Compare · generative media voice

Midjourney VS Runway_

As of 4 November 2026, Runway is named by 461 companies and Midjourney by 776; Midjourney skews to companies under 200 people (58% vs 59%), Runway to companies over 1,000 (13% vs 18%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Midjourney's script and mail records show on hundreds of thousands of small sites, Runway rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Midjourney: 2–200 employees
58%
Runway: 2–200 employees
59%
Midjourney: 1,000+ employees
18%
Runway: 1,000+ employees
13%
Postings per company, 90 days
1.6 · 1.6
Website or DNS footprint
0 · 0
776companies name Midjourney
461companies name Runway
388name both
1,225 · 752postings in 90 days, Midjourney · Runway
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentMidjourneyshareRunwayshareLeans
Self-employed527%398%even
2-10 employees9412%7015%Runway
11-50 employees17623%10523%even
51-200 employees18023%9621%Midjourney
201-500 employees9112%6013%even
501-1000 employees466%327%even
1001-5000 employees7410%368%even
5001-10000 employees162%72%even
10,001+ employees476%163%Midjourney
By industry
SegmentMidjourneyshareRunwayshareLeans
Business & finance services25433%15734%even
Technology & software20526%14131%Runway
Media & content719%5311%Runway
Commerce & trade608%307%even
Manufacturing & industry577%235%Midjourney
Consumer services & leisure486%194%Midjourney
Public, community & associations182%133%even
Property & construction172%51%even
Hospitality & travel132%––outside top 12
Health care111%41%even
Automotive101%51%even
Utilities & infrastructure61%41%even
Transport, logistics & rental––41%outside top 12
By country
SegmentMidjourneyshareRunwayshareLeans
United States37248%24252%Runway
Germany9412%388%Midjourney
United Kingdom476%327%even
India365%266%even
France263%143%even
Netherlands162%92%even
Poland132%61%even
Italy111%61%even
Singapore111%––outside top 12
Austria101%––outside top 12
Spain101%41%even
Australia91%41%even
Canada––72%outside top 12
United Arab Emirates––51%outside top 12
Postings by team (share of each tool's postings)
SegmentMidjourneyshareRunwayshareLeans
Design & UX83450%40741%Midjourney
Marketing & communications28617%12813%Midjourney
arts media and entertainment17410%26227%Runway
Data & AI644%303%even
Sales241%30%even
Product, program & project management211%91%even
Education & training171%61%even
Software engineering101%121%even
General management & consulting50%30%even
Unclassified50%51%even
construction and civil40%––outside top 12
Customer service & success40%10%even
Engineering (non-software)30%20%even
Travel, leisure & events30%––outside top 12
Finance & accounting20%111%even
Human resources20%––outside top 12
Business development & strategy10%10%even
healthcare clinical10%10%even
hospitality and food service10%10%even
IT operations & business systems10%20%even
logistics warehouse and transport10%––outside top 12
personal care and wellness10%10%even
real estate and property10%––outside top 12
manufacturing and production––20%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Runway is named by 461 companies in job postings and Midjourney by 776; 388 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/midjourney-vs-runway-ml)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Midjourney vs Runway: questions

Which is more used, Midjourney or Runway?

By companies naming it in their own job postings, Midjourney (776) over Runway (461). By website-and-DNS footprint, Runway (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Midjourney?

58% of Midjourney companies have 2 to 200 employees, against 59% for Runway. 18% of Midjourney companies have over 1,000 employees, against 13% for Runway.

Do companies run both?

388 companies name both in their postings, usually Midjourney in marketing and Runway in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

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