Entrata VS RealPage
As of 5 November 2026, RealPage is named by 228 companies and Entrata by 158; Entrata skews to companies under 200 people (41% vs 43%), RealPage to companies over 1,000 (15% vs 15%).
As of 5 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Entrata's script and mail records show on hundreds of thousands of small sites, RealPage rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Entrata: 2–200 employees
- 41%
- RealPage: 2–200 employees
- 43%
- Entrata: 1,000+ employees
- 15%
- RealPage: 1,000+ employees
- 15%
- Postings per company, 90 days
- 12.2 · 5.6
- Website or DNS footprint
- 192 · 315
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Entrata | share | RealPage | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 1% | 1 | 0% | even |
| 2-10 employees | 9 | 6% | 16 | 7% | even |
| 11-50 employees | 13 | 8% | 18 | 8% | even |
| 51-200 employees | 42 | 27% | 65 | 29% | even |
| 201-500 employees | 40 | 25% | 56 | 25% | even |
| 501-1000 employees | 29 | 18% | 38 | 17% | even |
| 1001-5000 employees | 17 | 11% | 27 | 12% | even |
| 5001-10000 employees | 2 | 1% | 2 | 1% | even |
| 10,001+ employees | 4 | 3% | 5 | 2% | even |
| Segment | Entrata | share | RealPage | share | Leans |
|---|---|---|---|---|---|
| Property & construction | 109 | 69% | 127 | 56% | Entrata |
| Business & finance services | 33 | 21% | 45 | 20% | even |
| Public, community & associations | 5 | 3% | 19 | 8% | RealPage |
| Technology & software | 5 | 3% | 14 | 6% | RealPage |
| Media & content | 3 | 2% | 5 | 2% | even |
| Health care | 1 | 1% | 12 | 5% | RealPage |
| Hospitality & travel | 1 | 1% | – | – | outside top 12 |
| Manufacturing & industry | 1 | 1% | 2 | 1% | even |
| Consumer services & leisure | – | – | 2 | 1% | outside top 12 |
| Agriculture & forestry | – | – | 1 | 0% | outside top 12 |
| Transport, logistics & rental | – | – | 1 | 0% | outside top 12 |
| Segment | Entrata | share | RealPage | share | Leans |
|---|---|---|---|---|---|
| United States | 154 | 97% | 219 | 96% | even |
| Canada | 1 | 1% | 3 | 1% | even |
| Singapore | 1 | 1% | – | – | outside top 12 |
| United Kingdom | – | – | 1 | 0% | outside top 12 |
| India | – | – | 1 | 0% | outside top 12 |
| Segment | Entrata | share | RealPage | share | Leans |
|---|---|---|---|---|---|
| Real estate and property | 1,520 | 73% | 881 | 57% | Entrata |
| Skilled trades and field service | 231 | 11% | 151 | 10% | even |
| Finance & accounting | 42 | 2% | 121 | 8% | RealPage |
| Hospitality and food service | 27 | 1% | 14 | 1% | even |
| Sales | 23 | 1% | 31 | 2% | even |
| Facilities cleaning and security | 20 | 1% | 14 | 1% | even |
| General management & consulting | 20 | 1% | 40 | 3% | even |
| Marketing & communications | 20 | 1% | 8 | 1% | even |
| Social care and community | 20 | 1% | 10 | 1% | even |
| IT operations & business systems | 19 | 1% | 21 | 1% | even |
| Data & AI | 13 | 1% | 14 | 1% | even |
| Customer service & success | 8 | 0% | 23 | 1% | even |
| Product, program & project management | 6 | 0% | 37 | 2% | RealPage |
| Business development & strategy | 5 | 0% | 6 | 0% | even |
| Legal, compliance & risk | 5 | 0% | 23 | 1% | even |
| Education & training | 4 | 0% | 13 | 1% | even |
| Retail & store operations | 4 | 0% | – | – | outside top 12 |
| Software engineering | 4 | 0% | 12 | 1% | even |
| Administration & office | 1 | 0% | 7 | 0% | even |
| Construction and civil | 1 | 0% | 7 | 0% | even |
| Human resources | 1 | 0% | 1 | 0% | even |
| Procurement and purchasing | 1 | 0% | – | – | outside top 12 |
| Travel, leisure & events | 1 | 0% | – | – | outside top 12 |
| Design & UX | – | – | 1 | 0% | outside top 12 |
| Unclassified | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Entrata →
Companies using RealPage →
property facilities management ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
RealPage is named by 228 companies in job postings and Entrata by 158; 56 name both. (Breaknorm, 5 November 2026, https://breaknorm.co/compare/entrata-vs-realpage)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Entrata vs RealPage: questions
Which is more used, Entrata or RealPage?
By companies naming it in their own job postings, RealPage (228) over Entrata (158). By website-and-DNS footprint, RealPage (315 vs 192), because its scripts and mail records sit on many small company sites.
Who chooses Entrata?
41% of Entrata companies have 2 to 200 employees, against 43% for RealPage. 15% of Entrata companies have over 1,000 employees, against 15% for RealPage.
Do companies run both?
56 companies name both in their postings, usually Entrata in marketing and RealPage in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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with the person who owns it
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