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Gong VS Highspot_
As of 4 November 2026, Highspot is named by 180 companies and Gong by 1,107; Gong skews to companies under 200 people (46% vs 24%), Highspot to companies over 1,000 (46% vs 18%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Gong's script and mail records show on hundreds of thousands of small sites, Highspot rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Gong: 2–200 employees
- 46%
- Highspot: 2–200 employees
- 24%
- Gong: 1,000+ employees
- 18%
- Highspot: 1,000+ employees
- 46%
- Postings per company, 90 days
- 2.1 · 2.1
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Gong | share | Highspot | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 31 | 3% | 2 | 1% | even |
| 2-10 employees | 87 | 8% | 14 | 8% | even |
| 11-50 employees | 144 | 13% | 7 | 4% | Gong |
| 51-200 employees | 281 | 25% | 23 | 13% | Gong |
| 201-500 employees | 233 | 21% | 29 | 16% | Gong |
| 501-1000 employees | 135 | 12% | 22 | 12% | even |
| 1001-5000 employees | 147 | 13% | 56 | 31% | Highspot |
| 5001-10000 employees | 21 | 2% | 15 | 8% | Highspot |
| 10,001+ employees | 28 | 3% | 12 | 7% | Highspot |
| Segment | Gong | share | Highspot | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 822 | 74% | 120 | 67% | Gong |
| Business & finance services | 150 | 14% | 24 | 13% | even |
| Consumer services & leisure | 35 | 3% | 7 | 4% | even |
| Media & content | 35 | 3% | 6 | 3% | even |
| Manufacturing & industry | 17 | 2% | 13 | 7% | Highspot |
| Transport, logistics & rental | 9 | 1% | 1 | 1% | even |
| Utilities & infrastructure | 9 | 1% | 1 | 1% | even |
| Commerce & trade | 8 | 1% | 4 | 2% | even |
| Health care | 8 | 1% | 1 | 1% | even |
| Public, community & associations | 5 | 0% | – | – | outside top 12 |
| Hospitality & travel | 4 | 0% | 2 | 1% | even |
| Property & construction | 4 | 0% | 1 | 1% | even |
| Segment | Gong | share | Highspot | share | Leans |
|---|---|---|---|---|---|
| United States | 882 | 80% | 148 | 82% | Highspot |
| United Kingdom | 83 | 7% | 11 | 6% | even |
| Canada | 19 | 2% | 3 | 2% | even |
| Australia | 18 | 2% | 2 | 1% | even |
| Germany | 17 | 2% | 5 | 3% | even |
| France | 8 | 1% | 1 | 1% | even |
| India | 6 | 1% | 2 | 1% | even |
| Brazil | 5 | 0% | – | – | outside top 12 |
| Switzerland | 4 | 0% | – | – | outside top 12 |
| Singapore | 4 | 0% | – | – | outside top 12 |
| Ireland | 3 | 0% | – | – | outside top 12 |
| Netherlands | 3 | 0% | 1 | 1% | even |
| Finland | – | – | 1 | 1% | outside top 12 |
| Saudi Arabia | – | – | 1 | 1% | outside top 12 |
| Segment | Gong | share | Highspot | share | Leans |
|---|---|---|---|---|---|
| Sales | 2,037 | 71% | 311 | 67% | Gong |
| Marketing & communications | 126 | 4% | 42 | 9% | Highspot |
| Customer service & success | 123 | 4% | 8 | 2% | Gong |
| IT operations & business systems | 79 | 3% | 4 | 1% | even |
| Business development & strategy | 75 | 3% | 15 | 3% | even |
| Software engineering | 57 | 2% | 3 | 1% | even |
| Product, program & project management | 43 | 1% | 4 | 1% | even |
| Data & AI | 42 | 1% | 3 | 1% | even |
| Finance & accounting | 20 | 1% | 5 | 1% | even |
| Human resources | 17 | 1% | 16 | 3% | Highspot |
| General management & consulting | 16 | 1% | 1 | 0% | even |
| Unclassified | 5 | 0% | 1 | 0% | even |
| Quality, safety & environment | 4 | 0% | – | – | outside top 12 |
| Administration & office | 3 | 0% | – | – | outside top 12 |
| Design & UX | 3 | 0% | – | – | outside top 12 |
| Engineering (non-software) | 3 | 0% | – | – | outside top 12 |
| Education & training | 2 | 0% | 6 | 1% | even |
| logistics warehouse and transport | 2 | 0% | – | – | outside top 12 |
| Retail & store operations | 2 | 0% | – | – | outside top 12 |
| manufacturing and production | 1 | 0% | – | – | outside top 12 |
| procurement and purchasing | 1 | 0% | – | – | outside top 12 |
The companies behind each column
Companies using Gong →
Companies using Highspot →
Revenue intelligence ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Highspot is named by 180 companies in job postings and Gong by 1,107; 80 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/gong-vs-highspot)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Gong vs Highspot: questions
Which is more used, Gong or Highspot?
By companies naming it in their own job postings, Gong (1,107) over Highspot (180). By website-and-DNS footprint, Highspot (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Gong?
46% of Gong companies have 2 to 200 employees, against 24% for Highspot. 18% of Gong companies have over 1,000 employees, against 46% for Highspot.
Do companies run both?
80 companies name both in their postings, usually Gong in marketing and Highspot in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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