
Spain
991%
Belgium
761%
Switzerland
661%
Posting companies by size
companiesshare
Self-employed
3253%
2-10 employees
1,29713%
11-50 employees
2,49025%
51-200 employees
2,83929%
201-500 employees
1,34214%
501-1000 employees
6376%
1001-5000 employees
6617%
5001-10000 employees
1321%
10,001+ employees
1962%
Hiring on it right now
postings
Postings, last 30 days
15,121
Postings, last 90 days
20,599
All open postings
27,606

6,824 companies opened a role that names HubSpot in the last 30 days. A hiring team that names its tools is the moment to write to the person who owns the stack.

07 — Named alongside

What HubSpot teams also ask for

Tools named in the same postings as HubSpot. Office software is left out.

08 — CRM platforms

HubSpot against the rest of its category

Ranked by companies naming each tool in postings. Whole category →

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

365,849 companies show HubSpot: 361,420 carry it on their website or in their DNS records, 9,919 name it in their own job postings, and 5,490 do both. (Breaknorm, 4 November 2026, https://breaknorm.co/tools/hubspot)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Website codeScripts, tags and embeds found on the company's own pages in our crawl of 41.5M sites. A tool counts once per company.
  • DNS recordsSPF includes, DKIM selectors, MX and CNAME records of the company's domain that point at HubSpot or another vendor. Swept in cycles; dedicated mail-provider and hosting facets open once coverage passes 80% per country.
  • Job postingsRead hourly from the applicant tracking systems behind company career sites. A tool counts when the employer's own text names it as the team's system; candidate wish-lists and apply boilerplate are excluded. Confidence low, medium or high per company.
  • Sending infrastructureCold-e-mail sending domains are look-alike domains on a provider's infrastructure (DNS records, certificate logs) that redirect to the company. Absence is not evidence: only companies with a found sending domain are counted.
  • CompaniesCountry, size and industry come from the company profile we build from its website; headcount from LinkedIn where known, otherwise estimated. Job boards, portals and aggregators are kept out of lists.
FAQ

HubSpot data: questions

How many companies use HubSpot?

365,849 as of 4 November 2026: 361,420 carry HubSpot on their website or in their DNS records and 9,919 name it in their own job postings; 5,490 show up in both. We keep the two counts apart because they measure different things.

What does "website or DNS" mean?

Our crawler finds HubSpot's scripts, embeds and tags on the company's own pages, and our DNS sweep reads the domain's mail and hosting records (SPF includes, DKIM selectors, MX, CNAMEs) that point at HubSpot. Either one puts the company in the footprint. The sweep is still running, so this number grows week by week.

Why is the job-posting number so much smaller?

A posting only names a tool when the team that will use it is hiring and chooses to say so. That makes it a smaller but stronger signal: it tells you which team runs HubSpot, with a quote and a date. The footprint tells you reach.

How fresh is this?

Career sites are read hourly, websites are re-crawled on a rolling schedule and DNS is re-swept in cycles. The date at the top is when these counts were computed.

Can I get the list?

Yes. The first 20 are on this page; the full 365,849 with verified e-mails and a weekly feed of new HubSpot users is in the product. Counting is free.

Companies and people

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