Ahrefs VS Google Business Profile
As of 4 November 2026, Google Business Profile is named by 454 companies and Ahrefs by 1,486; Ahrefs skews to companies under 200 people (67% vs 58%), Google Business Profile to companies over 1,000 (15% vs 10%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Ahrefs's script and mail records show on hundreds of thousands of small sites, Google Business Profile rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Ahrefs: 2–200 employees
- 67%
- Google Business Profile: 2–200 employees
- 58%
- Ahrefs: 1,000+ employees
- 10%
- Google Business Profile: 1,000+ employees
- 15%
- Postings per company, 90 days
- 3.1 · 5.0
- Website or DNS footprint
- 40,025 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Ahrefs | share | Google Business Profile | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 108 | 7% | 33 | 7% | even |
| 2-10 employees | 264 | 18% | 89 | 20% | even |
| 11-50 employees | 409 | 28% | 91 | 20% | Ahrefs |
| 51-200 employees | 317 | 21% | 85 | 19% | Ahrefs |
| 201-500 employees | 163 | 11% | 55 | 12% | even |
| 501-1000 employees | 80 | 5% | 35 | 8% | Google Business Profile |
| 1001-5000 employees | 91 | 6% | 32 | 7% | even |
| 5001-10000 employees | 19 | 1% | 14 | 3% | even |
| 10,001+ employees | 35 | 2% | 20 | 4% | Google Business Profile |
| Segment | Ahrefs | share | Google Business Profile | share | Leans |
|---|---|---|---|---|---|
| Business & finance services | 630 | 42% | 154 | 34% | Ahrefs |
| Technology & software | 483 | 33% | 65 | 14% | Ahrefs |
| Media & content | 106 | 7% | 10 | 2% | Ahrefs |
| Consumer services & leisure | 59 | 4% | 32 | 7% | Google Business Profile |
| Commerce & trade | 56 | 4% | 21 | 5% | even |
| Manufacturing & industry | 56 | 4% | 18 | 4% | even |
| Property & construction | 29 | 2% | 53 | 12% | Google Business Profile |
| Health care | 18 | 1% | 37 | 8% | Google Business Profile |
| Hospitality & travel | 13 | 1% | 34 | 7% | Google Business Profile |
| Public, community & associations | 12 | 1% | 9 | 2% | even |
| Automotive | 7 | 0% | 15 | 3% | Google Business Profile |
| Transport, logistics & rental | 7 | 0% | 3 | 1% | even |
| Segment | Ahrefs | share | Google Business Profile | share | Leans |
|---|---|---|---|---|---|
| United States | 721 | 49% | 258 | 57% | Google Business Profile |
| India | 144 | 10% | 46 | 10% | even |
| United Kingdom | 107 | 7% | 23 | 5% | Ahrefs |
| Germany | 105 | 7% | 17 | 4% | Ahrefs |
| France | 41 | 3% | 21 | 5% | even |
| Netherlands | 34 | 2% | – | – | outside top 12 |
| Canada | 33 | 2% | 17 | 4% | even |
| Poland | 30 | 2% | – | – | outside top 12 |
| Australia | 26 | 2% | 9 | 2% | even |
| United Arab Emirates | 25 | 2% | 9 | 2% | even |
| Spain | 16 | 1% | 3 | 1% | even |
| Singapore | 13 | 1% | 5 | 1% | even |
| Brazil | – | – | 5 | 1% | outside top 12 |
| Italy | – | – | 3 | 1% | outside top 12 |
| Segment | Ahrefs | share | Google Business Profile | share | Leans |
|---|---|---|---|---|---|
| Marketing & communications | 5,155 | 92% | 2,188 | 88% | Ahrefs |
| Software engineering | 38 | 1% | 20 | 1% | even |
| Sales | 33 | 1% | 52 | 2% | even |
| Data & AI | 30 | 1% | 2 | 0% | even |
| Product, program & project management | 28 | 1% | 11 | 0% | even |
| Arts media and entertainment | 20 | 0% | 1 | 0% | even |
| Unclassified | 15 | 0% | 9 | 0% | even |
| Customer service & success | 10 | 0% | 10 | 0% | even |
| Design & UX | 7 | 0% | 7 | 0% | even |
| Business development & strategy | 6 | 0% | 10 | 0% | even |
| Social care and community | 5 | 0% | 4 | 0% | even |
| Human resources | 3 | 0% | – | – | outside top 12 |
| Finance & accounting | 2 | 0% | 1 | 0% | even |
| General management & consulting | 2 | 0% | 2 | 0% | even |
| Healthcare clinical | 2 | 0% | – | – | outside top 12 |
| Quality, safety & environment | 2 | 0% | – | – | outside top 12 |
| Education & training | 1 | 0% | 3 | 0% | even |
| Engineering (non-software) | 1 | 0% | 2 | 0% | even |
| Skilled trades and field service | – | – | 10 | 0% | outside top 12 |
| Administration & office | – | – | 6 | 0% | outside top 12 |
| Real estate and property | – | – | 4 | 0% | outside top 12 |
| Construction and civil | – | – | 3 | 0% | outside top 12 |
| IT operations & business systems | – | – | 2 | 0% | outside top 12 |
| Legal, compliance & risk | – | – | 2 | 0% | outside top 12 |
| Logistics warehouse and transport | – | – | 2 | 0% | outside top 12 |
| Personal care and wellness | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Ahrefs →
Companies using Google Business Profile →
seo tools ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Google Business Profile is named by 454 companies in job postings and Ahrefs by 1,486; 129 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/ahrefs-vs-google-business-profile)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Ahrefs vs Google Business Profile: questions
Which is more used, Ahrefs or Google Business Profile?
By companies naming it in their own job postings, Ahrefs (1,486) over Google Business Profile (454). By website-and-DNS footprint, Ahrefs (40,025 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Ahrefs?
67% of Ahrefs companies have 2 to 200 employees, against 58% for Google Business Profile. 10% of Ahrefs companies have over 1,000 employees, against 15% for Google Business Profile.
Do companies run both?
129 companies name both in their postings, usually Ahrefs in marketing and Google Business Profile in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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with the person who owns it
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