Hotjar alternatives
As of 4 November 2026, 20 web analytics are named by companies instead of Hotjar: Google Analytics by 9,079 companies, Adobe Analytics by 808, AppsFlyer by 369.
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
- Hotjar, companies in postings
- 406
- Most used alternative
- Google Analytics · 9,079
- Fastest hiring, 90 days
- Google Analytics
- Alternatives ranked
- 20
- Catalogue
- T-1.0.1-prov
Web analytics companies choose instead of Hotjar
Companies naming each tool in their own postings, and postings in the last 90 days. Bars are relative to the category leader.
| # | Alternative | Companies | companies | vs Hotjar | postings, 90 d | Compare |
|---|---|---|---|---|---|---|
| 1 | Google AnalyticsGoogle | 9,079 | 2236% | 25,164 | soon | |
| 2 | Adobe AnalyticsAdobe | 808 | 199% | 1,923 | soon | |
| 3 | AppsFlyerAppsFlyer | 369 | 91% | 637 | soon | |
| 4 | AdjustAppLovin | 252 | 62% | 427 | soon | |
| 5 | MatomoMatomo | 144 | 35% | 237 | soon | |
| 6 | WebtrendsWebtrends | 96 | 24% | 103 | soon | |
| 7 | 94 | 23% | 266 | soon | ||
| 8 | Triple WhaleTriple Whale | 85 | 21% | 173 | soon | |
| 9 | SKAdNetworkApple | 84 | 21% | 158 | soon | |
| 10 | NorthbeamNorthbeam | 59 | 15% | 158 | soon | |
| 11 | SingularSingular Labs | 57 | 14% | 114 | soon | |
| 12 | NetInsightIBM | 55 | 14% | 52 | soon | |
| 13 | PianoPiano | 51 | 13% | 97 | soon | |
| 14 | CallRailCallRail | 41 | 10% | 68 | soon | |
| 15 | Firebase AnalyticsGoogle | 39 | 10% | 33 | soon | |
| 16 | DreamdataDreamdata | 28 | 7% | 41 | soon | |
| 17 | Moat AnalyticsOracle | 28 | 7% | 74 | soon | |
| 18 | ChartbeatChartbeat | 24 | 6% | 51 | soon | |
| 19 | KochavaKochava | 23 | 6% | 42 | soon | |
| 20 | etrackeretracker | 12 | 3% | 26 | soon |
Filter on any of them, or on Hotjar users who also name an alternative, and open the person who owns the stack.
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20 web analytics are named by companies instead of Hotjar: Google Analytics by 9,079 companies, Adobe Analytics by 808, AppsFlyer by 369, measured from their own job postings. (Breaknorm, 4 November 2026, https://breaknorm.co/tools/hotjar/alternatives)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- RankingCompanies whose own postings name the tool as the team's system, from the Breaknorm technology catalogue T-1.0.1-prov. Editions are folded into their parent product.
- 90-day postingsOpen postings first seen or posted in the last 90 days that name the tool.
- Not includedRatings, prices, feature claims, sponsored positions.
Hotjar alternatives: questions
What is the most used alternative to Hotjar?
Google Analytics: 9,079 companies name it in their own job postings, against 406 for Hotjar.
How is this list ranked?
By the number of companies whose own postings name the tool as the team's system (Breaknorm technology catalogue T-1.0.1-prov), then by postings in the last 90 days. No ratings, no vendor input, no sponsored positions.
Does this say which is better?
No. It says who uses what, by company size, industry and country, so you can see which tools companies like yours choose. For features and prices, read the vendors.
Can I get the companies on any of these?
Yes: click the tool, see the first 20 companies, and sign up for the full list with verified e-mails. Counting is free.
Get these companies your way
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Every company on Hotjar
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