Shipvane · 4 AE roles
Marco E. · joined Cargolio
Fleetora · first roles in DEGeotab VS Samsara_
As of 4 November 2026, Samsara is named by 292 companies and Geotab by 101; Geotab skews to companies under 200 people (27% vs 33%), Samsara to companies over 1,000 (33% vs 47%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Geotab's script and mail records show on hundreds of thousands of small sites, Samsara rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Geotab: 2–200 employees
- 27%
- Samsara: 2–200 employees
- 33%
- Geotab: 1,000+ employees
- 47%
- Samsara: 1,000+ employees
- 33%
- Postings per company, 90 days
- 2.8 · 2.7
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Geotab | share | Samsara | share | Leans |
|---|---|---|---|---|---|
| 2-10 employees | 8 | 8% | 21 | 7% | even |
| 11-50 employees | 9 | 9% | 19 | 7% | Geotab |
| 51-200 employees | 10 | 10% | 57 | 20% | Samsara |
| 201-500 employees | 18 | 18% | 56 | 19% | even |
| 501-1000 employees | 9 | 9% | 36 | 12% | Samsara |
| 1001-5000 employees | 27 | 27% | 58 | 20% | Geotab |
| 5001-10000 employees | 7 | 7% | 12 | 4% | Geotab |
| 10,001+ employees | 13 | 13% | 26 | 9% | Geotab |
| Self-employed | – | – | 7 | 2% | outside top 12 |
| Segment | Geotab | share | Samsara | share | Leans |
|---|---|---|---|---|---|
| Transport, logistics & rental | 17 | 17% | 57 | 20% | Samsara |
| Utilities & infrastructure | 14 | 14% | 31 | 11% | Geotab |
| Manufacturing & industry | 13 | 13% | 31 | 11% | Geotab |
| Commerce & trade | 11 | 11% | 56 | 19% | Samsara |
| Business & finance services | 10 | 10% | 18 | 6% | Geotab |
| Property & construction | 10 | 10% | 32 | 11% | even |
| Automotive | 7 | 7% | 6 | 2% | Geotab |
| Public, community & associations | 5 | 5% | 10 | 3% | even |
| Health care | 4 | 4% | 6 | 2% | even |
| Technology & software | 4 | 4% | 20 | 7% | Samsara |
| Consumer services & leisure | 3 | 3% | 6 | 2% | even |
| Media & content | 2 | 2% | – | – | outside top 12 |
| Agriculture & forestry | – | – | 10 | 3% | outside top 12 |
| Segment | Geotab | share | Samsara | share | Leans |
|---|---|---|---|---|---|
| United States | 73 | 72% | 255 | 87% | Samsara |
| Canada | 16 | 16% | 12 | 4% | Geotab |
| United Arab Emirates | 1 | 1% | 1 | 0% | even |
| AO | 1 | 1% | 1 | 0% | even |
| Brazil | 1 | 1% | – | – | outside top 12 |
| Italy | 1 | 1% | – | – | outside top 12 |
| PH | 1 | 1% | 1 | 0% | even |
| Poland | 1 | 1% | – | – | outside top 12 |
| Sweden | 1 | 1% | – | – | outside top 12 |
| United Kingdom | – | – | 5 | 2% | outside top 12 |
| Spain | – | – | 2 | 1% | outside top 12 |
| France | – | – | 2 | 1% | outside top 12 |
| Switzerland | – | – | 1 | 0% | outside top 12 |
| India | – | – | 1 | 0% | outside top 12 |
| PA | – | – | 1 | 0% | outside top 12 |
| Segment | Geotab | share | Samsara | share | Leans |
|---|---|---|---|---|---|
| logistics warehouse and transport | 123 | 36% | 471 | 51% | Samsara |
| skilled trades and field service | 25 | 7% | 39 | 4% | Geotab |
| Quality, safety & environment | 21 | 6% | 42 | 5% | even |
| Sales | 18 | 5% | 42 | 5% | even |
| Business development & strategy | 14 | 4% | 7 | 1% | Geotab |
| Software engineering | 10 | 3% | 24 | 3% | even |
| Product, program & project management | 9 | 3% | 35 | 4% | even |
| IT operations & business systems | 8 | 2% | 11 | 1% | even |
| General management & consulting | 7 | 2% | 17 | 2% | even |
| Data & AI | 6 | 2% | 15 | 2% | even |
| real estate and property | 6 | 2% | – | – | outside top 12 |
| facilities cleaning and security | 5 | 1% | 1 | 0% | even |
| Customer service & success | 4 | 1% | 54 | 6% | Samsara |
| Engineering (non-software) | 4 | 1% | 5 | 1% | even |
| Finance & accounting | 4 | 1% | 6 | 1% | even |
| Unclassified | 4 | 1% | 6 | 1% | even |
| Legal, compliance & risk | 3 | 1% | 9 | 1% | even |
| Administration & office | 2 | 1% | 6 | 1% | even |
| Design & UX | 2 | 1% | 2 | 0% | even |
| Marketing & communications | 2 | 1% | 3 | 0% | even |
| Retail & store operations | 2 | 1% | 4 | 0% | even |
| construction and civil | 1 | 0% | 9 | 1% | even |
| Education & training | 1 | 0% | 8 | 1% | even |
| Human resources | 1 | 0% | 1 | 0% | even |
| Travel, leisure & events | 1 | 0% | 1 | 0% | even |
| healthcare clinical | – | – | 3 | 0% | outside top 12 |
| agriculture and environment | – | – | 1 | 0% | outside top 12 |
| social care and community | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Geotab →
Companies using Samsara →
fleet telematics ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Samsara is named by 292 companies in job postings and Geotab by 101; 27 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/geotab-vs-samsara)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Geotab vs Samsara: questions
Which is more used, Geotab or Samsara?
By companies naming it in their own job postings, Samsara (292) over Geotab (101). By website-and-DNS footprint, Samsara (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Geotab?
27% of Geotab companies have 2 to 200 employees, against 33% for Samsara. 47% of Geotab companies have over 1,000 employees, against 33% for Samsara.
Do companies run both?
27 companies name both in their postings, usually Geotab in marketing and Samsara in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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