Shipvane · 4 AE roles
Marco E. · joined Cargolio
Fleetora · first roles in DEn8n VS Zapier_
As of 4 November 2026, Zapier is named by 1,861 companies and n8n by 774; n8n skews to companies under 200 people (59% vs 63%), Zapier to companies over 1,000 (10% vs 11%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: n8n's script and mail records show on hundreds of thousands of small sites, Zapier rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- n8n: 2–200 employees
- 59%
- Zapier: 2–200 employees
- 63%
- n8n: 1,000+ employees
- 11%
- Zapier: 1,000+ employees
- 10%
- Postings per company, 90 days
- 2.2 · 1.7
- Website or DNS footprint
- 0 · 2,759
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | n8n | share | Zapier | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 81 | 10% | 116 | 6% | n8n |
| 2-10 employees | 210 | 27% | 357 | 19% | n8n |
| 11-50 employees | 108 | 14% | 407 | 22% | Zapier |
| 51-200 employees | 135 | 17% | 415 | 22% | Zapier |
| 201-500 employees | 101 | 13% | 258 | 14% | even |
| 501-1000 employees | 51 | 7% | 126 | 7% | even |
| 1001-5000 employees | 56 | 7% | 128 | 7% | even |
| 5001-10000 employees | 5 | 1% | 30 | 2% | even |
| 10,001+ employees | 27 | 3% | 24 | 1% | n8n |
| Segment | n8n | share | Zapier | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 355 | 46% | 839 | 45% | even |
| Business & finance services | 206 | 27% | 508 | 27% | even |
| Consumer services & leisure | 47 | 6% | 114 | 6% | even |
| Media & content | 38 | 5% | 79 | 4% | even |
| Manufacturing & industry | 28 | 4% | 63 | 3% | even |
| Commerce & trade | 26 | 3% | 57 | 3% | even |
| Property & construction | 16 | 2% | 66 | 4% | even |
| Transport, logistics & rental | 15 | 2% | 18 | 1% | even |
| Utilities & infrastructure | 14 | 2% | 21 | 1% | even |
| Health care | 10 | 1% | 32 | 2% | even |
| Public, community & associations | 9 | 1% | 35 | 2% | even |
| Hospitality & travel | 5 | 1% | 16 | 1% | even |
| Segment | n8n | share | Zapier | share | Leans |
|---|---|---|---|---|---|
| United States | 320 | 41% | 999 | 54% | Zapier |
| Germany | 123 | 16% | 189 | 10% | n8n |
| United Kingdom | 60 | 8% | 140 | 8% | even |
| Brazil | 42 | 5% | 28 | 2% | n8n |
| France | 38 | 5% | 54 | 3% | n8n |
| Netherlands | 22 | 3% | 31 | 2% | even |
| Canada | 19 | 2% | 53 | 3% | even |
| Spain | 15 | 2% | 27 | 1% | even |
| India | 15 | 2% | 56 | 3% | even |
| Austria | 9 | 1% | – | – | outside top 12 |
| Italy | 9 | 1% | 17 | 1% | even |
| Australia | 7 | 1% | 23 | 1% | even |
| Poland | – | – | 19 | 1% | outside top 12 |
| Segment | n8n | share | Zapier | share | Leans |
|---|---|---|---|---|---|
| Data & AI | 409 | 20% | 470 | 11% | n8n |
| Software engineering | 272 | 14% | 357 | 8% | n8n |
| Sales | 242 | 12% | 450 | 11% | even |
| Marketing & communications | 158 | 8% | 894 | 21% | Zapier |
| IT operations & business systems | 157 | 8% | 261 | 6% | even |
| Engineering (non-software) | 80 | 4% | 120 | 3% | even |
| Product, program & project management | 80 | 4% | 284 | 7% | Zapier |
| Customer service & success | 58 | 3% | 144 | 3% | even |
| General management & consulting | 35 | 2% | 123 | 3% | even |
| Finance & accounting | 25 | 1% | 69 | 2% | even |
| Legal, compliance & risk | 16 | 1% | 15 | 0% | even |
| Business development & strategy | 14 | 1% | 55 | 1% | even |
| Design & UX | 12 | 1% | 16 | 0% | even |
| Human resources | 12 | 1% | 72 | 2% | even |
| Unclassified | 12 | 1% | 16 | 0% | even |
| Education & training | 10 | 1% | 11 | 0% | even |
| Administration & office | 8 | 0% | 68 | 2% | even |
| logistics warehouse and transport | 6 | 0% | 18 | 0% | even |
| arts media and entertainment | 4 | 0% | 9 | 0% | even |
| Quality, safety & environment | 2 | 0% | – | – | outside top 12 |
| procurement and purchasing | 1 | 0% | 1 | 0% | even |
| construction and civil | – | – | 5 | 0% | outside top 12 |
| Travel, leisure & events | – | – | 5 | 0% | outside top 12 |
| manufacturing and production | – | – | 3 | 0% | outside top 12 |
| real estate and property | – | – | 2 | 0% | outside top 12 |
| social care and community | – | – | 2 | 0% | outside top 12 |
| agriculture and environment | – | – | 1 | 0% | outside top 12 |
| facilities cleaning and security | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using n8n →
Companies using Zapier →
Workflow automation ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Zapier is named by 1,861 companies in job postings and n8n by 774; 439 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/n8n-vs-zapier)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
n8n vs Zapier: questions
Which is more used, n8n or Zapier?
By companies naming it in their own job postings, Zapier (1,861) over n8n (774). By website-and-DNS footprint, Zapier (2,759 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses n8n?
59% of n8n companies have 2 to 200 employees, against 63% for Zapier. 11% of n8n companies have over 1,000 employees, against 10% for Zapier.
Do companies run both?
439 companies name both in their postings, usually n8n in marketing and Zapier in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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