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Rubrik VS Veeam Backup & Replication_

As of 4 November 2026, Veeam Backup & Replication is named by 227 companies and Rubrik by 160; Rubrik skews to companies under 200 people (28% vs 37%), Veeam Backup & Replication to companies over 1,000 (28% vs 44%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Rubrik's script and mail records show on hundreds of thousands of small sites, Veeam Backup & Replication rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Rubrik: 2–200 employees
28%
Veeam Backup & Replication: 2–200 employees
37%
Rubrik: 1,000+ employees
44%
Veeam Backup & Replication: 1,000+ employees
28%
Postings per company, 90 days
2.2 · 1.6
Website or DNS footprint
0 · 0
160companies name Rubrik
227companies name Veeam Backup & Replication
0name both
359 · 366postings in 90 days, Rubrik · Veeam Backup & Replication
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentRubrikshareVeeam Backup & ReplicationshareLeans
Self-employed11%42%even
2-10 employees53%125%Veeam Backup & Replication
11-50 employees1811%2210%even
51-200 employees2214%5122%Veeam Backup & Replication
201-500 employees2616%4821%Veeam Backup & Replication
501-1000 employees1711%2611%even
1001-5000 employees3119%3515%Rubrik
5001-10000 employees1811%63%Rubrik
10,001+ employees2214%2310%Rubrik
By industry
SegmentRubrikshareVeeam Backup & ReplicationshareLeans
Technology & software6339%7433%Rubrik
Business & finance services3119%3716%Rubrik
Manufacturing & industry2616%5022%Veeam Backup & Replication
Public, community & associations74%115%even
Utilities & infrastructure74%73%even
Commerce & trade53%115%even
Consumer services & leisure53%––outside top 12
Automotive43%52%even
Health care43%63%even
Media & content43%73%even
Property & construction32%115%Veeam Backup & Replication
Transport, logistics & rental11%42%even
Agriculture & forestry––21%outside top 12
By country
SegmentRubrikshareVeeam Backup & ReplicationshareLeans
United States10063%8738%Rubrik
United Kingdom138%146%even
Germany85%4821%Veeam Backup & Replication
Canada74%94%even
France53%115%even
Belgium32%42%even
India32%––outside top 12
United Arab Emirates21%31%even
Netherlands21%52%even
Brazil11%42%even
Switzerland11%––outside top 12
Czechia11%––outside top 12
Austria––63%outside top 12
Italy––52%outside top 12
Spain––42%outside top 12
Postings by team (share of each tool's postings)
SegmentRubrikshareVeeam Backup & ReplicationshareLeans
IT operations & business systems31265%39677%Veeam Backup & Replication
Sales459%51%Rubrik
Software engineering235%255%even
Engineering (non-software)163%204%even
Business development & strategy51%––outside top 12
Data & AI51%10%even
Customer service & success31%112%even
General management & consulting31%10%even
Product, program & project management20%31%even
Unclassified20%20%even
construction and civil10%––outside top 12
Legal, compliance & risk10%––outside top 12
Marketing & communications10%––outside top 12
skilled trades and field service––20%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Veeam Backup & Replication is named by 227 companies in job postings and Rubrik by 160; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/rubrik-vs-veeam-backup-replication)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Rubrik vs Veeam Backup & Replication: questions

Which is more used, Rubrik or Veeam Backup & Replication?

By companies naming it in their own job postings, Veeam Backup & Replication (227) over Rubrik (160). By website-and-DNS footprint, Veeam Backup & Replication (0 vs 0), because its scripts and mail records sit on many small company sites.

Who chooses Rubrik?

28% of Rubrik companies have 2 to 200 employees, against 37% for Veeam Backup & Replication. 44% of Rubrik companies have over 1,000 employees, against 28% for Veeam Backup & Replication.

Do companies run both?

0 companies name both in their postings, usually Rubrik in marketing and Veeam Backup & Replication in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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