Azure Data Factory VS SQL Server Integration Services_
As of 4 November 2026, SQL Server Integration Services is named by 1,510 companies and Azure Data Factory by 2,199; Azure Data Factory skews to companies under 200 people (32% vs 36%), SQL Server Integration Services to companies over 1,000 (38% vs 41%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Azure Data Factory's script and mail records show on hundreds of thousands of small sites, SQL Server Integration Services rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Azure Data Factory: 2–200 employees
- 32%
- SQL Server Integration Services: 2–200 employees
- 36%
- Azure Data Factory: 1,000+ employees
- 41%
- SQL Server Integration Services: 1,000+ employees
- 38%
- Postings per company, 90 days
- 2.7 · 2.6
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Azure Data Factory | share | SQL Server Integration Services | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 33 | 2% | 20 | 1% | even |
| 2-10 employees | 122 | 6% | 81 | 5% | even |
| 11-50 employees | 222 | 10% | 174 | 12% | even |
| 51-200 employees | 365 | 17% | 285 | 19% | SQL Server Integration Services |
| 201-500 employees | 315 | 14% | 219 | 15% | even |
| 501-1000 employees | 241 | 11% | 164 | 11% | even |
| 1001-5000 employees | 408 | 19% | 280 | 19% | even |
| 5001-10000 employees | 134 | 6% | 82 | 5% | even |
| 10,001+ employees | 359 | 16% | 205 | 14% | Azure Data Factory |
| Segment | Azure Data Factory | share | SQL Server Integration Services | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 846 | 38% | 631 | 42% | SQL Server Integration Services |
| Business & finance services | 521 | 24% | 407 | 27% | SQL Server Integration Services |
| Manufacturing & industry | 256 | 12% | 93 | 6% | Azure Data Factory |
| Commerce & trade | 86 | 4% | 46 | 3% | even |
| Health care | 79 | 4% | 84 | 6% | even |
| Utilities & infrastructure | 72 | 3% | 41 | 3% | even |
| Public, community & associations | 69 | 3% | 53 | 4% | even |
| Consumer services & leisure | 67 | 3% | 43 | 3% | even |
| Property & construction | 58 | 3% | 28 | 2% | even |
| Transport, logistics & rental | 45 | 2% | 19 | 1% | even |
| Automotive | 35 | 2% | 15 | 1% | even |
| Media & content | 31 | 1% | 34 | 2% | even |
| Segment | Azure Data Factory | share | SQL Server Integration Services | share | Leans |
|---|---|---|---|---|---|
| United States | 1,188 | 54% | 916 | 61% | SQL Server Integration Services |
| United Kingdom | 169 | 8% | 82 | 5% | Azure Data Factory |
| Germany | 88 | 4% | 40 | 3% | even |
| Canada | 83 | 4% | 41 | 3% | even |
| Netherlands | 72 | 3% | 15 | 1% | Azure Data Factory |
| France | 64 | 3% | 45 | 3% | even |
| India | 61 | 3% | 55 | 4% | even |
| Australia | 39 | 2% | 26 | 2% | even |
| Sweden | 32 | 1% | – | – | outside top 12 |
| Belgium | 29 | 1% | 12 | 1% | even |
| Poland | 28 | 1% | 14 | 1% | even |
| Brazil | 26 | 1% | – | – | outside top 12 |
| Spain | – | – | 15 | 1% | outside top 12 |
| Denmark | – | – | 12 | 1% | outside top 12 |
| Segment | Azure Data Factory | share | SQL Server Integration Services | share | Leans |
|---|---|---|---|---|---|
| Data & AI | 5,212 | 66% | 2,139 | 36% | Azure Data Factory |
| Software engineering | 971 | 12% | 1,787 | 30% | SQL Server Integration Services |
| IT operations & business systems | 612 | 8% | 933 | 16% | SQL Server Integration Services |
| Product, program & project management | 75 | 1% | 80 | 1% | even |
| Engineering (non-software) | 57 | 1% | 46 | 1% | even |
| Sales | 39 | 0% | 17 | 0% | even |
| General management & consulting | 35 | 0% | 18 | 0% | even |
| Legal, compliance & risk | 19 | 0% | 8 | 0% | even |
| Customer service & success | 17 | 0% | 16 | 0% | even |
| Finance & accounting | 14 | 0% | 24 | 0% | even |
| Quality, safety & environment | 10 | 0% | 4 | 0% | even |
| Marketing & communications | 8 | 0% | 3 | 0% | even |
| construction and civil | 6 | 0% | 2 | 0% | even |
| skilled trades and field service | 6 | 0% | – | – | outside top 12 |
| Unclassified | 6 | 0% | 41 | 1% | even |
| hospitality and food service | 4 | 0% | – | – | outside top 12 |
| Human resources | 3 | 0% | 5 | 0% | even |
| logistics warehouse and transport | 3 | 0% | 7 | 0% | even |
| real estate and property | 3 | 0% | – | – | outside top 12 |
| Administration & office | 2 | 0% | 13 | 0% | even |
| Business development & strategy | 2 | 0% | 4 | 0% | even |
| Design & UX | 2 | 0% | – | – | outside top 12 |
| research and science | 2 | 0% | – | – | outside top 12 |
| Education & training | 1 | 0% | 2 | 0% | even |
| manufacturing and production | 1 | 0% | – | – | outside top 12 |
| Retail & store operations | 1 | 0% | – | – | outside top 12 |
| healthcare clinical | – | – | 11 | 0% | outside top 12 |
| social care and community | – | – | 10 | 0% | outside top 12 |
| arts media and entertainment | – | – | 1 | 0% | outside top 12 |
| public safety and protective services | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Azure Data Factory →
Companies using SQL Server Integration Services →
etl elt transformation ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
SQL Server Integration Services is named by 1,510 companies in job postings and Azure Data Factory by 2,199; 569 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/azure-data-factory-vs-sql-server-integration-services)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Azure Data Factory vs SQL Server Integration Services: questions
Which is more used, Azure Data Factory or SQL Server Integration Services?
By companies naming it in their own job postings, Azure Data Factory (2,199) over SQL Server Integration Services (1,510). By website-and-DNS footprint, SQL Server Integration Services (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Azure Data Factory?
32% of Azure Data Factory companies have 2 to 200 employees, against 36% for SQL Server Integration Services. 41% of Azure Data Factory companies have over 1,000 employees, against 38% for SQL Server Integration Services.
Do companies run both?
569 companies name both in their postings, usually Azure Data Factory in marketing and SQL Server Integration Services in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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