Compare · Sales engagement

Nooks VS Salesloft_

As of 4 November 2026, Salesloft is named by 769 companies and Nooks by 158; Nooks skews to companies under 200 people (59% vs 45%), Salesloft to companies over 1,000 (22% vs 9%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Nooks's script and mail records show on hundreds of thousands of small sites, Salesloft rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Nooks: 2–200 employees
59%
Salesloft: 2–200 employees
45%
Nooks: 1,000+ employees
9%
Salesloft: 1,000+ employees
22%
Postings per company, 90 days
1.7 · 1.9
Website or DNS footprint
167 · 73
158companies name Nooks
769companies name Salesloft
32name both
262 · 1,459postings in 90 days, Nooks · Salesloft
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentNooksshareSalesloftshareLeans
2-10 employees2013%527%Nooks
11-50 employees3422%10313%Nooks
51-200 employees3925%19125%even
201-500 employees3623%13818%Nooks
501-1000 employees149%9312%Salesloft
1001-5000 employees159%12717%Salesloft
10,001+ employees––263%outside top 12
Self-employed––223%outside top 12
5001-10000 employees––172%outside top 12
By industry
SegmentNooksshareSalesloftshareLeans
Technology & software13585%54871%Nooks
Business & finance services106%12116%Salesloft
Consumer services & leisure43%162%even
Media & content43%243%even
Transport, logistics & rental21%30%even
Health care11%71%even
Hospitality & travel11%101%even
Manufacturing & industry11%172%even
Property & construction––91%outside top 12
Public, community & associations––51%outside top 12
Commerce & trade––41%outside top 12
Utilities & infrastructure––41%outside top 12
By country
SegmentNooksshareSalesloftshareLeans
United States13988%59077%Nooks
United Kingdom117%588%even
Canada21%182%even
Germany21%101%even
Australia11%51%even
Finland11%––outside top 12
Singapore11%––outside top 12
India––111%outside top 12
France––91%outside top 12
Brazil––51%outside top 12
Spain––41%outside top 12
Italy––41%outside top 12
United Arab Emirates––30%outside top 12
Denmark––30%outside top 12
Postings by team (share of each tool's postings)
SegmentNooksshareSalesloftshareLeans
Sales27781%1,57683%Salesloft
Marketing & communications154%543%even
Customer service & success113%342%even
Business development & strategy103%472%even
Software engineering93%101%Nooks
IT operations & business systems41%241%even
Human resources31%10%even
Design & UX10%––outside top 12
Product, program & project management10%181%even
real estate and property10%10%even
Data & AI––161%outside top 12
Unclassified––60%outside top 12
Retail & store operations––50%outside top 12
Finance & accounting––30%outside top 12
General management & consulting––30%outside top 12
Administration & office––10%outside top 12
hospitality and food service––10%outside top 12
procurement and purchasing––10%outside top 12
Travel, leisure & events––10%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Salesloft is named by 769 companies in job postings and Nooks by 158; 32 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/nooks-vs-salesloft)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Nooks vs Salesloft: questions

Which is more used, Nooks or Salesloft?

By companies naming it in their own job postings, Salesloft (769) over Nooks (158). By website-and-DNS footprint, Nooks (167 vs 73), because its scripts and mail records sit on many small company sites.

Who chooses Nooks?

59% of Nooks companies have 2 to 200 employees, against 45% for Salesloft. 9% of Nooks companies have over 1,000 employees, against 22% for Salesloft.

Do companies run both?

32 companies name both in their postings, usually Nooks in marketing and Salesloft in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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