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Amazon Bedrock VS Azure OpenAI_

As of 4 November 2026, Azure OpenAI is named by 1,525 companies and Amazon Bedrock by 1,687; Amazon Bedrock skews to companies under 200 people (34% vs 30%), Azure OpenAI to companies over 1,000 (46% vs 40%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Amazon Bedrock's script and mail records show on hundreds of thousands of small sites, Azure OpenAI rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Amazon Bedrock: 2–200 employees
34%
Azure OpenAI: 2–200 employees
30%
Amazon Bedrock: 1,000+ employees
40%
Azure OpenAI: 1,000+ employees
46%
Postings per company, 90 days
3.1 · 3.2
Website or DNS footprint
0 · 0
1,687companies name Amazon Bedrock
1,525companies name Azure OpenAI
643name both
5,243 · 4,841postings in 90 days, Amazon Bedrock · Azure OpenAI
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentAmazon BedrockshareAzure OpenAIshareLeans
Self-employed443%312%even
2-10 employees1086%835%even
11-50 employees17410%1449%even
51-200 employees29117%22515%Amazon Bedrock
201-500 employees23014%19913%even
501-1000 employees17310%14710%even
1001-5000 employees30818%29119%even
5001-10000 employees885%956%even
10,001+ employees27116%31020%Azure OpenAI
By industry
SegmentAmazon BedrockshareAzure OpenAIshareLeans
Technology & software84250%64142%Amazon Bedrock
Business & finance services41024%40727%Azure OpenAI
Manufacturing & industry1187%15910%Azure OpenAI
Media & content785%342%Amazon Bedrock
Consumer services & leisure463%372%even
Utilities & infrastructure412%564%even
Commerce & trade352%564%even
Public, community & associations332%322%even
Health care221%262%even
Transport, logistics & rental201%181%even
Property & construction151%282%even
Hospitality & travel131%––outside top 12
Automotive––181%outside top 12
By country
SegmentAmazon BedrockshareAzure OpenAIshareLeans
United States1,06563%86957%Amazon Bedrock
United Kingdom1288%1087%even
Germany593%815%even
Canada573%362%even
India392%413%even
France352%393%even
Australia312%382%even
Singapore211%191%even
Brazil191%242%even
Sweden161%161%even
Japan141%––outside top 12
Poland141%––outside top 12
Netherlands––232%outside top 12
Spain––171%outside top 12
Postings by team (share of each tool's postings)
SegmentAmazon BedrockshareAzure OpenAIshareLeans
Data & AI2,78944%2,61047%Azure OpenAI
Software engineering1,49023%1,36424%even
IT operations & business systems61410%5029%even
Product, program & project management1973%1042%even
Sales1813%852%even
General management & consulting731%902%even
Customer service & success300%50%even
Engineering (non-software)260%341%even
Marketing & communications260%70%even
Business development & strategy200%80%even
Education & training170%50%even
construction and civil160%100%even
Unclassified100%40%even
Finance & accounting90%70%even
Legal, compliance & risk80%10%even
Quality, safety & environment80%50%even
Design & UX70%70%even
Human resources40%10%even
research and science40%––outside top 12
facilities cleaning and security20%––outside top 12
Administration & office10%––outside top 12
arts media and entertainment10%20%even
healthcare clinical10%––outside top 12
logistics warehouse and transport10%10%even
manufacturing and production10%––outside top 12
procurement and purchasing10%10%even
agriculture and environment––10%outside top 12
hospitality and food service––10%outside top 12
Go deeper

The companies behind each column

Companies using Amazon Bedrock →
Companies using Azure OpenAI →
LLM models & APIs ranked →

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Azure OpenAI is named by 1,525 companies in job postings and Amazon Bedrock by 1,687; 643 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/amazon-bedrock-vs-azure-openai)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Amazon Bedrock vs Azure OpenAI: questions

Which is more used, Amazon Bedrock or Azure OpenAI?

By companies naming it in their own job postings, Amazon Bedrock (1,687) over Azure OpenAI (1,525). By website-and-DNS footprint, Azure OpenAI (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Amazon Bedrock?

34% of Amazon Bedrock companies have 2 to 200 employees, against 30% for Azure OpenAI. 40% of Amazon Bedrock companies have over 1,000 employees, against 46% for Azure OpenAI.

Do companies run both?

643 companies name both in their postings, usually Amazon Bedrock in marketing and Azure OpenAI in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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