Compare · quality management qms

MasterControl VS TrackWise_

As of 4 November 2026, TrackWise is named by 236 companies and MasterControl by 229; MasterControl skews to companies under 200 people (31% vs 23%), TrackWise to companies over 1,000 (52% vs 41%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: MasterControl's script and mail records show on hundreds of thousands of small sites, TrackWise rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

MasterControl: 2–200 employees
31%
TrackWise: 2–200 employees
23%
MasterControl: 1,000+ employees
41%
TrackWise: 1,000+ employees
52%
Postings per company, 90 days
2.4 · 3.9
Website or DNS footprint
0 · 0
229companies name MasterControl
236companies name TrackWise
75name both
554 · 909postings in 90 days, MasterControl · TrackWise
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentMasterControlshareTrackWiseshareLeans
Self-employed31%10%even
2-10 employees94%63%even
11-50 employees177%136%even
51-200 employees4520%3615%MasterControl
201-500 employees3415%3214%even
501-1000 employees2812%2511%even
1001-5000 employees4821%4419%MasterControl
5001-10000 employees94%219%TrackWise
10,001+ employees3616%5825%TrackWise
By industry
SegmentMasterControlshareTrackWiseshareLeans
Manufacturing & industry10948%15666%TrackWise
Technology & software3616%2812%MasterControl
Business & finance services209%2812%TrackWise
Media & content188%31%MasterControl
Public, community & associations136%31%MasterControl
Health care136%94%even
Consumer services & leisure63%42%even
Commerce & trade52%10%even
Property & construction52%31%even
Utilities & infrastructure42%––outside top 12
Automotive––10%outside top 12
By country
SegmentMasterControlshareTrackWiseshareLeans
United States18179%14561%MasterControl
United Kingdom104%136%even
Canada63%31%even
Germany63%136%TrackWise
India52%52%even
Netherlands31%––outside top 12
Belgium21%––outside top 12
Spain21%31%even
Switzerland10%73%TrackWise
China10%––outside top 12
France10%94%TrackWise
Ireland10%31%even
Denmark––42%outside top 12
Sweden––31%outside top 12
Australia––21%outside top 12
Postings by team (share of each tool's postings)
SegmentMasterControlshareTrackWiseshareLeans
Quality, safety & environment23035%46741%TrackWise
arts media and entertainment6310%40%MasterControl
Engineering (non-software)345%514%even
Product, program & project management335%565%even
research and science223%454%even
Administration & office213%141%MasterControl
IT operations & business systems203%303%even
manufacturing and production193%656%TrackWise
Education & training132%131%even
Software engineering112%232%even
Legal, compliance & risk91%232%even
logistics warehouse and transport81%141%even
public safety and protective services81%––outside top 12
Sales81%10%even
Finance & accounting71%50%even
skilled trades and field service61%171%even
General management & consulting51%171%even
facilities cleaning and security41%50%even
Data & AI20%141%even
Marketing & communications20%10%even
Business development & strategy10%––outside top 12
Customer service & success10%10%even
Design & UX10%10%even
healthcare clinical10%20%even
Human resources10%20%even
Unclassified10%71%even
procurement and purchasing––81%outside top 12
construction and civil––10%outside top 12
hospitality and food service––10%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

TrackWise is named by 236 companies in job postings and MasterControl by 229; 75 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/mastercontrol-vs-trackwise)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

MasterControl vs TrackWise: questions

Which is more used, MasterControl or TrackWise?

By companies naming it in their own job postings, TrackWise (236) over MasterControl (229). By website-and-DNS footprint, TrackWise (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses MasterControl?

31% of MasterControl companies have 2 to 200 employees, against 23% for TrackWise. 41% of MasterControl companies have over 1,000 employees, against 52% for TrackWise.

Do companies run both?

75 companies name both in their postings, usually MasterControl in marketing and TrackWise in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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