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Fleetora · first roles in DEBlackboard Learn VS Canvas LMS_
As of 4 November 2026, Canvas LMS is named by 1,064 companies and Blackboard Learn by 281; Blackboard Learn skews to companies under 200 people (28% vs 41%), Canvas LMS to companies over 1,000 (29% vs 34%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Blackboard Learn's script and mail records show on hundreds of thousands of small sites, Canvas LMS rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Blackboard Learn: 2–200 employees
- 28%
- Canvas LMS: 2–200 employees
- 41%
- Blackboard Learn: 1,000+ employees
- 34%
- Canvas LMS: 1,000+ employees
- 29%
- Postings per company, 90 days
- 5.8 · 3.2
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Blackboard Learn | share | Canvas LMS | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 4 | 1% | 36 | 3% | even |
| 2-10 employees | 9 | 3% | 74 | 7% | Canvas LMS |
| 11-50 employees | 18 | 6% | 148 | 14% | Canvas LMS |
| 51-200 employees | 51 | 18% | 211 | 20% | even |
| 201-500 employees | 58 | 21% | 156 | 15% | Blackboard Learn |
| 501-1000 employees | 45 | 16% | 129 | 12% | Blackboard Learn |
| 1001-5000 employees | 58 | 21% | 177 | 17% | Blackboard Learn |
| 5001-10000 employees | 17 | 6% | 49 | 5% | even |
| 10,001+ employees | 21 | 7% | 84 | 8% | even |
| Segment | Blackboard Learn | share | Canvas LMS | share | Leans |
|---|---|---|---|---|---|
| Consumer services & leisure | 187 | 67% | 430 | 40% | Blackboard Learn |
| Technology & software | 26 | 9% | 251 | 24% | Canvas LMS |
| Public, community & associations | 21 | 7% | 85 | 8% | even |
| Business & finance services | 17 | 6% | 110 | 10% | Canvas LMS |
| Health care | 13 | 5% | 22 | 2% | Blackboard Learn |
| Manufacturing & industry | 7 | 2% | 42 | 4% | even |
| Media & content | 6 | 2% | 50 | 5% | Canvas LMS |
| Commerce & trade | 2 | 1% | 19 | 2% | even |
| Property & construction | 1 | 0% | 22 | 2% | even |
| Utilities & infrastructure | 1 | 0% | 14 | 1% | even |
| Hospitality & travel | – | – | 10 | 1% | outside top 12 |
| Automotive | – | – | 4 | 0% | outside top 12 |
| Segment | Blackboard Learn | share | Canvas LMS | share | Leans |
|---|---|---|---|---|---|
| United States | 232 | 83% | 724 | 68% | Blackboard Learn |
| Canada | 8 | 3% | 30 | 3% | even |
| United Kingdom | 8 | 3% | 46 | 4% | even |
| United Arab Emirates | 4 | 1% | 7 | 1% | even |
| Australia | 4 | 1% | 29 | 3% | even |
| Spain | 3 | 1% | – | – | outside top 12 |
| Singapore | 3 | 1% | 10 | 1% | even |
| Germany | 2 | 1% | 29 | 3% | Canvas LMS |
| India | 2 | 1% | 28 | 3% | even |
| Cyprus | 1 | 0% | – | – | outside top 12 |
| Lithuania | 1 | 0% | – | – | outside top 12 |
| PR | 1 | 0% | – | – | outside top 12 |
| France | – | – | 13 | 1% | outside top 12 |
| Brazil | – | – | 10 | 1% | outside top 12 |
| Sweden | – | – | 9 | 1% | outside top 12 |
| Switzerland | – | – | 8 | 1% | outside top 12 |
| Segment | Blackboard Learn | share | Canvas LMS | share | Leans |
|---|---|---|---|---|---|
| Education & training | 980 | 47% | 2,006 | 40% | Blackboard Learn |
| Marketing & communications | 837 | 40% | 855 | 17% | Blackboard Learn |
| IT operations & business systems | 23 | 1% | 209 | 4% | Canvas LMS |
| Administration & office | 16 | 1% | 53 | 1% | even |
| Product, program & project management | 16 | 1% | 68 | 1% | even |
| Software engineering | 11 | 1% | 794 | 16% | Canvas LMS |
| Data & AI | 8 | 0% | 58 | 1% | even |
| healthcare clinical | 8 | 0% | 13 | 0% | even |
| arts media and entertainment | 7 | 0% | 51 | 1% | even |
| Customer service & success | 7 | 0% | 34 | 1% | even |
| Unclassified | 6 | 0% | 15 | 0% | even |
| social care and community | 5 | 0% | 17 | 0% | even |
| Sales | 4 | 0% | 29 | 1% | even |
| Design & UX | 3 | 0% | 67 | 1% | even |
| personal care and wellness | 3 | 0% | 7 | 0% | even |
| Business development & strategy | 2 | 0% | 7 | 0% | even |
| Engineering (non-software) | 2 | 0% | 12 | 0% | even |
| General management & consulting | 2 | 0% | 8 | 0% | even |
| Finance & accounting | 1 | 0% | 12 | 0% | even |
| Human resources | 1 | 0% | 23 | 0% | even |
| Legal, compliance & risk | 1 | 0% | 3 | 0% | even |
| public safety and protective services | 1 | 0% | – | – | outside top 12 |
| Quality, safety & environment | 1 | 0% | 15 | 0% | even |
| research and science | 1 | 0% | 15 | 0% | even |
| skilled trades and field service | 1 | 0% | 4 | 0% | even |
| Travel, leisure & events | 1 | 0% | 25 | 0% | even |
| logistics warehouse and transport | – | – | 20 | 0% | outside top 12 |
| construction and civil | – | – | 15 | 0% | outside top 12 |
| procurement and purchasing | – | – | 6 | 0% | outside top 12 |
| agriculture and environment | – | – | 1 | 0% | outside top 12 |
| manufacturing and production | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Blackboard Learn →
Companies using Canvas LMS →
academic lms ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Canvas LMS is named by 1,064 companies in job postings and Blackboard Learn by 281; 142 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/blackboard-learn-vs-instructure-canvas)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Blackboard Learn vs Canvas LMS: questions
Which is more used, Blackboard Learn or Canvas LMS?
By companies naming it in their own job postings, Canvas LMS (1,064) over Blackboard Learn (281). By website-and-DNS footprint, Canvas LMS (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Blackboard Learn?
28% of Blackboard Learn companies have 2 to 200 employees, against 41% for Canvas LMS. 34% of Blackboard Learn companies have over 1,000 employees, against 29% for Canvas LMS.
Do companies run both?
142 companies name both in their postings, usually Blackboard Learn in marketing and Canvas LMS in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
Get either list your way
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with the person who owns it
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