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Great Expectations VS Unity Catalog_

As of 4 November 2026, Unity Catalog is named by 835 companies and Great Expectations by 287; Great Expectations skews to companies under 200 people (39% vs 26%), Unity Catalog to companies over 1,000 (47% vs 33%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Great Expectations's script and mail records show on hundreds of thousands of small sites, Unity Catalog rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Great Expectations: 2–200 employees
39%
Unity Catalog: 2–200 employees
26%
Great Expectations: 1,000+ employees
33%
Unity Catalog: 1,000+ employees
47%
Postings per company, 90 days
1.8 · 4.8
Website or DNS footprint
0 · 0
287companies name Great Expectations
835companies name Unity Catalog
66name both
520 · 4,048postings in 90 days, Great Expectations · Unity Catalog
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentGreat ExpectationsshareUnity CatalogshareLeans
Self-employed83%172%even
2-10 employees186%283%Great Expectations
11-50 employees3613%546%Great Expectations
51-200 employees5921%13416%Great Expectations
201-500 employees3412%10212%even
501-1000 employees3613%10713%even
1001-5000 employees5017%15418%even
5001-10000 employees166%617%even
10,001+ employees3010%17821%Unity Catalog
By industry
SegmentGreat ExpectationsshareUnity CatalogshareLeans
Technology & software13647%30737%Great Expectations
Business & finance services6121%21526%Unity Catalog
Manufacturing & industry197%10112%Unity Catalog
Commerce & trade176%334%even
Utilities & infrastructure124%263%even
Public, community & associations93%223%even
Media & content83%192%even
Consumer services & leisure72%213%even
Health care52%213%even
Hospitality & travel52%––outside top 12
Property & construction31%233%even
Transport, logistics & rental31%182%even
Automotive––152%outside top 12
By country
SegmentGreat ExpectationsshareUnity CatalogshareLeans
United States19267%49559%Great Expectations
United Kingdom207%526%even
France103%202%even
Canada62%344%even
Germany62%334%even
Brazil52%192%even
India52%162%even
Australia41%182%even
Belgium41%101%even
Sweden41%142%even
Netherlands31%132%even
Switzerland21%101%even
Postings by team (share of each tool's postings)
SegmentGreat ExpectationsshareUnity CatalogshareLeans
Data & AI38962%2,60153%Great Expectations
Software engineering6410%61412%Unity Catalog
IT operations & business systems234%3487%Unity Catalog
Engineering (non-software)223%130%Great Expectations
Quality, safety & environment173%50%Great Expectations
Product, program & project management102%1383%even
Legal, compliance & risk61%220%even
skilled trades and field service51%––outside top 12
Sales41%53411%Unity Catalog
Customer service & success20%271%even
real estate and property20%––outside top 12
Education & training10%––outside top 12
Finance & accounting10%230%even
General management & consulting10%230%even
hospitality and food service10%10%even
personal care and wellness10%––outside top 12
research and science10%––outside top 12
Human resources––311%outside top 12
Marketing & communications––281%outside top 12
Business development & strategy––240%outside top 12
Design & UX––110%outside top 12
Administration & office––70%outside top 12
arts media and entertainment––40%outside top 12
Travel, leisure & events––40%outside top 12
facilities cleaning and security––30%outside top 12
Unclassified––30%outside top 12
procurement and purchasing––20%outside top 12
construction and civil––10%outside top 12
healthcare clinical––10%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Unity Catalog is named by 835 companies in job postings and Great Expectations by 287; 66 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/great-expectations-vs-unity-catalog)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Great Expectations vs Unity Catalog: questions

Which is more used, Great Expectations or Unity Catalog?

By companies naming it in their own job postings, Unity Catalog (835) over Great Expectations (287). By website-and-DNS footprint, Unity Catalog (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Great Expectations?

39% of Great Expectations companies have 2 to 200 employees, against 26% for Unity Catalog. 33% of Great Expectations companies have over 1,000 employees, against 47% for Unity Catalog.

Do companies run both?

66 companies name both in their postings, usually Great Expectations in marketing and Unity Catalog in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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