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Amazon Athena VS Teradata

As of 30 October 2026, Teradata is named by 225 companies and Amazon Athena by 887; Amazon Athena skews to companies under 200 people (41% vs 38%), Teradata to companies over 1,000 (44% vs 31%).

As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Amazon Athena's script and mail records show on hundreds of thousands of small sites, Teradata rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Amazon Athena: 2–200 employees
41%
Teradata: 2–200 employees
38%
Amazon Athena: 1,000+ employees
31%
Teradata: 1,000+ employees
44%
Postings per company, 90 days
3.0 · 4.2
Website or DNS footprint
0 · 0
887companies name Amazon Athena
225companies name Teradata
0name both
2,634 · 954postings in 90 days, Amazon Athena · Teradata
02Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentAmazon AthenashareTeradatashareLeans
Self-employed71%21%even
2-10 employees607%178%even
11-50 employees9711%3716%Teradata
51-200 employees20823%3214%Amazon Athena
201-500 employees14516%2612%Amazon Athena
501-1000 employees9811%136%Amazon Athena
1001-5000 employees14416%3013%Amazon Athena
5001-10000 employees344%115%even
10,001+ employees9411%5725%Teradata
By industry
SegmentAmazon AthenashareTeradatashareLeans
Technology & software33438%12556%Teradata
Health care20623%21%Amazon Athena
Business & finance services16118%5524%Teradata
Manufacturing & industry496%63%Amazon Athena
Media & content283%63%even
Consumer services & leisure273%42%even
Public, community & associations222%21%even
Utilities & infrastructure182%63%even
Property & construction131%––outside top 12
Commerce & trade91%84%Teradata
Transport, logistics & rental81%21%even
Automotive51%31%even
Hospitality & travel––52%outside top 12
By country
SegmentAmazon AthenashareTeradatashareLeans
United States66275%14665%Amazon Athena
United Kingdom556%167%even
Germany253%42%even
Canada182%52%even
France182%73%even
India142%73%even
Australia91%63%even
Brazil91%––outside top 12
Spain91%42%even
Singapore81%52%even
Japan71%––outside top 12
Switzerland61%––outside top 12
Poland––42%outside top 12
Netherlands––31%outside top 12
Czechia––21%outside top 12
Postings by team (share of each tool's postings)
SegmentAmazon AthenashareTeradatashareLeans
Data & AI1,25136%95651%Teradata
Healthcare clinical50314%––outside top 12
Software engineering38911%21812%even
Administration & office2477%––outside top 12
Healthcare support and caregiving2357%––outside top 12
Finance & accounting1344%191%Amazon Athena
IT operations & business systems1334%20111%Teradata
Sales612%472%even
Social care and community572%––outside top 12
Product, program & project management441%352%even
Customer service & success301%––outside top 12
Engineering (non-software)221%50%even
General management & consulting––151%outside top 12
Legal, compliance & risk––151%outside top 12
Marketing & communications––141%outside top 12
Unclassified––40%outside top 12
Human resources––30%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Teradata is named by 225 companies in job postings and Amazon Athena by 887; 0 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/amazon-athena-vs-teradata)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Amazon Athena vs Teradata: questions

Which is more used, Amazon Athena or Teradata?

By companies naming it in their own job postings, Amazon Athena (887) over Teradata (225). By website-and-DNS footprint, Teradata (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Amazon Athena?

41% of Amazon Athena companies have 2 to 200 employees, against 38% for Teradata. 31% of Amazon Athena companies have over 1,000 employees, against 44% for Teradata.

Do companies run both?

0 companies name both in their postings, usually Amazon Athena in marketing and Teradata in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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