Azure DevOps VS Bitbucket_
As of 4 November 2026, Bitbucket is named by 1,720 companies and Azure DevOps by 6,393; Azure DevOps skews to companies under 200 people (38% vs 44%), Bitbucket to companies over 1,000 (32% vs 36%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Azure DevOps's script and mail records show on hundreds of thousands of small sites, Bitbucket rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Azure DevOps: 2–200 employees
- 38%
- Bitbucket: 2–200 employees
- 44%
- Azure DevOps: 1,000+ employees
- 36%
- Bitbucket: 1,000+ employees
- 32%
- Postings per company, 90 days
- 3.9 · 3.6
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Azure DevOps | share | Bitbucket | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 96 | 2% | 37 | 2% | even |
| 2-10 employees | 362 | 6% | 116 | 7% | even |
| 11-50 employees | 779 | 12% | 279 | 16% | Bitbucket |
| 51-200 employees | 1,266 | 20% | 369 | 21% | even |
| 201-500 employees | 924 | 14% | 239 | 14% | even |
| 501-1000 employees | 688 | 11% | 136 | 8% | Azure DevOps |
| 1001-5000 employees | 1,168 | 18% | 233 | 14% | Azure DevOps |
| 5001-10000 employees | 352 | 6% | 80 | 5% | even |
| 10,001+ employees | 758 | 12% | 231 | 13% | even |
| Segment | Azure DevOps | share | Bitbucket | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 2,746 | 43% | 857 | 50% | Bitbucket |
| Business & finance services | 1,501 | 23% | 400 | 23% | even |
| Manufacturing & industry | 688 | 11% | 202 | 12% | even |
| Commerce & trade | 212 | 3% | 54 | 3% | even |
| Utilities & infrastructure | 193 | 3% | 33 | 2% | even |
| Public, community & associations | 181 | 3% | 30 | 2% | even |
| Consumer services & leisure | 170 | 3% | 36 | 2% | even |
| Health care | 159 | 2% | 19 | 1% | even |
| Property & construction | 143 | 2% | 15 | 1% | even |
| Media & content | 135 | 2% | 35 | 2% | even |
| Transport, logistics & rental | 112 | 2% | 16 | 1% | even |
| Automotive | 83 | 1% | – | – | outside top 12 |
| Hospitality & travel | – | – | 12 | 1% | outside top 12 |
| Segment | Azure DevOps | share | Bitbucket | share | Leans |
|---|---|---|---|---|---|
| United States | 3,403 | 53% | 953 | 55% | Bitbucket |
| United Kingdom | 482 | 8% | 121 | 7% | even |
| Germany | 309 | 5% | 58 | 3% | even |
| Canada | 216 | 3% | 47 | 3% | even |
| Netherlands | 192 | 3% | 24 | 1% | even |
| India | 177 | 3% | 81 | 5% | even |
| France | 166 | 3% | 48 | 3% | even |
| Australia | 121 | 2% | 34 | 2% | even |
| Brazil | 110 | 2% | 17 | 1% | even |
| Sweden | 89 | 1% | 21 | 1% | even |
| Belgium | 83 | 1% | – | – | outside top 12 |
| Switzerland | 74 | 1% | – | – | outside top 12 |
| Spain | – | – | 25 | 1% | outside top 12 |
| Poland | – | – | 18 | 1% | outside top 12 |
| Segment | Azure DevOps | share | Bitbucket | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 15,776 | 49% | 5,713 | 68% | Bitbucket |
| IT operations & business systems | 5,191 | 16% | 618 | 7% | Azure DevOps |
| Data & AI | 3,426 | 11% | 523 | 6% | Azure DevOps |
| Product, program & project management | 2,743 | 8% | 84 | 1% | Azure DevOps |
| Engineering (non-software) | 618 | 2% | 448 | 5% | Bitbucket |
| Quality, safety & environment | 296 | 1% | 24 | 0% | even |
| General management & consulting | 177 | 1% | 5 | 0% | even |
| Customer service & success | 129 | 0% | 38 | 0% | even |
| Sales | 103 | 0% | 41 | 0% | even |
| Finance & accounting | 77 | 0% | 5 | 0% | even |
| Legal, compliance & risk | 50 | 0% | 11 | 0% | even |
| Design & UX | 47 | 0% | 10 | 0% | even |
| Unclassified | 47 | 0% | 13 | 0% | even |
| construction and civil | 45 | 0% | 6 | 0% | even |
| Administration & office | 42 | 0% | 27 | 0% | even |
| arts media and entertainment | 24 | 0% | 4 | 0% | even |
| Marketing & communications | 22 | 0% | 8 | 0% | even |
| skilled trades and field service | 18 | 0% | 1 | 0% | even |
| Education & training | 16 | 0% | 2 | 0% | even |
| Human resources | 15 | 0% | 1 | 0% | even |
| logistics warehouse and transport | 15 | 0% | – | – | outside top 12 |
| Business development & strategy | 7 | 0% | 3 | 0% | even |
| research and science | 7 | 0% | 3 | 0% | even |
| facilities cleaning and security | 5 | 0% | – | – | outside top 12 |
| hospitality and food service | 4 | 0% | – | – | outside top 12 |
| procurement and purchasing | 3 | 0% | – | – | outside top 12 |
| healthcare clinical | 2 | 0% | – | – | outside top 12 |
| social care and community | 2 | 0% | – | – | outside top 12 |
| manufacturing and production | 1 | 0% | – | – | outside top 12 |
| Retail & store operations | 1 | 0% | 1 | 0% | even |
The companies behind each column
Companies using Azure DevOps →
Companies using Bitbucket →
version control code hosting ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Bitbucket is named by 1,720 companies in job postings and Azure DevOps by 6,393; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/azure-devops-vs-bitbucket)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Azure DevOps vs Bitbucket: questions
Which is more used, Azure DevOps or Bitbucket?
By companies naming it in their own job postings, Azure DevOps (6,393) over Bitbucket (1,720). By website-and-DNS footprint, Bitbucket (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Azure DevOps?
38% of Azure DevOps companies have 2 to 200 employees, against 44% for Bitbucket. 36% of Azure DevOps companies have over 1,000 employees, against 32% for Bitbucket.
Do companies run both?
0 companies name both in their postings, usually Azure DevOps in marketing and Bitbucket in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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