Shipvane · 4 AE roles
Marco E. · joined Cargolio
Fleetora · first roles in DEHoudini VS Lottie_
As of 4 November 2026, Lottie is named by 232 companies and Houdini by 218; Houdini skews to companies under 200 people (57% vs 68%), Lottie to companies over 1,000 (10% vs 13%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Houdini's script and mail records show on hundreds of thousands of small sites, Lottie rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Houdini: 2–200 employees
- 57%
- Lottie: 2–200 employees
- 68%
- Houdini: 1,000+ employees
- 13%
- Lottie: 1,000+ employees
- 10%
- Postings per company, 90 days
- 3.7 · 3.7
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Houdini | share | Lottie | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 14 | 6% | 23 | 10% | Lottie |
| 2-10 employees | 27 | 12% | 43 | 19% | Lottie |
| 11-50 employees | 45 | 21% | 77 | 33% | Lottie |
| 51-200 employees | 52 | 24% | 37 | 16% | Houdini |
| 201-500 employees | 35 | 16% | 17 | 7% | Houdini |
| 501-1000 employees | 16 | 7% | 11 | 5% | Houdini |
| 1001-5000 employees | 14 | 6% | 13 | 6% | even |
| 5001-10000 employees | 6 | 3% | 3 | 1% | even |
| 10,001+ employees | 9 | 4% | 8 | 3% | even |
| Segment | Houdini | share | Lottie | share | Leans |
|---|---|---|---|---|---|
| Media & content | 88 | 40% | 19 | 8% | Houdini |
| Business & finance services | 73 | 33% | 73 | 31% | Houdini |
| Technology & software | 20 | 9% | 120 | 52% | Lottie |
| Consumer services & leisure | 14 | 6% | 4 | 2% | Houdini |
| Manufacturing & industry | 8 | 4% | 5 | 2% | even |
| Public, community & associations | 6 | 3% | 4 | 2% | even |
| Property & construction | 4 | 2% | – | – | outside top 12 |
| Commerce & trade | 3 | 1% | 2 | 1% | even |
| Utilities & infrastructure | 2 | 1% | 1 | 0% | even |
| Transport, logistics & rental | – | – | 3 | 1% | outside top 12 |
| Automotive | – | – | 1 | 0% | outside top 12 |
| Segment | Houdini | share | Lottie | share | Leans |
|---|---|---|---|---|---|
| United States | 112 | 51% | 131 | 56% | Lottie |
| United Kingdom | 35 | 16% | 22 | 9% | Houdini |
| India | 8 | 4% | 20 | 9% | Lottie |
| Canada | 7 | 3% | 4 | 2% | even |
| Poland | 7 | 3% | 4 | 2% | even |
| Germany | 6 | 3% | 7 | 3% | even |
| Spain | 4 | 2% | – | – | outside top 12 |
| Australia | 3 | 1% | – | – | outside top 12 |
| France | 3 | 1% | 4 | 2% | even |
| Japan | 3 | 1% | – | – | outside top 12 |
| China | 2 | 1% | – | – | outside top 12 |
| Czechia | 2 | 1% | – | – | outside top 12 |
| United Arab Emirates | – | – | 5 | 2% | outside top 12 |
| Singapore | – | – | 5 | 2% | outside top 12 |
| BD | – | – | 3 | 1% | outside top 12 |
| Saudi Arabia | – | – | 2 | 1% | outside top 12 |
| South Africa | – | – | 2 | 1% | outside top 12 |
| Segment | Houdini | share | Lottie | share | Leans |
|---|---|---|---|---|---|
| Design & UX | 626 | 52% | 847 | 89% | Lottie |
| arts media and entertainment | 70 | 6% | 4 | 0% | Houdini |
| Software engineering | 32 | 3% | 47 | 5% | Lottie |
| Data & AI | 21 | 2% | 1 | 0% | even |
| Unclassified | 18 | 1% | 6 | 1% | even |
| Education & training | 11 | 1% | 1 | 0% | even |
| Engineering (non-software) | 10 | 1% | 7 | 1% | even |
| manufacturing and production | 9 | 1% | – | – | outside top 12 |
| IT operations & business systems | 6 | 0% | – | – | outside top 12 |
| agriculture and environment | 3 | 0% | – | – | outside top 12 |
| Quality, safety & environment | 3 | 0% | – | – | outside top 12 |
| skilled trades and field service | 3 | 0% | – | – | outside top 12 |
| research and science | 2 | 0% | – | – | outside top 12 |
| Administration & office | 1 | 0% | – | – | outside top 12 |
| Customer service & success | 1 | 0% | 2 | 0% | even |
| hospitality and food service | 1 | 0% | – | – | outside top 12 |
| Marketing & communications | 1 | 0% | 12 | 1% | even |
| personal care and wellness | 1 | 0% | – | – | outside top 12 |
| Product, program & project management | – | – | 4 | 0% | outside top 12 |
| Human resources | – | – | 1 | 0% | outside top 12 |
| Sales | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Houdini →
Companies using Lottie →
motion graphics vfx ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Lottie is named by 232 companies in job postings and Houdini by 218; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/houdini-vs-lottie)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Houdini vs Lottie: questions
Which is more used, Houdini or Lottie?
By companies naming it in their own job postings, Lottie (232) over Houdini (218). By website-and-DNS footprint, Lottie (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Houdini?
57% of Houdini companies have 2 to 200 employees, against 68% for Lottie. 13% of Houdini companies have over 1,000 employees, against 10% for Lottie.
Do companies run both?
0 companies name both in their postings, usually Houdini in marketing and Lottie in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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