General consumer goods ecommerce in France_
As of 4 November 2026, 48,806 general consumer goods ecommerce stores are based in France; 82 are hiring right now and Paris has the most.
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
- Companies
- 48,806
- Hiring now
- 82 · 30 new in 30 d
- Largest niche
- Sporting goods webshops · 3,494
- Top city
- Paris · 3,252
- Parent market
- Commerce & trade · 118,363
General consumer goods ecommerce in France, broken down
| companies | share | |
|---|---|---|
| Sporting goods webshops | 3,494 | 7% |
| Home decor webshops | 3,374 | 7% |
| General merchandise webshops | 2,917 | 6% |
| Furniture webshops | 2,705 | 6% |
| Clothing fashion webshops | 2,436 | 5% |
| Antique & vintage dealers | 2,151 | 4% |
| Other consumer goods webshops mixed | 2,008 | 4% |
| Consumer electronics appliance webshops | 1,979 | 4% |
| Handmade craft product shops | 1,837 | 4% |
| Childrens toy webshops | 1,755 | 4% |
| Kitchenware household goods webshops | 1,699 | 3% |
| Gift & giftware webshops | 1,642 | 3% |
| Toy & collectible shops | 1,567 | 3% |
| Baby product webshops | 1,498 | 3% |
| Personalised gift webshops | 1,479 | 3% |
| companies · hiring | |
|---|---|
| Self-employed | 36,700 · 9 |
| 2-10 employees | 9,638 · 13 |
| 11-50 employees | 1,854 · 17 |
| 51-200 employees | 385 · 13 |
| 201-500 employees | 125 · 13 |
| 501-1000 employees | 44 · 9 |
| 1001-5000 employees | 43 · 5 |
| 5001-10000 employees | 7 · 2 |
| 10,001+ employees | 10 · 1 |
| companies | share | |
|---|---|---|
| Paris | 3,252 | 7% |
| Clermont-Ferrand | 674 | 1% |
| Roubaix | 624 | 1% |
| Lyon | 422 | 1% |
| Nice | 362 | 1% |
| Montlouis-sur-Loire | 345 | 1% |
| Toulouse | 339 | 1% |
| Paris 12 | 316 | 1% |
| Paris 17 | 280 | 1% |
| Bordeaux | 278 | 1% |
| Paris 15 | 254 | 1% |
| Miami | 232 | 0% |
The biggest general consumer goods ecommerce stores in France
The largest companies of the segment, by headcount; job boards and portals left out.
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The stack of general consumer goods ecommerce in France
From their websites and DNS records, page plumbing left out.
Other segments of commerce & trade in France
Commerce & trade in France, the whole market →
Fashion & apparel ecommerce · 24,033 →
Food production, wholesale & retail · 20,736 →
Health, beauty & food ecommerce · 13,034 →
Trade & technical equipment ecommerce · 8,723 →
Jewellery & watch ecommerce · 7,450 →
Machinery equipment wholesale · 5,223 →
Industrial & chemical distribution · 4,129 →
Pet supplies ecommerce · 3,703 →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
48,806 general consumer goods ecommerce stores are based in France; 82 are hiring right now and Paris has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/commerce_trade/france/consumer_goods_webshops_mixed)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
- Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
- HiringOpen roles read hourly from the company's own career system.
General consumer goods ecommerce in France: questions
How many general consumer goods ecommerce stores are there in France?
48,806 with a confident classification, read from their own websites.
What is a sub-vertical?
The middle level of our industry tree: Commerce & trade → General consumer goods ecommerce → leaf niches such as sporting goods webshops, home decor webshops, general merchandise webshops. Each company carries all three with a confidence score.
Can I get the list?
Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.
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Every general consumer goods ecommerce company in France,
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